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Jonathan Rick
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February 18, 2013
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Transcript
TWEET YOUR BLOG POST ENDLESSLY Jonathan Rick @jrick
1.Summaries, excerpts, & teasers
My new post for @Mashable: How to Optimize Your Headlines
for Google and Humans - http://j.mp/JWfPAv
Done right, a #headline will stop a mouse-moving, page-scrolling, attention-deprived
user in his pixels - http://j.mp/JWfPAv
In addition to writing for eternity, or for one’s mother,
today’s writer must also write for Google - http://j.mp/JWfPAv
With this foundation, you’ll be able to pull off one
of the web’s hardest acts: You’ll be able to make Google laugh - http://j.mp/JWfPAv
New Blog Post: How to Make Google Laugh: SEO Your
Headlines - http://j.mp/K9HGOK
RT @Mashable: How to Optimize Your #Headlines for Google and
Humans - http://j.mp/Jes1ZZ #SEO
Algorithms don’t appreciate wit, irony, humor, or style - http://j.mp/JWfPAv
The secret of stellar #SEO is that you can have
your cake and eat it, too - http://j.mp/JWfPAv
Why bother with a meta description? - http://j.mp/JWfPAv
Google, SEO and Writing a Great Headline - http://j.mp/JWfPAv
How the Mainstream Media Are Optimizing Their Headlines for Google
- http://j.mp/JWfPAv
3 Ways to Make Your Headlines Catnip for Search Engines
- http://j.mp/JWfPAv #SEO
2.Shout-outs (aka kiss- ups)
@DeadlineDiaries Your post, “Google Doesn’t Laugh,” inspired me to write
this for @Mashable - http://j.mp/K9HGOK
@SteveLohr Remember when you wrote, “This Boring Headline Is Written
for Google”? At @Mashable, I offer a solution - http://j.mp/JWfPAv
@yoast Today on @Mashable, I praise your WordPress plug-in for
SEO - http://j.mp/JWfPAv
@SEOmoz @RandFish In a just-published post for Mashable, I quote
heavily from your guidance on meta descriptions - http://j.mp/JWfPAv
@GeneWeingarten Remember “Gene Weingarten Column Mentions Lady Gaga”? In fact,
you can have your cake and eat it too - http://j.mp/JWfPAv
3.Thank yous
@PardonMyFrench Thanks for helping me take this from an idea
in an email to a 1,000-word post for @Mashable -http://j.mp/JWfPAv
@lyontef Thanks for helping me take this from an idea
in an email to a 1,000-word post for @Mashable - http://j.mp/JWfPAv
@ChuckDefeo Thanks for helping me take this from an idea
in an email to a 1,000-word post for @Mashable - http://j.mp/JWfPAv
4.FYIs
@JackShafer Some news organizations are optimizing their headlines for Google.
Others are not. Curious? -http://j.mp/JWfPAv TO THE MEDIA
@HowardKurtz This may interest you: How News Outlets Are Optimizing
Their Headlines for Both Google and Humans - http://j.mp/JWfPAv TO THE MEDIA
@poynter @abeaujon @juliemmoos Here’s an easy way that editors of
news websites can SEO their headlines - http://j.mp/JWfPAv TO THE MEDIA
@NiemanLab Which news organizations are optimizing their headlines for Google?
The results may surprise you - http://j.mp/JWfPAv TO THE MEDIA
@zseward If you have a minute, I’d love your thoughts
on this: How News Outlets Are SEO-ing Their Headlines - http://j.mp/JWfPAv TO THE MEDIA
@JeremyStahl @KGeee This may interest you: How News Outlets Are
Optimizing Their Headlines for Both Google and Humans - http://j.mp/JWfPAv TO THE MEDIA
@AntDeRosa Any thoughts on this? How News Outlets Are Optimizing
Their Headlines for Both Google and Humans - http://on.mash.to/JdigwG TO THE MEDIA
@nxthompson Over at @Mashable, I suggest how the @NewYorker can
better SEO its headlines - http://j.mp/JWfPAv TO THE MEDIA
@pilhofer @sashak @lexinyt I laud the @NYTimes’s SEO strategy in
Mashable today - http://j.mp/JWfPAv TO THE MEDIA
@lheron Over at @Mashable, I suggest how @WSJ and @NYTimes
can better SEO their headlines. Whaddya think? - http://j.mp/JWfPAv TO THE MEDIA
@Ckanal The @HuffingtonPost’s SEO program was recently featured on Mashable
- http://j.mp/JWfPAv TO THE MEDIA
@rajunarisetti Over at @Mashable, I commend the @WSJ’s SEO strategy
- http://j.mp/JWfPAv TO THE MEDIA
@ethanklapper No doubt, you could have written this in your
sleep: How News Outlets Are SEO-ing Their Headlines - http://j.mp/JWfPAv TO THE MEDIA
@JenNedeau I recently knocked @TIME’s SEO strategy — or lack
thereof. Any thoughts? - http://j.mp/JWfPAv TO THE MEDIA
@JaredBKeller Do your @TheAtlanticWire responsibilities include SEO? If so, here’s
some unsolicited advice - http://j.mp/JWfPAv TO THE SEOers
@MattCutts I’d love to know what you think of this:
How to Optimize Your Headlines for Google and Humans - http://j.mp/JWfPAv TO THE SEOers
Hey @SEOSteve Is this Mashable post on SEO accurate? -
http://on.mash.to/JdigwG TO THE SEOers
@Plain_Language Where do plain languagers come down on the issue
of writing for Google vs. writing for humans? - http://j.mp/JWfPAv THE WORDSMITHS
@JesseSheidlower Are you as troubled as others by the need
today to write for Google rather than humans? - http://j.mp/JWfPAv THE WORDSMITHS
5.ICYMIs
@laureni @1bobcohn Here’s the counterargument on why writing to attract
Google’s algorithms still matters - http://j.mp/JWfPAv
@cmoffett Why they should - http://j.mp/JWfPAv
Let Me Know What You Think
[email protected]
jonathanrick.com @jrick slideshare.net/jrick