Get Ready to Get Digital

Social media create opportunities to amplify engagement and enhance the student experience. From one-to-one interactions to big picture strategic communications, digital channels are a vital part of a student services practitioner toolkit. Digital identities matter now more than ever. If you’ve been “on the fence” about using social media in your work, then this talk is for you. If you’re a digital champion looking for new ideas and tactics, this talk is for you.
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This keynote will feature actionable examples of social media use within higher education from around the globe as well as the latest tips on measurement, planning, listening, and curation. From new user to seasoned social networker, getting digital is a must for the modern student services department.

Presented at the 2016 Australian and New Zealand Student Services Association (ANZSSA) Annual Conference at the Auckland University of Technology in Auckland, New Zealand.

More info at: http://ericstoller.com/work

Twitter: https://twitter.com/ericstoller

Inside Higher Ed: https://www.insidehighered.com/blogs/student-affairs-and-technology

Transcript

1. @EricStoller #ANZSSA2016 Get ready to get digital
2. #ANZSSA2016
3. @EricStoller #ANZSSA2016
4. #ANZSSA2016
5. #ANZSSA2016
6. #ANZSSA2016
7. Digital Leadership #ANZSSA2016
8. “It blurs the social and professional” – a Twitter user who happens to be an academic #ANZSSA2016
9. #ANZSSA2016
10. #ANZSSA2016
11. #ANZSSA2016
12. An evolving profession #ANZSSA2016
13. #ANZSSA2016
14. “Demonstrate adaptability in the face of fast-paced technological change.” #ANZSSA2016
15. Student Engagement #ANZSSA2016
16. #ANZSSA2016
17. #ANZSSA2016
18. #ANZSSA2016
19. #ANZSSA2016
20. #ANZSSA2016
21. #ANZSSA2016
22. http://bit.ly/CASEsnapchat #ANZSSA2016
23. #ANZSSA2016
24. #ANZSSA2016
25. #ANZSSA2016
26. #ANZSSA2016
27. #ANZSSA2016
28. #ANZSSA2016
29. Listening & Learning #ANZSSA2016
30. #ANZSSA2016
31. #ANZSSA2016
32. #ANZSSA2016 Do you have a plan?
33. How are we managing students’ expectations of the digital environment? How do we prepare students to study in digital settings? How do we give students a sense of belonging to the (digital) institution? How good is the access we offer to hardware and networks? How good is the access we offer to software and services? How effective is our guidance and support for students’ use of digital technologies? How are we supporting students to use their own devices and services? How are we embedding digital experiences into the curriculum? How are we building the digital capabilities of student-facing staff? How are we preparing students for digital workplaces? How do we ensure an inclusive learning experience with technology? How do we find out more about students’ digital experiences and expectations? How do we engage students in developing the digital environment? How well are we approaching these issues at the strategic level? http://bit.ly/JiscExp #ANZSSA2016
34. Annual goals Key objectives Reasonable metrics Personnel / Energy / $$$ Never-ending channels Workflow incorporated #ANZSSA2016
35. #ANZSSA2016
36. Don’t fall in love with digital tools #ANZSSA2016 #Nope
37. #ANZSSA2016
38. ericstoller.com/work ericstoller@gmail.com #ANZSSA2016 @ericstoller Thank you!