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Think Cupcakes: A Quick Refresher on Lean Startup
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senecavc
May 31, 2019
Business
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Think Cupcakes: A Quick Refresher on Lean Startup
senecavc
May 31, 2019
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Transcript
Quick Refresh on Lean Startup
Anti-definition first
LEAN STARTUP IS NOT CHEAP “LEAN” ≠ “starved for resources”
MARTA 4500 Calories/Day STILL LEAN
LEAN STARTUP IS NOT CHEAP SHORTCUT Lean is disciplined
MARTA 4500 Calories/Day STILL LEAN Face down the risks.
LEAN STARTUP IS NOT CHEAP SHORTCUT FAST (Important work happens
in the flat part of the growth curve.)
MARTA 4500 Calories/Day STILL LEAN Face the risks.
PAM & JUNE’S Wedding Cake A PARABLE
JUNE PAM
APRIL MAY JUNE JULY
sedonaweddingcakes.com
freebestpictures.blogspot.com
thekitchn.com
Zoe Clark, The Cake Parlour
sedonaweddingcakes.com Zoe Clark, The Cake Parlour
LEAN STARTUP METHOD LIST YOUR ASSUMPTIONS UNDERSTAND YOUR CUSTOMERS GET
REAL PRODUCT INTO THE WORLD ADJUST DIRECTION BASED ON WHAT HAPPENS
TIME & EFFORT release release MAKE MAKE release MAKE THINK
PROGRESS
Effort without proof builds a mountain of risk. TIME &
EFFORT release release MAKE MAKE release MAKE THINK PROGRESS RISK
Closed learning loops burn down the risk. TIME & EFFORT
PROGRESS RISK
TIME Each learning loop has you make something, see how
real people respond, and then adjust your strategy. BUILD MEASURE LEARN RISK
LEAN STARTUP Use iterative learning cycles to quickly reveal the
flaws in your strategy, so that you can change direction before they negatively impact your goal. LEARN BUILD MEASURE
Testing critical assumptions reduces waste. Lean = Efficient Lean =
Muscular Lean = Evidence-driven Lean = No faking it
THANK YOU @clevergirl