Wardley Map Meetup Belgrade #11: Start building your Product

The 11th Business Strategy Map Meetup is going to be all about products within industries and analyzing the industry/product work from the meetup attendees. We'll be analyzing, listening to the explanations of the meetup members and afterwards applying the Climactic Patterns, predicting the future movement of each product, its market and its components.

The meetup members that have completed their work will present about their challenges while mapping those industries.

(The homework was defined on the previous meetups from before August. Feel free to find it in this Meetup's Board Discussions and slides on SpeakerDeck).

We will also cover the steps to start building your own product with applying Wardley Maps.

Transcript

1. Map Meetup #11 Wardley Maps Meetup #11 Building your own Product
2. Map Meetup #11 1I Talk about the meetup theme 1 Reiterate the core of Wardley Maps
3. Map Meetup #11
8. Map Meetup #11 Climactic Patterns Rules of the Game. 
 Patterns applied across contexts, regardless of user choice
11. Map Meetup #11 Doctrine Universally useful patterns that you can apply
13. Map Meetup #11 Doctrine Example WWII SE Asia Campaign
15. Map Meetup #11 Doctrine Example WWII SE Asia Campaign William Slim Think small - Small battalions, anticipated cut off supply lines Be humble & Know your users - Provided best possible care Do better with less - second class WWII equipment
16. Map Meetup #11 Applied doctrine in business? Where have we seen the “two pizza teams”, “do better with less”?
17. Map Meetup #11 Gameplay
20. Map Meetup #11 Gameplay Example Battle of Cannae
22. Map Meetup #11 Gameplay Example Battle of Cannae “Pincer” Movement Hannibal Exploited the weakness of the army and 
 the weakness of the commander Reinforcing competitor inertia - slowly withdrawing the center of the Roman army (Romans thought that they could win the battle in one decisive maneuver, a straight powerful push to the center) Sapping - opening multiple fronts and surrounding the Roman army (Flanking cavalry fights, took away from the main army the Roman commander)
23. Map Meetup #11 The purpose of these gameplay moves is not to “learn the tricks” The main value is to learn to use maps.
24. Map Meetup #11 11 Homework
25. Map Meetup #11 This meetup is just about your homework, the industry, actors, maps, evolution.
26. Map Meetup #11 Apply 5 Climactic patterns on your homework map 2. Predict 5 future outcomes Apply 5 climactic patterns and how you expect the market will move and what are the decisions you could make / where could you invest 1. Find 5 “maps in the wild” and describe them The Homework was
27. Map Meetup #11
28. Map Meetup #11 Homework The Industry (randomly given to you at the meetup) Write and define: 
 
 - Actors (required)
 - Their activities (required)
 - Their needs (required)
 - One value chain for one actor (required)
 
 - Evolution phases for the value chain components
 (optional)
29. Map Meetup #11 Building Product steps https://blog.gardeviance.org/2015/03/other-tools-i-use-with- mapping.html
30. Map Meetup #11 1 Make your own map
31. Map Meetup #11
32. Map Meetup #11 II Submaps
33. Map Meetup #11
34. Map Meetup #11 III Critical Link / Path
35. Map Meetup #11
36. Map Meetup #11 IV Contracts Analysis
37. Map Meetup #11
38. Map Meetup #11 Points of war
39. Map Meetup #11
40. Map Meetup #11
41. Map Meetup #11 Analyzing competitor plays
42. Map Meetup #11
43. Map Meetup #11
44. Map Meetup #11 Thank you