Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
Building Audiences with Video - Searchlove
Search
csavage
April 07, 2014
Business
120
0
Share
Embed
Copy iframe code
Copy JS code
Copy link
Start on current slide
Building Audiences with Video - Searchlove
csavage
April 07, 2014
More Decks by csavage
See All by csavage
The Future Video Marketer
csavage
0
510
Building Audiences with Video
csavage
0
4.4k
Other Decks in Business
See All in Business
株式会社ナビタイムジャパン 会社紹介資料2026
navitimejapan
PRO
1
1.1k
会社紹介資料/Idein株式会社
ideininc
0
840
インキュデータ会社紹介資料
okitsu
3
59k
キャリアを紡ぐ透明性〜肩書に縛られない転職を実現する/Transparency Weaving Your Career
ikuodanaka
3
900
株式会社SAFELY 会社紹介 / Company
safely_pr
1
8.1k
株式会社ジグザグ_新規投資家向け資料_2026年7月
zig_zag
0
2.2k
「エンジニアのための自己管理入門」のインセプションデッキ/Inception Deck of Self-Management beginner's guide book
ikuodanaka
2
600
堅牢でスケーラブルな働き方を構築する技術
ikuodanaka
3
1.4k
ときめかないミーティングはアップデートのシグナル #scrumosaka
asumikam
5
1.8k
人生初のマネージャーというロールを 経験して得たもの・失ったもの / Reflections on My First Manager Role
mackey0225
0
820
Company Profile
katsuegu23
2
15k
20年続く長寿タイトルが、15年目にして売上を伸ばせた理由
gree_tech
PRO
0
740
Featured
See All Featured
Optimizing for Happiness
mojombo
378
71k
Building the Perfect Custom Keyboard
takai
2
850
Navigating the moral maze — ethical principles for Al-driven product design
skipperchong
2
500
How STYLIGHT went responsive
nonsquared
100
6.2k
So, you think you're a good person
axbom
PRO
2
2.1k
Crafting Experiences
bethany
1
260
The Web Performance Landscape in 2024 [PerfNow 2024]
tammyeverts
12
1.3k
DBのスキルで生き残る技術 - AI時代におけるテーブル設計の勘所
soudai
PRO
68
57k
Agile Leadership in an Agile Organization
kimpetersen
PRO
0
210
Code Review Best Practice
trishagee
74
20k
Marketing to machines
jonoalderson
1
5.7k
Darren the Foodie - Storyboard
khoart
PRO
3
3.7k
Transcript
Hi!
None
None
@csavage
Building audiences with video
Great companies find ways to build audiences
Back in the year 2011
Selling the features
None
We are social creatures
We offer video hosting
We offer video hosting We help you do more with
video
None
None
None
Wistia Blog Traffic 0 125,000 250,000 375,000 500,000 2010 2011
2012 2013
Each piece of content helps the audience grow
You don’t need video
Every individual needs to believe
Missions are emotional
None
None
None
None
None
None
Creating videos for a mission
The Purpose: Shoot with the camera you have
The concept: Prove our point by getting meta
The Script
The Table Read
The Setup
$100 DIY Lights
Get Loose!
The B-Roll
The Edit
Sell the mission Get emotional Build an audience
@csavage
[email protected]
! wistia.com/learning wistia.com/searchlove