My MicroConf 2014 talk on growing Baremetrics.
https://baremetrics.io https://demo.baremetrics.io
From Idea to $5000a Month in 5 MonthsWhat I learned buildingbaremetrics.io
View Slide
Josh Pigford@Shpigford
baremetrics.io
demo.baremetrics.io
Brief History
IDEAOctober 14
LAUNCHEDNovember 14
Month 1TIMELINE$0
Month 2TIMELINE$1000 + 21
Month 3TIMELINE$1650 + 30
Month 4TIMELINE$3200 + 64
Month 5TIMELINE$5300 + 94
Month 6TIMELINE$8300 + 125
IN 1 YEARSILICON VALLEYCRYSTAL BALL$4,100,000 + 65,000
5Takeaways
Build what youneed, not what youthink others need
You have a problem.Chances are you’re nota unicorn.
Worst case: Yousolved your ownproblem.
Charge from dayone
All those productvalidation tips?
Bogus.
There is only onetype of validation.
Money.
Charging moneyshouldn’t be scary.
Saving someonetime or money orcreating value?
Charge for it.
Think it’s not ready?Chances are, it is.
Stop trying toattain the perfectproduct
“If you are not embarrassed bythe first version of your product,you’ve launched too late.”Reid Hoffman, LinkedIn
First version ofBaremetrics?• Half the metrics• Forced stats in to calendar months• No deep-diving in to data• Updated once per day
First $2,000 of MRRcame from that
Bought time to learn theintricacies of theproblem I was solving
2 months after launch:Rebuilt from scratchResult: Doubled MRR
Ship fastShip frequently
8 days of design &development
Spread across 30 days ofjuggling clients, 2 other SaaSproducts and internationaltravel for 10 days
Ship it fast: youhave no excuse.
After you ship it fast,keep shipping it fast
Shoot for smallpieces of largerfeatures
Price for thecustomers youwant
$9 customer is anentirely differentcustomer than $99
Focus on customersthat aren’t priceconscious
General RuleIf the businesses you targetdon’t charge much money,don’t expect to make muchmoney from them.
1. Build what you need2. Charge from day one3. Stop trying to attain perfection4. Ship fast & frequently5. Price for customers you want
Josh Pigford@Shpigford[email protected]
shpig.me/ideato5k
shpigford
nealle
joaoasrosa
eviryr_recruit
.png){kind=icon}
pharma_x_tech
conjurer_rich
recruitengineers
adacotech
10xinc
conocerhr
otanet
mufg_cn
malarkey
marktimemedia
reverentgeek
stephaniewalter
kneath
revolveconf
samlambert
bryan
jennybc
scottboms