Upgrade to Pro — share decks privately, control downloads, hide ads and more …

Building Audiences with Video - Searchlove

Sponsored · Ship Features Fearlessly Turn features on and off without deploys. Used by thousands of Ruby developers. →
Avatar for csavage csavage
April 07, 2014
Business
110
0

Building Audiences with Video - Searchlove

Avatar for csavage

csavage

April 07, 2014

More Decks by csavage

See All by csavage
The Future Video Marketer
Avatar for csavage csavage
0
490
Building Audiences with Video
Avatar for csavage csavage
0
4.4k

Other Decks in Business

See All in Business
Claudeの基本と税理士事務所での使い方_202604
Avatar for 田中　慎 shinxtanaka
0
160
YassLab (株) サービス紹介 / Introduction of YassLab
Avatar for YassLab yasslab
PRO
3
42k
AIをマイクロマネジメントしない ~プロダクトと組織を、同じ原則で動かす~
Avatar for shoki-kitajima shokikitajima8823
0
110
Remote First: Building Distributed Teams that Win
Avatar for John Nunemaker jnunemaker
PRO
1
140
Practical Guide to Landing Your First Job on Upwork
Avatar for Daisuke Masuda x5gtrn
PRO
0
140
GEO Experiments 2026: What We Tested, What Failed, and What Actually Works
Avatar for Thomas Peham thomaspeham
1
2.7k
Speee_2026年９月期第２四半期 決算説明資料
Avatar for 株式会社Speee speee_pr
0
3k
SORAJIMA 2026
Avatar for sorajima sorajima
0
5.2k
2026_05_movus会社紹介資料
Avatar for movus movustech
0
1.4k
株式会社デジタルフォルン_2027年度新卒向け_会社説明資料
Avatar for 株式会社デジタルフォルン 採用チーム ldrecruit
0
270
会社説明用資料
Avatar for 株式会社エスパシオコンサルタント espaciocon
0
240
Webinar 30.04.2026 La nueva regulación del sector eléctrico
Avatar for Neuroenergía neuroenergia
PRO
0
410

Featured

See All Featured
Speed Design
Avatar for Sergey Chernyshev sergeychernyshev
33
1.7k
DBのスキルで生き残る技術 - AI時代におけるテーブル設計の勘所
Avatar for soudai sone soudai
PRO
65
54k
Designing Experiences People Love
Avatar for Jonathan Moore moore
143
24k
Docker and Python
Avatar for Tania Allard trallard
47
3.8k
Performance Is Good for Brains [We Love Speed 2024]
Avatar for Tammy Everts tammyeverts
12
1.6k
Claude Code どこまでも/ Claude Code Everywhere
Avatar for nwiizo nwiizo
65
55k
The B2B funnel & how to create a winning content strategy
Avatar for Katarina Dahlin katarinadahlin
PRO
1
360
Mobile First: as difficult as doing things right
Avatar for Swwweet swwweet
225
10k
We Are The Robots
Avatar for Honza Javorek honzajavorek
0
230
The Cost Of JavaScript in 2023
Avatar for Addy Osmani addyosmani
55
9.9k
The AI Revolution Will Not Be Monopolized: How open-source beats economies of scale, even for LLMs
Avatar for Ines Montani inesmontani
PRO
3
3.4k
How Software Deployment tools have changed in the past 20 years
Avatar for Geshan Manandhar geshan
0
33k

Transcript

  1. Hi!

  2. None
  3. None

  4. @csavage

  5. Building audiences with video

  6. Great companies find ways to build audiences

  7. Back in the year 2011

  8. Selling the features

  9. None

  10. We are social creatures

  11. We offer video hosting

  12. We offer video hosting We help you do more with

    video
  13. None
  14. None
  15. None

  16. Wistia Blog Traffic 0 125,000 250,000 375,000 500,000 2010 2011

    2012 2013

  17. Each piece of content helps the audience grow

  18. You don’t need video

  19. Every individual needs to believe

  20. Missions are emotional

  21. None
  22. None
  23. None
  24. None
  25. None
  26. None

  27. Creating videos for a mission

  28. The Purpose: Shoot with the camera you have

  29. The concept: Prove our point by getting meta

  30. The Script

  31. The Table Read

  32. The Setup

  33. $100 DIY Lights

  34. Get Loose!

  35. The B-Roll

  36. The Edit

  37. Sell the mission Get emotional Build an audience

  38. @csavage [email protected] ! wistia.com/learning wistia.com/searchlove