Upgrade to Pro — share decks privately, control downloads, hide ads and more …

Writing Interruptions

Avatar for Gearóid O'Rourke Gearóid O'Rourke
October 07, 2014
Design
1
120

Writing Interruptions

Making better automated emails from your app

Avatar for Gearóid O'Rourke

Gearóid O'Rourke

October 07, 2014
Tweet

More Decks by Gearóid O'Rourke

See All by Gearóid O'Rourke
Startup Design
Avatar for Gearóid O'Rourke orourkedesign
2
170
7 tips for great startup design
Avatar for Gearóid O'Rourke orourkedesign
2
140
7 steps to good design
Avatar for Gearóid O'Rourke orourkedesign
2
140

Other Decks in Design

See All in Design
8_8_リサーチカンファレンスプレイベント.pdf
Avatar for Muture muture
PRO
2
430
株式会社ログラス - 会社説明資料【デザイナー】/ Loglass Designer
Avatar for 株式会社ログラス loglass2019
1
2.8k
不確実性の時代にみんなで試したFigma × MCP × Cursor ハンズオン
Avatar for PERSOL CAREER Dev | techtekt techtekt
PRO
7
1k
保育AIプロダクトの UXデザインで考えてきたこと / hoiku-ai-ux-design
Avatar for Takahiro Yamaguchi hiro93n
0
180
チームで事業価値を生み出す、プロアクティブなデザイナーになるための道のり/ Designship2025_Naya
Avatar for 株式会社ルート root_recruit
PRO
0
210
CMS管理画面のアクセシビリティ
Avatar for Rikiya Ihara / magi magi1125
8
2.5k
The Spectacular Lies of Maps
Avatar for Per Axbom axbom
PRO
1
310
AI時代に問われる、リサーチの感受性──地域⇄大企業の現場から見えた「違和感」との向き合い方
Avatar for Muture muture
PRO
0
110
Tools for Design Engineers other than LLM in the LLM era
Avatar for takanorip takanorip
1
530
ChatGPT、Gemini、Claude は、なぜ似たようなUIを採用しているのか？
Avatar for ふわり fuwarisprit
3
1.6k
[2025.6.30 もがく中堅デザイナー、キャリアの分岐点] なんでもやる系デザイナーのもがきかた
Avatar for Takahiro Hayashi taka_piya
1
4.1k
Portfolio 齋藤明敏 Hiroyuki Saito_守秘義務あり
Avatar for HIROYUKI SAITO crearedesign
0
340

Featured

See All Featured
What's in a price? How to price your products and services
Avatar for Michael Herold michaelherold
246
12k
VelocityConf: Rendering Performance Case Studies
Avatar for Addy Osmani addyosmani
332
24k
Agile that works and the tools we love
Avatar for Rasmus Luckow-Nielsen rasmusluckow
331
21k
GraphQLの誤解/rethinking-graphql
Avatar for sonatard sonatard
73
11k
Thoughts on Productivity
Avatar for Jon Yablonski jonyablonski
70
4.9k
Build your cross-platform service in a week with App Engine
Avatar for Jose L jlugia
232
18k
Site-Speed That Sticks
Avatar for Harry Roberts csswizardry
13
920
A Modern Web Designer's Workflow
Avatar for Chris Coyier chriscoyier
697
190k
GraphQLとの向き合い方2022年版
Avatar for Yosuke Kurami quramy
49
14k
Being A Developer After 40
Avatar for Adrian Kosmaczewski akosma
91
590k
The Web Performance Landscape in 2024 [PerfNow 2024]
Avatar for Tammy Everts tammyeverts
10
880
Evolution of real-time – Irina Nazarova, EuRuKo, 2024
Avatar for Irina Nazarova irinanazarova
9
990

Transcript

  1. @gearoidorourke Writing Interruptions

  2. @gearoidorourke Gearóid (Gah-Road)

  3. @gearoidorourke Shadow App

  4. @gearoidorourke “Sometimes our most satisfied customers never come back”

  5. @gearoidorourke Could your user be happy 
 without ever coming

    back?

  6. @gearoidorourke Let’s talk about respect

  7. @gearoidorourke “ What you want Baby, I got What you

    need Do you know I got it? All I'm askin’ Is for a little respect

  8. @gearoidorourke You are interrupting people. Don’t be a jerk.

  9. @gearoidorourke What are the best interruptions?

  10. @gearoidorourke Invoice #724 (Infinity Print) has been paid + filed!

    — Toni

  11. @gearoidorourke What’s the cost?

  12. @gearoidorourke Archive Spam Trash

  13. @gearoidorourke

  14. @gearoidorourke News type

  15. @gearoidorourke Good News Bad News No News

  16. @gearoidorourke Good News Bad News No News

  17. @gearoidorourke Glance test

  18. @gearoidorourke “Assume your worst case scenario — a non-open —

    does it still work?”

  19. @gearoidorourke Your “from” address, subject line 
 and pre-header are

    your workhorses

  20. @gearoidorourke Subject: Good news! Maria Francisca has accepted your new

    booking “Pre-header” The booking is on Friday, September 12th from 10:00 to 14:00 From: [email protected]

  21. @gearoidorourke We’re in. What now?

  22. @gearoidorourke “Users open [transactional] emails to answer a question”

  23. @gearoidorourke What’s that question?

  24. @gearoidorourke Action type

  25. @gearoidorourke “Visit the site” Confirm None

  26. @gearoidorourke “Visit the site” Confirm None

  27. @gearoidorourke What is success?

  28. @gearoidorourke Hint: It’s probably not open rate

  29. @gearoidorourke “Goal: Reduce CS team interactions per bid”

  30. @gearoidorourke This is not the end.