Upgrade to Pro — share decks privately, control downloads, hide ads and more …

Building Audiences with Video

Sponsored · Your Podcast. Everywhere. Effortlessly. Share. Educate. Inspire. Entertain. You do you. We'll handle the rest. →
Avatar for csavage csavage
February 28, 2014
Business
0
4.4k

Building Audiences with Video

Avatar for csavage

csavage

February 28, 2014
Tweet

More Decks by csavage

See All by csavage
The Future Video Marketer
Avatar for csavage csavage
0
470
Building Audiences with Video - Searchlove
Avatar for csavage csavage
0
110

Other Decks in Business

See All in Business
セーフィー株式会社（Safie Inc.） 会社紹介資料
Avatar for Safie safie_recruit
7
410k
ノッカリアドベントカレンダー全記録まとめ
Avatar for すずくま szkm555
0
130
LW_brochure_business
Avatar for linc-well lincwellhr
1
75k
【SBO勉強会】感謝されるAI活用＆ツール導入法
Avatar for Saki Yogoro sakiyogoro
1
220
習慣化するための技術 / Techniques for Habit Formation
Avatar for Ryusei Ohkura 3l4l5
1
260
【新卒向け】株式会社リブに興味のある方へ
Avatar for 株式会社リブ/LiB,Inc. libinc
0
11k
ZEIN株式会社 会社説明資料【キャリア採用向け】
Avatar for ZEIN zein
0
120
Mercari-Fact-book_en
Avatar for Mercari, Inc. mercari_inc
2
32k
【琉球ウェルネス】ウェルネスオフサイト：サービス概要資料
Avatar for Ryukyu-Wellness ryukyuwellness
0
190
キャンバスエッジ株式会社　会社説明資料
Avatar for キャンバスエッジ株式会社 canvasedge
0
9.3k
20260114_知的生産と事業創造でAIを使いこなす全技法_スライド
Avatar for Itaru Tomita itarutomy
1
480
ARI会社説明
Avatar for ARI arisaiyou
1
22k

Featured

See All Featured
Code Reviewing Like a Champion
Avatar for maltzj maltzj
527
40k
Speed Design
Avatar for Sergey Chernyshev sergeychernyshev
33
1.5k
Groundhog Day: Seeking Process in Gaming for Health
Avatar for Sebastian Deterding codingconduct
0
93
Navigating Team Friction
Avatar for Lara Hogan lara
192
16k
GitHub's CSS Performance
Avatar for Jon Rohan jonrohan
1032
470k
Easily Structure & Communicate Ideas using Wireframe
Avatar for Afnizar Nur Ghifari afnizarnur
194
17k
We Analyzed 250 Million AI Search Results: Here's What I Found
Avatar for Josh Blyskal joshbly
1
720
Digital Ethics as a Driver of Design Innovation
Avatar for Per Axbom axbom
PRO
1
180
How to Create Impact in a Changing Tech Landscape [PerfNow 2023]
Avatar for Tammy Everts tammyeverts
55
3.2k
Stop Working from a Prison Cell
Avatar for Chris Michel hatefulcrawdad
273
21k
Crafting Experiences
Avatar for Bethany Jepchumba bethany
1
49
Leo the Paperboy
Avatar for Maya Tellez mayatellez
4
1.4k

Transcript

  1. Building audiences with video Chris Savage - @csavage

  2. Friends making things Chris Savage - @csavage

  3. None
  4. None

  5. Funnels are Limiting Inherently sales focused Limit the potential audience

    The goal is to push

  6. We are social creatures

  7. Goals for this video Build trust Engage a wider audience

    Encourage sharing Chris Savage - @csavage

  8. not a buyer and that’s okay Teresa College student Chris

    Savage - @csavage

  9. Teresa receives an email Chris Savage - @csavage

  10. Chris Savage - @csavage

  11. Chris Savage - @csavage

  12. Growing the audience fills the funnel. Chris Savage - @csavage

  13. Our goals are aligned with our audience Chris Savage -

    @csavage

  14. Building audiences

  15. Building audiences

  16. Building audiences

  17. Where does video fit in? Chris Savage - @csavage

  18. Video encourages audience building Chris Savage - @csavage

  19. We are social creatures Video builds trust Chris Savage -

    @csavage

  20. Video scales people magictricks.com

  21. Video is about relationships Chris Savage - @csavage

  22. Making videos that work Chris Savage - @csavage

  23. Start (s)crappy Chris Savage - @csavage

  24. We are social creatures Keep it simple Chris Savage -

    @csavage

  25. We are social creatures Buy lights Use the camera you

    have Chris Savage - @csavage

  26. Buy lights!!!! bit.ly/lighting-kit Chris Savage - @csavage

  27. Put yourselves on camera Chris Savage - @csavage

  28. Make video consistently Chris Savage - @csavage

  29. Teach rather than sell Chris Savage - @csavage

  30. Build momentum Chris Savage - @csavage

  31. Take more chances Chris Savage - @csavage

  32. None

  33. Chris Savage - @csavage

  34. Iterate #ftw Chris Savage - @csavage

  35. Chris Savage - @csavage This is not fun

  36. Chris Savage - @csavage This is way more fun

  37. Thanks! @csavage [email protected] ! wistia.com/learning