Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
5 Ways to Transform Your Blog Post Into Endless...
Search
Jonathan Rick
PRO
February 18, 2013
Business
0
2.8k
5 Ways to Transform Your Blog Post Into Endless Tweets
Every hack must now be his own flack.
Jonathan Rick
PRO
February 18, 2013
Tweet
Share
More Decks by Jonathan Rick
See All by Jonathan Rick
Everything You Wanted to Know About Wikipedia But Were Too Embarrassed to Ask
jrick
PRO
0
19k
Sales After Covid: How to Sell in a Post-Pandemic World
jrick
PRO
1
1.1k
Healthcare Phrases That Are Almost Always Misunderstood
jrick
PRO
1
430
This Is Why Donald Trump Is Killing Joe Biden in Fundraising
jrick
PRO
0
1.6k
How to Manage Your Inbox and Mental Health During a Pandemic
jrick
PRO
0
180
How to Write a Talking Point
jrick
PRO
0
2.4k
What's Wrong With These RFPs?
jrick
PRO
0
520
A Beginner’s Guide to RFPs and Proposals
jrick
PRO
0
550
7 Digital Trends Every PR Pro Should Know for 2026
jrick
PRO
2
2.2k
Other Decks in Business
See All in Business
Nulab Fun Deck 〜チームワークが、世界をもっと『おもしろく』する〜
nulabinc
PRO
1
2.7k
株式会社CINC 会社案内/Company introduction
cinchr
6
74k
ZEIN株式会社 会社説明資料【キャリア採用向け】
zein
0
130
AI時代のPMに求められるマインドセット
kozotaira
1
220
キャリアコンサルティングの継続利用がキャリア自律に及ぼす効果の検証
techtekt
PRO
1
140
セーフィー株式会社(Safie Inc.) 会社紹介資料
safie_recruit
7
410k
Sreake事業部説明資料
3shake
0
440
「回復の場」としてのコミュニティ
emi0726
0
830
(15枚)NotebookLMのスライド生成機能で「絶対達成」「予材管理」「大量行動」の重要性を解説してもらう
nyattx
PRO
0
180
サステナビリティレポート2025
hamayacorp
0
200
Startup Research : Challenges and solutions for female startup founders in Japan
mpower_partners
PRO
0
280
RDRAモデルからFP・工数・金額につなぐ定量見積り
bpstudy
1
210
Featured
See All Featured
Mobile First: as difficult as doing things right
swwweet
225
10k
How to Think Like a Performance Engineer
csswizardry
28
2.4k
The AI Search Optimization Roadmap by Aleyda Solis
aleyda
1
5.2k
Building a A Zero-Code AI SEO Workflow
portentint
PRO
0
320
How People are Using Generative and Agentic AI to Supercharge Their Products, Projects, Services and Value Streams Today
helenjbeal
1
130
How to build a perfect <img>
jonoalderson
1
4.9k
Keith and Marios Guide to Fast Websites
keithpitt
413
23k
The Illustrated Guide to Node.js - THAT Conference 2024
reverentgeek
0
260
JavaScript: Past, Present, and Future - NDC Porto 2020
reverentgeek
52
5.8k
Improving Core Web Vitals using Speculation Rules API
sergeychernyshev
21
1.4k
Visualizing Your Data: Incorporating Mongo into Loggly Infrastructure
mongodb
49
9.9k
Kristin Tynski - Automating Marketing Tasks With AI
techseoconnect
PRO
0
150
Transcript
TWEET YOUR BLOG POST ENDLESSLY Jonathan Rick @jrick
1.Summaries, excerpts, & teasers
My new post for @Mashable: How to Optimize Your Headlines
for Google and Humans - http://j.mp/JWfPAv
Done right, a #headline will stop a mouse-moving, page-scrolling, attention-deprived
user in his pixels - http://j.mp/JWfPAv
In addition to writing for eternity, or for one’s mother,
today’s writer must also write for Google - http://j.mp/JWfPAv
With this foundation, you’ll be able to pull off one
of the web’s hardest acts: You’ll be able to make Google laugh - http://j.mp/JWfPAv
New Blog Post: How to Make Google Laugh: SEO Your
Headlines - http://j.mp/K9HGOK
RT @Mashable: How to Optimize Your #Headlines for Google and
Humans - http://j.mp/Jes1ZZ #SEO
Algorithms don’t appreciate wit, irony, humor, or style - http://j.mp/JWfPAv
The secret of stellar #SEO is that you can have
your cake and eat it, too - http://j.mp/JWfPAv
Why bother with a meta description? - http://j.mp/JWfPAv
Google, SEO and Writing a Great Headline - http://j.mp/JWfPAv
How the Mainstream Media Are Optimizing Their Headlines for Google
- http://j.mp/JWfPAv
3 Ways to Make Your Headlines Catnip for Search Engines
- http://j.mp/JWfPAv #SEO
2.Shout-outs (aka kiss- ups)
@DeadlineDiaries Your post, “Google Doesn’t Laugh,” inspired me to write
this for @Mashable - http://j.mp/K9HGOK
@SteveLohr Remember when you wrote, “This Boring Headline Is Written
for Google”? At @Mashable, I offer a solution - http://j.mp/JWfPAv
@yoast Today on @Mashable, I praise your WordPress plug-in for
SEO - http://j.mp/JWfPAv
@SEOmoz @RandFish In a just-published post for Mashable, I quote
heavily from your guidance on meta descriptions - http://j.mp/JWfPAv
@GeneWeingarten Remember “Gene Weingarten Column Mentions Lady Gaga”? In fact,
you can have your cake and eat it too - http://j.mp/JWfPAv
3.Thank yous
@PardonMyFrench Thanks for helping me take this from an idea
in an email to a 1,000-word post for @Mashable -http://j.mp/JWfPAv
@lyontef Thanks for helping me take this from an idea
in an email to a 1,000-word post for @Mashable - http://j.mp/JWfPAv
@ChuckDefeo Thanks for helping me take this from an idea
in an email to a 1,000-word post for @Mashable - http://j.mp/JWfPAv
4.FYIs
@JackShafer Some news organizations are optimizing their headlines for Google.
Others are not. Curious? -http://j.mp/JWfPAv TO THE MEDIA
@HowardKurtz This may interest you: How News Outlets Are Optimizing
Their Headlines for Both Google and Humans - http://j.mp/JWfPAv TO THE MEDIA
@poynter @abeaujon @juliemmoos Here’s an easy way that editors of
news websites can SEO their headlines - http://j.mp/JWfPAv TO THE MEDIA
@NiemanLab Which news organizations are optimizing their headlines for Google?
The results may surprise you - http://j.mp/JWfPAv TO THE MEDIA
@zseward If you have a minute, I’d love your thoughts
on this: How News Outlets Are SEO-ing Their Headlines - http://j.mp/JWfPAv TO THE MEDIA
@JeremyStahl @KGeee This may interest you: How News Outlets Are
Optimizing Their Headlines for Both Google and Humans - http://j.mp/JWfPAv TO THE MEDIA
@AntDeRosa Any thoughts on this? How News Outlets Are Optimizing
Their Headlines for Both Google and Humans - http://on.mash.to/JdigwG TO THE MEDIA
@nxthompson Over at @Mashable, I suggest how the @NewYorker can
better SEO its headlines - http://j.mp/JWfPAv TO THE MEDIA
@pilhofer @sashak @lexinyt I laud the @NYTimes’s SEO strategy in
Mashable today - http://j.mp/JWfPAv TO THE MEDIA
@lheron Over at @Mashable, I suggest how @WSJ and @NYTimes
can better SEO their headlines. Whaddya think? - http://j.mp/JWfPAv TO THE MEDIA
@Ckanal The @HuffingtonPost’s SEO program was recently featured on Mashable
- http://j.mp/JWfPAv TO THE MEDIA
@rajunarisetti Over at @Mashable, I commend the @WSJ’s SEO strategy
- http://j.mp/JWfPAv TO THE MEDIA
@ethanklapper No doubt, you could have written this in your
sleep: How News Outlets Are SEO-ing Their Headlines - http://j.mp/JWfPAv TO THE MEDIA
@JenNedeau I recently knocked @TIME’s SEO strategy — or lack
thereof. Any thoughts? - http://j.mp/JWfPAv TO THE MEDIA
@JaredBKeller Do your @TheAtlanticWire responsibilities include SEO? If so, here’s
some unsolicited advice - http://j.mp/JWfPAv TO THE SEOers
@MattCutts I’d love to know what you think of this:
How to Optimize Your Headlines for Google and Humans - http://j.mp/JWfPAv TO THE SEOers
Hey @SEOSteve Is this Mashable post on SEO accurate? -
http://on.mash.to/JdigwG TO THE SEOers
@Plain_Language Where do plain languagers come down on the issue
of writing for Google vs. writing for humans? - http://j.mp/JWfPAv THE WORDSMITHS
@JesseSheidlower Are you as troubled as others by the need
today to write for Google rather than humans? - http://j.mp/JWfPAv THE WORDSMITHS
5.ICYMIs
@laureni @1bobcohn Here’s the counterargument on why writing to attract
Google’s algorithms still matters - http://j.mp/JWfPAv
@cmoffett Why they should - http://j.mp/JWfPAv
Let Me Know What You Think
[email protected]
jonathanrick.com @jrick slideshare.net/jrick