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Harry Brignull - From Print to iPad: designing a reading experience

UX London
May 01, 2012

Harry Brignull - From Print to iPad: designing a reading experience

UX Designers always talk about failing early and often, but we rarely share the gritty details of the problems we face and the disasters we narrowly avert when working behind closed doors.

UX London

May 01, 2012
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  1. From Print to iPad
    by Harry Brignull
    Note: these slides are not intended as a stand-alone resource.
    For the full transcript see http://90poe.com/PrintToiPad

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  2. FAIL EARLY FAIL OFTEN
    FAIL FASTER KILL YOUR
    DARLINGS FAIL LOUD
    FAIL BETTER FAIL
    NOISILY THROW AWAY
    SUCCEED SOONER

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  3. A BIT LIKE SEX?

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  4. In Newsstand Top Grossing Top 10
    Hasn’t left top 20 since launch
    Majority of reviews are 5 star
    ˒

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  5. “IF THIS PROJECT GOES WRONG, WHAT’S THE MOST LIKELY
    THING WE WOULD HAVE DONE TO MAKE IT GO THAT WAY?”

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  6. ABC Circulation Figures ’95-11
    0
    50000
    100000
    150000
    200000
    Jan-Jul 98 Jul-Dec 99 Jan-Jul 01 Jul-Dec 02 Jan-Jul 04 Jul-Dec 05 Jan-Jul 07 Jul-Dec 08 Jan-Jul 10 Jul-Dec 11

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  7. Comparing by relative physical size

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  8. Comparing by relative pixels

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  9. Section pages, containing excerpts of articles.

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  10. Contents page:
    - a glorified table of contents
    Main News
    Politics
    World at a glance
    People
    Briefing
    Best articles
    Health & Science
    Talking Points
    Sport
    Letters
    Books
    Drama & Film
    Fine Art &
    Exhibitions
    The List
    Property
    Food & Drink
    Travel
    Companies in the
    news
    City Talking Points
    City Commentators
    Shares
    The Last Word
    Our Proposed IA

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  11. Contents page:
    - a glorified table of contents
    Main News
    Main News
    Politics
    World at a glance
    People
    Briefing
    Best articles
    Health & Science
    Talking Points
    Sport
    Letters
    Books
    Drama & Film
    Fine Art &
    Exhibitions
    The List
    Property
    Food & Drink
    Travel
    Companies in the
    news
    City Talking Points
    City Commentators
    Shares
    The Last Word
    Our Proposed IA
    Section page:
    - (Politics, Sports, etc) with article excerpts.

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  12. Contents page:
    - a glorified table of contents
    Main News
    An Article
    Main News
    Politics
    World at a glance
    People
    Briefing
    Best articles
    Health & Science
    Talking Points
    Sport
    Letters
    Books
    Drama & Film
    Fine Art &
    Exhibitions
    The List
    Property
    Food & Drink
    Travel
    Companies in the
    news
    City Talking Points
    City Commentators
    Shares
    The Last Word
    Our Proposed IA
    Article page:
    - Where you actually do the reading.
    Section page:
    - (Politics, Sports, etc) with article excerpts.

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  13. A classic architect’s mistake

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  14. * But we did still
    make some mistakes
    with the gestural UI

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  15. ONE LAST THING...

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