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Emulating Amazon GO

smokeymonkey
December 02, 2019

Emulating Amazon GO

This is slide that I talked at APN Ambassador meetup 2019 on Dec 2 2019.

smokeymonkey

December 02, 2019
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  1. Emulating
    Amazon GO
    APN AMBASSADOR RE:INVENT 2019 MEET-UP
    Classmethod, Inc.
    Director / AWS Business Unit General Manager
    Daisuke Sasaki

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  2. 2
    About Myself
    Daisuke Sasaki
    •Classmethod, Inc.
    • Executive Director
    • AWS Business Unit General
    Manager
    •Japanese
    •Six-time participant of re:Invent
    •Favorite AWS service: Amazon
    Macie

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  3. 3
    Company Profile
    Established
    CEO
    Headquarters
    Annual Revenue
    Business
    Associated
    Companies
    2004
    Satoshi Yokota
    1-11 Kandasakuma-cho Chiyoda-ku, Tokyo 101-0025
    100 million yen (approx. 0.9 million USD)
    Consulting, design, construction and operation on AWS Cloud
    Consulting, design, construction and operation of big data analysis infrastructure
    Planning, designing, developing and operating mobile applications
    Planning and development of the “Customer Story” marketing platform for realizing the Omni-
    Channel strategy
    Annotation Co, ltd., Underscore Co, ltd., Prismatics Co, ltd.
    Classmethod is a Premier Consulting Partner of Amazon Web Services (AWS).

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  4. 4
    Branch Locations in Japan
    4
    TOKYO
    SAPPORO
    JOETSU
    OSAKA
    OKAYAMA
    FUKUOKA
    OKINAWA

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  5. 5
    Branch Locations around the World
    Vancouver
    Seoul
    Berlin
    Gurugram

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  6. 6
    Our Tech Blog, Developers.IO
    6
    • http://dev.classmethod.jp/
    6

    Our company blog is technology-focused and written by our
    employees. The blog gets 2.2 million page views per month with 0.7
    million unique users.

    Blogs are based on AWS, Big Data, Mobile and IoT etc.
    Employees are free to blog about anything beneficial,
    including internal matters.
    As of Feb. 2019, there are over 15,000 blog entries.
    50% of these entries are AWS-related articles.
    Based on not just a speculation or theory, but on an
    actual test and result, articles on "I tried XX" are
    published.
    To list daily articles, RSS is available:
    https://feed.classmethod.jp/blog/daily.rss

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  7. 7
    Emulating Amazon Go

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  8. 8
    At the beginning…
    In January 2018, the first Amazon Go store
    opened in Seattle.

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  9. 9
    At the beginning…
    In May 2018, we flew from Japan to Seattle
    to see the actual store of Amazon Go.
    • In cooperation with AWS Japan, we visited the
    store with over 20 clients and employees.
    • Our CEO, Satoshi led the tour.

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  10. 10
    Our CEO, Satoshi Yokota
    •Founder & CEO of Classmethod
    •AWS community HERO in Japan

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  11. This experience was a
    huge shock for Satoshi.
    11

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  12. 12
    After Satoshi returned to Japan…

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  13. 13
    He said...
    I want to
    make
    Amazon Go,
    too!

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  14. What!?
    14

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  15. We don't know anything
    about how Amazon Go works.
    15

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  16. But, we did experience Amazon Go.
    16

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  17. 17
    We said…
    We don't
    know exactly
    what to do,
    but hey,
    let's try it!

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  18. Reenactment
    18

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  19. 19
    Technologies
    • Multi-person tracking, using Amazon Rekognition Video
    • Image classification, using Amazon SageMaker
    • Sensor device monitoring, using AWS IoT
    • Human detection and tracking, using 3D LiDOR TOF Sensor
    • Weight change detection, using Load cell

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  20. The First
    Prototype
    20

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  21. Initial
    Architecture
    21

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  22. We succeeded in emulating Amazon Go based solely on our experience.
    22

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  23. 23
    A few days later…

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  24. 24
    Satoshi said…
    OK! Let's
    make an
    actual shop
    now.

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  25. 25
    What!?

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  26. February 12, 2019 - We launched a cafe
    26

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  27. Although it is quite small, here, you
    can have the same exact experience
    as walking into Amazon Go.
    27

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  28. Introduction
    Video
    28

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  29. If you ever come to Tokyo, please come by and visit our cafe.
    29

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  30. 30

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