Building Audiences with Video - Searchlove

69d51d54af2f176ec12e042e4587fb2b?s=47 csavage
April 07, 2014

Building Audiences with Video - Searchlove

69d51d54af2f176ec12e042e4587fb2b?s=128

csavage

April 07, 2014
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Transcript

  1. Hi!

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  4. @csavage

  5. Building audiences with video

  6. Great companies find ways to build audiences

  7. Back in the year 2011

  8. Selling the features

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  10. We are social creatures

  11. We offer video hosting

  12. We offer video hosting We help you do more with

    video
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  16. Wistia Blog Traffic 0 125,000 250,000 375,000 500,000 2010 2011

    2012 2013
  17. Each piece of content helps the audience grow

  18. You don’t need video

  19. Every individual needs to believe

  20. Missions are emotional

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  27. Creating videos for a mission

  28. The Purpose: Shoot with the camera you have

  29. The concept: Prove our point by getting meta

  30. The Script

  31. The Table Read

  32. The Setup

  33. $100 DIY Lights

  34. Get Loose!

  35. The B-Roll

  36. The Edit

  37. Sell the mission Get emotional Build an audience

  38. @csavage chris@wistia.com ! wistia.com/learning wistia.com/searchlove