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10 ways to improve your design skills

10 ways to improve your design skills

By Broc Sears

More Decks by Texas Center for Community Journalism

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Transcript

  1. 10 WAYS TO IMPROVE YOUR DESIGN SKILLS

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  2. 10 WAYS TO IMPROVE YOUR DESIGN SKILLS

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  3. 10 WAYS TO IMPROVE YOUR DESIGN SKILLS
    1. Look outside your own discipline
    n Inspiration and strategy in the similar.
    n Inspiration and strategy in the very, very different.

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  4. 10 WAYS TO IMPROVE YOUR DESIGN SKILLS

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  5. 10 WAYS TO IMPROVE YOUR DESIGN SKILLS
    2. Learn to draw
    At least learn how to sketch...
    n ... and yes, you have to carry a sketchbook.

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  6. 10 WAYS TO IMPROVE YOUR DESIGN SKILLS

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  7. 10 WAYS TO IMPROVE YOUR DESIGN SKILLS
    3. Know when to walk away
    n Hitting the wall
    n Breaking the routine
    n Shower power?

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  8. 10 WAYS TO IMPROVE YOUR DESIGN SKILLS

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  9. 10 WAYS TO IMPROVE YOUR DESIGN SKILLS
    4. Master “less is more”
    Too many typefaces. Too many colors. Too much art.
    Too many clever tricks.
    n Strip designs down to their essentials, to the
    muscle of design
    n Practice designing with one font. One color.
    One form of Helvetica has over 51 weights!
    Is that not enough to design a brochure with?

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  10. 10 WAYS TO IMPROVE YOUR DESIGN SKILLS

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  11. 10 WAYS TO IMPROVE YOUR DESIGN SKILLS
    5. Be aware of trends
    Design approaches across media changes.
    n Don’t always jump on the bandwagon.
    n Don’t always stare at the parade.

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  12. 10 WAYS TO IMPROVE YOUR DESIGN SKILLS

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  13. 10 WAYS TO IMPROVE YOUR DESIGN SKILLS
    6. Learn to write
    And learning to copywrite would be awesome!
    n Discover the power of words.
    n Discover the power of words and images.
    n Discover the rewards of creating with both.

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  14. 10 WAYS TO IMPROVE YOUR DESIGN SKILLS

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  15. 10 WAYS TO IMPROVE YOUR DESIGN SKILLS
    7. Learn how to use the grid
    The grid gives a strong, visually appealing,
    uniform structure to any project.
    n Using columns and half-columns for structure.
    n Aligning to the baseline grid for stability and
    visual confidence.

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  16. 10 WAYS TO IMPROVE YOUR DESIGN SKILLS
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  17. 10 WAYS TO IMPROVE YOUR DESIGN SKILLS
    8. Redo or recreate other designs
    Find projects that have weaknesses or that shine and
    n Redesign them.
    n Figure out how and why the designer used that
    solution by recreating the project.
    n Work one of your projects into their solution.

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  18. 10 WAYS TO IMPROVE YOUR DESIGN SKILLS

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  19. 10 WAYS TO IMPROVE YOUR DESIGN SKILLS
    9. Immerse yourself in design culture
    The more exposure to design, designers, visual
    communicators and the environment the more your
    design skills and insight will grow.
    n Books
    n Design organizations
    n Design websites
    n Blogs
    n Designer’s websites

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  20. 10 WAYS TO IMPROVE YOUR DESIGN SKILLS

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  21. 10 WAYS TO IMPROVE YOUR DESIGN SKILLS
    10. Become an expert
    As you develop your skills be willing to share
    them with others.
    n Volunteer to design for non-profits.
    n Volunteer to work with student media.
    n Volunteer to critique...

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  22. 10 WAYS TO IMPROVE YOUR DESIGN SKILLS

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  23. 10 WAYS TO IMPROVE YOUR DESIGN SKILLS
    So... let us begin!

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  24. 10 WAYS TO IMPROVE YOUR DESIGN SKILLS

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  25. 10 WAYS TO IMPROVE YOUR DESIGN SKILLS
    NEXT
    9 Welcome and introductions
    9:20 What the heck is visual communication?
    9:40 Principles and fundamentals
    10:40 Break
    10:50 Typography
    11:40 The creative process
    12:30 Lunch
    1 10 things you can do to improve advertising
    1:50 Break
    2 10 things you can do to improve editorial
    2:50 Break
    3 10 things you can do to improve other stuff
    4 Close

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  26. 10 WAYS TO IMPROVE YOUR DESIGN SKILLS
    THEN
    9 Welcome and introductions
    9:20 What the heck is visual communication?
    9:40 Principles and fundamentals
    10:40 Break
    10:50 Typography
    11:40 The creative process
    12:30 Lunch
    1 10 things you can do to improve advertising
    1:50 Break
    2 10 things you can do to improve editorial
    2:50 Break
    3 10 things you can do to improve other stuff
    4 Close

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