Lock in $30 Savings on PRO—Offer Ends Soon! ⏳

Design, Experience, Startups

Avatar for J Cornelius J Cornelius
June 25, 2013
Design
3
170

Design, Experience, Startups

A short presentation given as part of the Hypepotamus Summer Startup Academy.

Avatar for J Cornelius

J Cornelius

June 25, 2013
Tweet

More Decks by J Cornelius

See All by J Cornelius
Product Strategy for the New Normal
Avatar for J Cornelius jc
0
41
Human-Centered Product Design
Avatar for J Cornelius jc
3
380
Designing for Humans
Avatar for J Cornelius jc
1
94
Redesign Your Design Thinking
Avatar for J Cornelius jc
5
1.3k
Digital Fluency and User Experience
Avatar for J Cornelius jc
1
230
Mobile Commerce Mistakes
Avatar for J Cornelius jc
1
170
Design for Success - Fundamentals that Build Brand
Avatar for J Cornelius jc
3
570
The Why of HTML5 - ConvergeSE 2012
Avatar for J Cornelius jc
2
280
Passion
Avatar for J Cornelius jc
1
130

Other Decks in Design

See All in Design
自分たちがターゲットになりにくい業務アプリケーションのユーザビリティを担保する取り組み / Initiatives to ensure the usability of business applications that are difficult for us to target
Avatar for Hiromi Morikawa hiromitsuuuuu
1
1k
maki setoguchi
Avatar for Maki / Web Designer maki_setoguchi
0
580
Ralph Penel Portfolio
Avatar for ralphpenel ralphpenel
PRO
0
130
見過ごさない誠実さ_アクティブバイスタンダーとIntegrityが支えるアジャイル文化 / integrity-and-active-bystander
Avatar for Aki spring_aki
1
230
AI駆動なデザイン開発 〜Figma Make でまるっとつくるか、 HTML でシンプルにつくるか〜
Avatar for Tomoya AZUMA t_east
1
1.6k
Figmaレクチャー会Part1 基本のき編＠千株式会社 社内勉強会
Avatar for ぽん designer_no_pon
0
160
そのUIコンポーネント、これから先も使えますか？―Headless UI,Open UI,グローバルデザインシステム
Avatar for sakito sakito
2
2.3k
【MIXI MEETUP！ー TECH & DESIGN DAYー】新たなSNS「mixi2」の “0→1”開発の舞台裏：デザイナーが語るプロダクト誕生秘話
Avatar for MIXI DESIGN mixi_design
PRO
0
170
「自分の仕事はどこまで？」と問い続けたら。デザイナーの「視座」を考える
Avatar for Takeru Mukai mukai_takeru
0
250
デザインシステムの「種」を使って、受託開発を加速させる
Avatar for akane akane___ui
0
12k
Marpで推しCSSスライドを作ろう！ / marp-with-favorite-css
Avatar for ふじえもん fujiemon
0
780
デザイナーがAIを使い倒して爆速プロダクト開発！社内ハッカソンでの取り組み紹介
Avatar for 都村　美帆 abokadotyann
9
2.8k

Featured

See All Featured
Speed Design
Avatar for Sergey Chernyshev sergeychernyshev
33
1.4k
GraphQLの誤解/rethinking-graphql
Avatar for sonatard sonatard
73
11k
Scaling GitHub
Avatar for Zach Holman holman
464
140k
Writing Fast Ruby
Avatar for Erik Berlin sferik
630
62k
The Power of CSS Pseudo Elements
Avatar for Geoffrey Crofte geoffreycrofte
80
6.1k
Build The Right Thing And Hit Your Dates
Avatar for Maggie C. maggiecrowley
38
3k
Sharpening the Axe: The Primacy of Toolmaking
Avatar for Bryan Cantrill bcantrill
46
2.6k
Designing for Performance
Avatar for Lara Hogan lara
610
69k
VelocityConf: Rendering Performance Case Studies
Avatar for Addy Osmani addyosmani
333
24k
Raft: Consensus for Rubyists
Avatar for Patrick Van Stee vanstee
141
7.2k
A Tale of Four Properties
Avatar for Chris Coyier chriscoyier
162
23k
Evolution of real-time – Irina Nazarova, EuRuKo, 2024
Avatar for Irina Nazarova irinanazarova
9
1.1k

Transcript

  1. Hi. I’m J. (yeah, just J) jcornelius.com ninelabs.com @jc @ninelabs

    #startupacademy

  2. Hi. I’m J. (yeah, just J) jcornelius.com ninelabs.com @jc @ninelabs

    #startupacademy

  3. Hypepotamus Summer Startup Academy – J Cornelius – @jc –

    #startupacademy What is Design?

  4. Hypepotamus Summer Startup Academy – J Cornelius – @jc –

    #startupacademy object agent goals environment components requirements constraints ➟ product or service ➟ you ➟ user desire ➟ internet ➟ tools & code ➟ market ➟ time & money

  5. Hypepotamus Summer Startup Academy – J Cornelius – @jc –

    #startupacademy

  6. Hypepotamus Summer Startup Academy – J Cornelius – @jc –

    #startupacademy Form follows Function

  7. Hypepotamus Summer Startup Academy – J Cornelius – @jc –

    #startupacademy Beauty vs. Usability Form vs. Function

  8. Hypepotamus Summer Startup Academy – J Cornelius – @jc –

    #startupacademy Great design creates usability. Without usability it’s just art.

  9. Hypepotamus Summer Startup Academy – J Cornelius – @jc –

    #startupacademy Art communicates feelings. Design solves a problem.

  10. Hypepotamus Summer Startup Academy – J Cornelius – @jc –

    #startupacademy Okay

  11. Hypepotamus Summer Startup Academy – J Cornelius – @jc –

    #startupacademy Better

  12. Hypepotamus Summer Startup Academy – J Cornelius – @jc –

    #startupacademy Great

  13. Hypepotamus Summer Startup Academy – J Cornelius – @jc –

    #startupacademy

  14. Hypepotamus Summer Startup Academy – J Cornelius – @jc –

    #startupacademy

  15. Hypepotamus Summer Startup Academy – J Cornelius – @jc –

    #startupacademy

  16. Hypepotamus Summer Startup Academy – J Cornelius – @jc –

    #startupacademy Design is reducing friction Image Credit: http://flaglerlive.com/26173/florida-education-post-mortem/

  17. Hypepotamus Summer Startup Academy – J Cornelius – @jc –

    #startupacademy What is a Brand?

  18. Hypepotamus Summer Startup Academy – J Cornelius – @jc –

    #startupacademy A brand is what sits at the intersection of what a company does, and how the user feels about it.

  19. Hypepotamus Summer Startup Academy – J Cornelius – @jc –

    #startupacademy ACME

  20. Hypepotamus Summer Startup Academy – J Cornelius – @jc –

    #startupacademy YOU ACME

  21. Hypepotamus Summer Startup Academy – J Cornelius – @jc –

    #startupacademy YOU ACME

  22. Hypepotamus Summer Startup Academy – J Cornelius – @jc –

    #startupacademy YOU FRIEND FRIEND

  23. Hypepotamus Summer Startup Academy – J Cornelius – @jc –

    #startupacademy YOU ACME FRIEND FRIEND

  24. Hypepotamus Summer Startup Academy – J Cornelius – @jc –

    #startupacademy Understanding what people want and designing things that inspire them is the most powerful way to achieve business goals.

  25. Hypepotamus Summer Startup Academy – J Cornelius – @jc –

    #startupacademy What do they want?

  26. Hypepotamus Summer Startup Academy – J Cornelius – @jc –

    #startupacademy Emotion

  27. Hypepotamus Summer Startup Academy – J Cornelius – @jc –

    #startupacademy

  28. Hypepotamus Summer Startup Academy – J Cornelius – @jc –

    #startupacademy 100 milliseconds Image Credit: http://www.gfsboothblog.com/2011_01_01_archive.html

  29. Hypepotamus Summer Startup Academy – J Cornelius – @jc –

    #startupacademy No amount of design can fix a lousy experience.

  30. Hypepotamus Summer Startup Academy – J Cornelius – @jc –

    #startupacademy Image Credit: http://old.post-gazette.com/xtras/pghimages/default.asp?page=2 Hypepotamus Summer Startup Academy - J Cornelius - @jc - #startupacademy

  31. Hypepotamus Summer Startup Academy – J Cornelius – @jc –

    #startupacademy Image Credit: http://everlite.deviantart.com/art/Girl-in-mirror-2-of-2-99542012 Appearance

  32. Hypepotamus Summer Startup Academy – J Cornelius – @jc –

    #startupacademy Image Credit: http://www.torontoseogroup.com/a-different-kind-of-internet-marketing-company Distinctiveness

  33. Hypepotamus Summer Startup Academy – J Cornelius – @jc –

    #startupacademy Image Credit: http://www.epicgames.ru/2010/07/07/depth-indi-igry-v-3d/doftest/ Depth Hypepotamus Summer Startup Academy - J Cornelius - @jc - #startupacademy

  34. Hypepotamus Summer Startup Academy – J Cornelius – @jc –

    #startupacademy energy Energy Image Credit: http://www.alysoncamille.com/posts/motion/

  35. Hypepotamus Summer Startup Academy – J Cornelius – @jc –

    #startupacademy Image Credit: http://jameswoodward.wordpress.com/2012/01/24/hands/ Humanity

  36. Hypepotamus Summer Startup Academy – J Cornelius – @jc –

    #startupacademy Mystique

  37. Hypepotamus Summer Startup Academy – J Cornelius – @jc –

    #startupacademy }emotional framework appearance distinctiveness depth energy humanity mystique

  38. Hypepotamus Summer Startup Academy – J Cornelius – @jc –

    #startupacademy Life’s too short to build something nobody wants. – Ash Maurya –

  39. Thanks. jcornelius.com ninelabs.com @jc @ninelabs