E'Ship

First ever meeting for entrepreneurship class

Transcript

1. Entrepreneurship Irwan A. Kautsar, S.Kom., M.Kom., Ph.D
2. E’ship Small Medium Enterprise (SME) Innovation Driven Enterprise (IDE) Target Local Market Target Global Market Sources: https://ocw.mit.edu/courses/15-390-new-enterprises-spring-2013/
3. Innovation = Invention?
4. https://murahnyo.files.wordpress.com/2014/09/hard-cover-nada.jpg https://www.freshbooks.com/wp-content/uploads/2018/05/device-large-family.png A B
5. https://murahnyo.files.wordpress.com/2014/09/hard-cover-nada.jpg https://www.freshbooks.com/wp-content/uploads/2018/05/device-large-family.png Innovation = Invention?
6. Innovation = Invention? Innovation = Something has a value Invention = Something has invented Innovation = Invention x Commercialization
7. Innovation Types • Technology. Example : VR Tech • Process. Example: Ride sharing app. • Business Models. Example: Google Innovate their Business Model from search engines to ads company.
8. Innovation Categories • Disruptive. Made market disruption. Amazon: Disrupt brick & mortar store. • Incremental. Increase some business aspect. From Ecommerce to Marketplace. • Lateral. Innovation on lateral (another side) of existing business. Example: Amazon: Marketplace and Cloud Services (AWS)
9. Innovation Type & Categories • Technology • Process • Business Models • Disruptive • Incremental • Lateral
10. Simple Way to Start Company Passion Technology Idea
11. Simple Way to Start Company Passion Technology Idea But, How you plan your start-up?
12. The answer is … You need to design a Business Model