http://bit.ly/ig-posting Growth over 3 months, according to 2017 study by Tailwind, done on 100.000 posts < 1 post per week 1-6 weekly posts daily 56 % 26 % 14 % Accounts that post to Instagram daily see higher growth
It's difficult to post daily on social media ! 48% of SMBs can't keep up with posting once per week. https://www.emarketer.com/Chart/Frequency-with-Which-US-SMBs-Post-Social-Media-April-2018-of-respondents/218629