Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Sign up for free
Menu
Search
Features
All features
Private URLs
Password Protection
Custom URLS
Scheduled publishing
Remove Branding
Restrict embedding
Deck Collections
Notes
Features
All features
Private URLs
Password Protection
Custom URLS
Scheduled publishing
Remove Branding
Restrict embedding
Deck Collections
Notes
Explore
Featured decks
Featured speakers
Programming
Technology
Storyboards
Explore
Featured decks
Featured speakers
Programming
Technology
Storyboards
Pricing
Search
Sign in
Sign up for free
Building Audiences with Video - Searchlove
Search
csavage
April 07, 2014
Business
130
0
Share
Embed
Copy iframe code
Copy JS code
Copy link
Start on current slide
Building Audiences with Video - Searchlove
csavage
April 07, 2014
More Decks by csavage
See All by csavage
The Future Video Marketer
csavage
0
510
Building Audiences with Video
csavage
0
4.4k
Other Decks in Business
See All in Business
個人的に感動した サクラエディタの機能2026822 ゆるweb
mikikosaka
6
6.4k
TECO Design 会社紹介資料
tecodesign
0
300
アジャイル実践者のための堅牢でスケーラブルな働き方を構築する技術/Self-Management for Agile Practitioner
ikuodanaka
1
200
データを使う側視点のデータ整備 / 第2回 データ整備を前向きに考える会
shinu
PRO
0
370
Clarity for Product People
arnekittler
0
420
エスキュービズム 会社紹介資料
human_resources
2
27k
エンジニアの示唆に溢れている漫画『HUNTER×HUNTER』
shinyasaita
0
200
Cobe Associe: Who we are? /コンサル・市場調査・人材紹介のCobe Associe
nozomi
6
21k
PMよ、エゴイストになれ!
suh1101
0
230
3DC Company Deck v2026
3dc_inc
0
580
依頼する技術 #tachikawaany
77web
0
550
SimpleForm 会社紹介資料
simpleform
2
60k
Featured
See All Featured
Primal Persuasion: How to Engage the Brain for Learning That Lasts
tmiket
0
450
Helping Users Find Their Own Way: Creating Modern Search Experiences
danielanewman
31
3.4k
Side Projects
sachag
456
43k
Public Speaking Without Barfing On Your Shoes - THAT 2023
reverentgeek
1
570
GraphQLの誤解/rethinking-graphql
sonatard
75
12k
Music & Morning Musume
bryan
48
7.4k
We Have a Design System, Now What?
morganepeng
55
8.3k
Writing Fast Ruby
sferik
630
63k
"I'm Feeling Lucky" - Building Great Search Experiences for Today's Users (#IAC19)
danielanewman
230
23k
CoffeeScript is Beautiful & I Never Want to Write Plain JavaScript Again
sstephenson
162
16k
The Anti-SEO Checklist Checklist. Pubcon Cyber Week
ryanjones
0
240
Getting science done with accelerated Python computing platforms
jacobtomlinson
2
480
Transcript
Hi!
None
None
@csavage
Building audiences with video
Great companies find ways to build audiences
Back in the year 2011
Selling the features
None
We are social creatures
We offer video hosting
We offer video hosting We help you do more with
video
None
None
None
Wistia Blog Traffic 0 125,000 250,000 375,000 500,000 2010 2011
2012 2013
Each piece of content helps the audience grow
You don’t need video
Every individual needs to believe
Missions are emotional
None
None
None
None
None
None
Creating videos for a mission
The Purpose: Shoot with the camera you have
The concept: Prove our point by getting meta
The Script
The Table Read
The Setup
$100 DIY Lights
Get Loose!
The B-Roll
The Edit
Sell the mission Get emotional Build an audience
@csavage
[email protected]
! wistia.com/learning wistia.com/searchlove