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生成AI時代におけるUXデザイン | 生成AIをフル活用したUX設計手法&生成AI時代のユーザ...

生成AI時代におけるUXデザイン | 生成AIをフル活用したUX設計手法&生成AI時代のユーザー体験の変化について

ChatGPTやStable Diffusionなどの生成AIが急速に発展し、社会全体が大きく変化しようとしている。
UXデザインのプロセスや、UX自体のあり方も当然革新されていく。
今回はそうした生成AIによってUXがどう変化していくかを、具体的なメソッドや未来洞察といった具体・抽象を行き来しながら話していく。

1. 生成AIを活用したUXデザインプロセス
どのようにGenerative AIを活用すれば、UXデザインのプロセスをよりなめらかに、効率的にすることができるのか?

2. 生成AIでUX自体がどう変化するか
Generative AIの発展によって、プロダクトにおけるユーザー体験のあり方はどのように変化していくのか?

3. AI時代のデザイナー/PdM生存戦略
AI時代に、デザイナーやプロダクトマネージャーなどの個人はどのように強みを磨いていけばいいのか?

▼ スピーカーTwitter
https://twitter.com/kajikent

▼ POSTSサイト
https://www.posts-tokyo.com/

KAJI | 梶谷健人

May 26, 2023
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  1. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    2 Profile VASILY SNS iQON 2017 XR/ MESON 4 XR AI/XR POSTS
  2. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    10 Software Ate The World, Now AI Is Eating Software ChatGPT Stable Di ff usion AI UX UX AI UX
  3. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    11 Index 1 . Generative AI 2 . Generative AI UX 3 . Generative AI UX 4 . Generative AI
  4. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    13 Overview and Evolution of Generative AI Generative AI
  5. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    14 ChatGPT MAU 1 ToC AI 2 1980 GUI 2 2022 OpenAI AI AI
  6. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    16 GPT- 4 - 10% GPT- 3 . 5 10% GPT- 4 10% ⾒
  7. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    17 AI Disrupt Software is eating the world Disrupt AI is eating software Disrupt Google AI
  8. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    18 AI OpenAI 80% AI Goldman Sachs 3 AI AI AI AI (Copilot) AI https://arxiv.org/abs/ 2 303 . 1 0 13 0 https://www.goldmansachs.com/intelligence/pages/generative-ai-could-raise-global-gdp-by- 7 -percent.html
  9. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    19 AI Github Copilot X 10 AI 10x AI https://github.blog/ 2 0 2 3 - 05 - 0 5 -web-summit-rio- 20 2 3 -building-an-app-in- 18 -minutes-with-github-copilot-x/ Neri Oxman s Krebs Cycle of Creativity
  10. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    29 UX Design × Generative AI 2. AI UX 1. AI UX 3 . AI /PdM Generative AI UX Generative AI AI
  11. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    30 UX Design × Generative AI 2. AI UX 1. AI UX 3
  12. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    31 Practical Techniques for UX Design with Generative AI Generative AI UX
  13. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    32 Redesigned UX Design Process with Generative AI AI UX AI UX AI UX
  14. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    33 Generative AI UX James Garrett UX 5 AI Strategy Layer Scope Layer Structure Layer Skelton Layer Surface Layer
  15. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    35 Strategy Layer AI UX Strategy Layer Scope Layer Structure Layer Skelton Layer Surface Layer
  16. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    36 AI AI ChatGPT WebBrowsing Bing AI Bard Perplexity AI
  17. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    38 WNR.AI WNR.AI Y Sequia a 1 6 z Asana Intercom AI ⾒
  18. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    39 Midjourney Airbnb https://twitter.com/bchesky/status/ 165 41 3 78630 07612 93 0
  19. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    40 Midjourney AI Di ff usion Midjourney ID Seed Stable Di ff usion RoLA ⾒ Seed# 2862 8868 60 --seed 2 86288 6 860 --seed 2 86288 6 860
  20. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    41 Generative AI UX UX 5 AI Strategy Layer Scope Layer Structure Layer Skelton Layer Surface Layer
  21. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    42 User Story Map ChatGPT User Story Mapping The Ultimate Guide to Agile User Story Mapping
  22. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    43 User Story Map ChatGPT ChatGPT User Story Map
  23. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    44 User Story Map ChatGPT ChatGPT User Story Map
  24. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    45 Generative AI UX UX 5 AI Strategy Layer Scope Layer Structure Layer Skelton Layer Surface Layer
  25. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    54 Generative AI UX UX 5 AI Strategy Layer Scope Layer Structure Layer Skelton Layer Surface Layer
  26. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    60 Generative AI UX UX 5 AI Strategy Layer Scope Layer Structure Layer Skelton Layer Surface Layer
  27. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    66 ChatGPT UI Animation https://openprocessing.org/sketch/create
  28. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    67 ChatGPT UI Animation https://openprocessing.org/sketch/create
  29. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    68 ChatGPT UI Animation https://openprocessing.org/sketch/create
  30. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    69 Generative AI UX James Garrett UX 5 AI Strategy Layer Scope Layer Structure Layer Skelton Layer Surface Layer
  31. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    70 UX Design × Generative AI 2. AI UX 1. AI UX 3
  32. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    71 How Generative AI will change the nature of UX Generative AI UX
  33. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    72 What UX looks like in the age of generative AI? AI AI UX 6
  34. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    73 Generative AI User You 1 . UX AI Friendly 4 . 5 . OS "Human mimic 6 . 2 . 3 .
  35. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    74 1 . Super Personalization Instant Interface User You AI Jasper AI ⾒ Jasper
  36. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    75 2. Apple AR Humane Imran Chaudhri Ted Talk AI GPT- 4 BeMyEyes AI https://www.youtube.com/watch?v=gMsQO 5 u 7 -NQ https://openai.com/customer-stories/be-my-eyes
  37. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    76 3 . OS Web Web Web Text-to-App OS ( OS UX Web OS Web Web Web OS Web Web Web OS Web Web OS OS < PAST > < NOW > < FUTURE >
  38. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    77 3 . OS Mac Text-to-macOS App Brain Technologies Imagica AI https://twitter.com/ronithhh/status/ 16 4 13 1 8 6 06 5 4 917 632 1 https://get.imagica.ai/studio
  39. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    78 3 . OS Windows OS AI Github Vercel AI Windows Copilot https://twitter.com/mckaywrigley/status/ 16 4 29 4 86 20 6 0 453 888 0
  40. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    79 3 . OS Web Web Web Text-to-App OS ( OS UX Web OS Web Web Web OS Web Web Web OS Web Web OS OS < PAST > < NOW > < FUTURE >
  41. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    80 4. UX AI Friendly AutoGPT GPT- 4 AI GOD MODE UX AI AI ⾒ AI AI Friendly AutoGPT GodMode
  42. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    81 4. UX AI Friendly AI Friendly B 450 Adept AI 10 Salesforce Adept AI
  43. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    82 5. AI GPT- 4 Iris AI AI AI 1 1 1 https://boundless.so/iris
  44. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    83 6 . Human mimic Bubbles Whisper ChatGPT AI Synthesia 
 Eleven Labs Voice AI AI AI
  45. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    84 UX Design × Generative AI 2. AI UX 1. AI UX 3 . AI /PdM Generative AI UX Generative AI AI
  46. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    85 A Guide to Thriving in the Generative AI Age Generative AI
  47. GENERATIVE AI × UX DESIGN CONFIDENTIAL AND PROPRIETARY PAGE /

    86 How to become a 1 0 x talent? AI 10 PM 10x