Fostering digital champions to win at crowdsourced content

Keynote for CASE Europe:

Higher education institutions love content-creation that is crowdsourced and community-driven. Instagram, Twitter, and YouTube have proven to be successful social media channels for engaging and "fresh" content. Students, staff, administrators, and alumni are providing universities with an amazing amount of shareable content. Learn more at: http://ericstoller.com/work

http://www.case.org/Conferences_and_Training/CASE_Europe_Social_Media_and_Community_Conference_2016/Programme.html

Transcript

1. @ericstoller #casesmc Digital Champions to Win at Crowdsourced Content Fostering
2. •prestige / importance •career development •amplified voice •accountability •volunteer or paid •follow the rules Partnerships #casesmc
3. #casesmc
4. Trust your champions #casesmc
5. #casesmc
6. Your stories reflect your organisation #casesmc
7. Letting go of control #casesmc
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11. #casesmc
13. No more people under trees! #casesmc
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26. http://bit.ly/GaryVeeSnaps The Snap Generation: A Guide to Snapchat’s History #casesmc
27. #casesmc
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37. #casesmc
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41. #casesmc #darryllaiisarockstar
42. #casesmc #learnfromthebest
44. What’s next? #casesmc
45. #casesmc Periscope | Facebook Live | YouTube Connect
46. #casesmc
48. #casesmc WhatsApp group chat ambassadors
49. #casesmc
50. #casesmc
51. ericstoller.com/work ericstoller@gmail.com @ericstoller #casesmc Thank You!