app like Google Docs or Word. It will go through a number of review/approval/editing cycles with input from members of their team. No previewing is available here. Third-party app Editors will copy and paste their content into Contentful. This is where we start formatting. Keep in mind we have a lot on our minds at this point! From formatting for SEO to importing and embedding media, this is where we piece everything together. Importing content to Contentful The Preview API Using our Preview API, a developer can easily set up a preview site so editors can review content in context and see live versions of their changes. Rather than being one of the last things an editor checks, the preview can become part of every step of the content creation process. Publishing After preview our content, and making last minute tweaks, we finally have the confidence to press the publish button. But it doesn’t stop here, Rarely do editors post something and then never touch it again. 7 The journey of a content piece From first draft to final form: Blog post Journey of a content piece