All-Group Session with Chimay

Join Chimay, a producer of world class beer and cheese, for a beer and cheese pairing all while learning the history of Bieres de Chimay and Trappist Breweries, as well as how Chimay’s charter classifies them as a charitable foundation. Did we mention two of the cheeses for this pairing are actually washed in beer during production? This session is not to be missed!

Transcript

2. « I didn’t make the yeast, I have isolated the yeast » Father Theodore
4. Learn about the Chimay story WHAT CAN YOU EXPECT FROM THIS SESSION 1 2 3 Learn about Chimay products Chimay pairing beer & cheese since 1876
5. CHIMAY IT’S ABOVE ALL… A STORY
7. MORE THAN 250 BREWERIES 70 liters/per citizen/year 1,8 CHIMAY BEER TASTED EVERY SECOND
8. THE BELGIAN BEER THAT INSPIRED BELGIAN-INSPIRED BEERS
9. 51% OF THE BEER PRODUCTION GOES TO EXPORT IN 64 COUNTRIES KEY FACTS
10. 1982 START OF A PASSIONATED STORY IN THE USA KEY FACTS
11. 13 TRAPPISTS BEERS AROUND THE WORLD – 6 in Belgium Achel Rochefort Chimay Orval Westmalle Westvleteren 1 1 2 3 4 5 6 2 3 4 5 6
12. Spencer 1 Tre Fontane 2 Zundert La Trappe 3 Engelszell 4 Mount St Bernard 5 Cardeña 6 5 6 1 2 3 4 13 TRAPPISTS BEERS AROUND THE WORLD – 7 abroad
13. THE STORY OF AN ABBEY
14. 1850 17 monks arrive on the Mont du Secours 1862 The 1st beer is produced. The Chimay Red Cap (Chimay Première 75 cl) 1876 The 1st cheese is produced. 1948 Rebuilding of the brewery after WW II– Father Théodore isolates the unique yeast cells 1966 Launch of the Chimay Triple 1956 Launch of the Chimay Blue Cap as a Christmas beer
15. 2015 Launch of the Grande Réserve fermented in oak barrels 2001 The first Chimay on draught: the Chimay Triple 2013 The Chimay Gold is now available to the public 1986 Launch of the Beer cheese, washed with Chimay beer 1989 The Vieux Chimay cheese is born 2007 Start of Le Poteaupré cheese
16. AS OUR MONKS, WE DO BELIEVE ! So we have convictions
17. BEERS PRODUCED UNDER THE CONTROL OF MONKS
19. EVERY BEER IS PRODUCED INSIDE THE ABBEY.
21. INDEED SHARING IS A VIRTUE.
22. INDEED SHARING IS A VIRTUE. Chimay is brewed for passion, not profit. Because our proceeds are given to charities, we only produce great beer that serves a greater purpose Through the wartoise foundation (to the region) Through the abbey (to the international)
23. BEGINNINGS PRODUCE A PURE GLORIOUS FINISH.
26. DOUBLE FERMENTED DOUBLY TASTY.
28. LEAVE THE EARTH A BETTER PLACE THAN WHEN YOU ARRIVED
30. TO PROTECT THESE INGREDIENTS AND OUR PLANET, THE COMPANY IS MAKING EVERY EFFORT
31. 1850 Cultivation of the surrounding land at the brewery 2008 305m2 photovoltaic panels at the abbey 1961 Protection of the abbey’s wells 2018 Investment in new centrifuges and new bottling line 1996 Setting up of a wastewater treatment plant 2019 1,200 new photovoltaic panels at the bottling plant 2020 Plans to install a wind turbine
32. THE CONSUMER IS THE JUDGE OF THE QUALITY OF OUR PRODUCTS
34. Vidéo trail
35. AND SAME RULES Apply to our cheeses
37. THE DOREE THE PREMIERE THE CINQ CENTS THE GRANDE RESERVE
38. CHIMAY DOREE REFRESHING AROMAS OF HOPS AND SPICES 4,8% ABV 20 IBU
39. CHIMAY DOREE
40. CHIMAY PREMIÈRE FRUITY AND SOFT TASTE 7% ABV 21 IBU
41. CHIMAY PREMIÈRE bière brassée avec savoir se déguste avec sagesse
42. CHIMAY CINQ CENTS BLENDING MELLOWNESS AND BITTERNESS ABV 8% IBU 36
43. CHIMAY CINQ CENTS
44. CHIMAY GRANDE RÉSERVE POWERFUL AROMAS & COMPLEX TASTE 9% ABV 36 IBU
45. CHIMAY GRANDE RÉSERVE
46. GRANDE RÉSERVE BARREL FERMENTED 10,5% ABV
47. CHIMAY BARREL FERMENTED
48. KEY FACTS 3,5 L WATER 1 L BEER FOR
49. KEY FACTS 183.871 HL 2018 IN OF CHIMAY GRANDE RESERVE 54%
50. KEY FACTS 154 people Working for Chimay Beer & Cheese
51. PERFECT PAIRING
52. LE POTEAUPRÉ À LA PREMIERE LE VIEUX CHIMAY CHIMAY CLASSIC GRAND CHIMAY À LA GRANDE RESERVE
53. THE CHIMAY PREMIERE AND THE A LA PREMIERE CHEESE A fruity pairing EACH BEER HAS A CHEESE! The Chimay Première fits perfectly with the sweetness and the unctuousness of the A la Première cheese. This fruity pairing leaves the end of the mouth a very smooth bitterness. THE CHIMAY PREMIERE AND THE A LA PREMIERE CHEESE A fruity pairing EACH BEER HAS A CHEESE! The Chimay Première fits perfectly with the sweetness and the unctuousness of the A la Première cheese. This fruity pairing leaves the end of the mouth a very smooth bitterness.
54. LA CHIMAY CINQ CENTS & THE CHIMAY CLASSIC A natural pairing EACH BEER HAS A CHEESE! Cinq Cents gives a bright yeasty finish, while the pale malts turn up the perception of grassy notes making this a natural pairing.
55. THE GRANDE RESERVE & THE GRAND CHIMAY A beautiful blend EACH BEER HAS A CHEESE! Chimay Grande Réserve is a dark beer with a powerful aroma which goes perfectly with the Grand Chimay. It blends beautifully with the rounded caramel notes of Chimay Grande Reserve Ale.
56. THE VIEUX CHIMAY Goes along with the whole Chimay beers range EACH BEER HAS A CHEESE! An argument can be made for each beer of the Chimay line to be paired with this special product. Whether it’s Chimay Premiere for its soft-fruity notes, Grand Reserve for its smokey-toffee notes or Cinq Cents for it’s palate cleansing brightness and strength.
57. Ø 77% hommes vs 23% femmes Ø 37% EN – 20% FR – 6% NL Ø 96.618 fans 1/01/2019 SOCIAL MEDIAS #Chimay #ChimayUSA Nearly 6.000 followers 96 800 fans 29% are in the USA
58. CHIMAY BEER AND CHEESE DINNERS
59. Tell the story: Chimay is above all a trappist beer (1862) & cheese (1876) with 37 years presence in US 4 beers with precious ingredients and a whole story behind the whole process Pairing: Unique experience for beer and cheese lovers KEY MESSAGES 1 2 3
60. la vidéo teasing du concours Chimay s’invite et une invitation « Inscrivez-vous et venez découvrir ce lieu inspirant où se brasse la Chimay » 2 tickets: housing + visit + lunch at Poteaupré Inn in Chimay
61. THANK YOU !