Fostering AI Literacy for Critical Media Engagement: A Framework for Educators

A simple framework for educators to teach AI Literacy for critical media engagement - presented at the Global Media and Information Literacy Dialogue 2024 organised by Pustaka Negeri Sarawak and UNESCO Malaysia

Transcript

1. Fostering AI Literacy for Critical Media Engagement: A Framework for Educators Chuah Kee Man Faculty of Education, Language and Communication, Universiti Malaysia Sarawak
2. AI..AI...AI....
3. AI shapes the media we consume. The “AI” Era From algorithms to content creation, AI’s impact is everywhere. AI literacy is key to helping students critically engage with media.
4. AI Literacy AI literacy is the understanding of how AI works and how it impacts everyday life, including media. Dr Brent explains how educators must have a deep understanding of the key aspects of AI literacy: Awareness, Capability, Knowledge, and Critical Thinking, to effectively teach this vital skill to students.
5. UNESCO AI COMPETENCY FRAMEWORKS Human-Centred Mindset Understanding AI’s impact on human agency and fostering positive use. Ethics of AI Promotes responsible use and ethics-by- design. AI Techniques and Applications Provides foundational AI knowledge and recognises AI-driven media.
6. Importance of AI Literacy • AI is “programmed” to select, create, and amplify media content. • Risks: Misinformation, bias, manipulation of public opinion. • Without AI literacy, students become passive consumers • To teachers: Your students use AI but they may not understand AI.
7. 3 C's of AI Literacy for Media Engagement
8. Step 1: Comprehend AI Basics Teach Core Concepts: • Algorithms, machine learning, data privacy, and bias. • Explain how these concepts shape personalised recommendations, search engines, and more. Example: Show how TikTok’s for you page (FYP) recommendation system works using user data. 3 C's of AI Literacy for Media Engagement
9. 3 C's of AI Literacy for Media Engagement Step 2: Critique AI-Driven Media Develop Critical Thinking: • Encourage students to ask: "Why is this content being shown to me?" “How can I differentiate them” • Discuss AI-generated media, such as deepfakes, misinformation, and the ethics of AI. Example: Analyse a deepfake video and guide students in evaluating its authenticity.
10. 3 C's of AI Literacy for Media Engagement Step 3: Create with AI Engage in Ethical AI Use • Encourage students to experiment with AI tools, such as text and image generators. • Have them create AI-powered content and reflect on its implications for media. Example: Students generate AI-based articles and compare them with human-written articles to understand the differences.
11. 3 C's of AI Literacy for Media Engagement
12. 3 C's of AI Literacy for Media Engagement This 3-stage framework serves as a guide for educators to harness AI in improving students' media engagement while mitigating its negative effects. It’s spiral as it should be done in iterations as AI itself keeps evolving.
13. Key Takeaway AI literacy is essential for empowering students to navigate today’s media landscape critically. Through the 3 C's Framework—Comprehend, Critique, and Create—educators can guide students to understand how AI works, question the ethics and accuracy of AI-driven media, and responsibly engage with AI tools.
14. Thank You Get in touch: • kmchuah@unimas.my • www.chuahkeeman.com