OF EXPERIENCE DIRECTING WEB OPS AT DIRECTING WEB OPS AT INSTUTIONS INSTUTIONS CURRENTLY: DIGITAL CURRENTLY: DIGITAL STRATEGY CONSULTANT STRATEGY CONSULTANT CONTACT: CONTACT: RON@RONBRONSON.COM RON@RONBRONSON.COM @RONBRONSON (TWITTER) @RONBRONSON (TWITTER)
masters. People charged with leadership often know nothing or very little about the web. Competing demands. Rarely a centralized web budget requiring web to jump through a lot of hoops for everything from special projects, large-scale initiatives to maintenance budget. Why would this be a problem? What are some challenges you see?
copy from somewhere else. What someone needs might not ﬁt your institution. If you don't know, ask someone who does. Mean what you say, not what you think you mean Use clear language. Understand how to deploy titles. In this case, you want to look what leading edge orgs are doing, rather than defaulting to what higher ed is doing. Don't say you want a "designer" if you need someone who is a "jack of all trades" et. al.
space to improve through professional development & peer connections. It's not always about money. (But sometimes it is.) Titles matter. Creating an environment where growth happens can be good for business. (Especially for millennials.)