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Creating Videos for Under $100

Creating Videos for Under $100

Lennis Perez

Zephyr Conferences

September 30, 2017
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Transcript

  1. INTRODUCTION BLOGGER YOUTUBER FOOD & WELLNESS COACH OVER 210,000 VIEWS

    ON YOUTUBE STARTED VIDEO IN 2016 TRUE BELIEVER THAT DONE IS BETTER THAN PERFECT
  2. WHY IS VIDEO IMPORTANT? Google video • Builds trust •

    Shows great ROI • Allows you to connect even with the laziest audience • Video will account for 74% of all web traffic (according to brafton.com leading marketing co)
  3. VIDEO CAMERA Use what you already have • Laptop camera

    • Cell Phone • DSLR CAMERA INVESTMENT = $0
  4. LIGHTING Color temperature 4600K to 6500K ($5 - $10 investment)

    Total lighting investment: $0 - $30 2000K - 3000K 3100K - 4500K 4600K - 6500K Portable Work Light ($10) Natural light is always preferred (FREE) “INVIGORATING”
  5. PROPS • Use your own stove ($0) • Home grill

    ($0) • Portable electric stove top or hot place (<$20) Cooking Surface
  6. PROPS • Tripod ($10) • Photography Props: table cloths/sheets, boards,

    vinyl tiles • Supply places: Dollar Tree, garage sales, flea markets, etc. for additional props Total props investment: $0 - $30 Tools and other crap
  7. SOFTWARE • YouTube – Basic Video Editing • iMovies (Apple

    users) – Basic with more capabilities than YouTube • Quik (GoPro app) – for iOs & Android • Avid – Hollywood Video Editing (more advance editing) Video Editing – The basics
  8. • PicMonkey – basic editing and cropping • Canva –

    wide variety of templates • Pxlr – free option versus Photoshop Photography Editing Total software cost: $0 SOFTWARE
  9. VIDEO CONTENT Don’t compare to others Play with all formats

    Find your own voice Consistency is key Tips Ideas and Formatting
  10. VIDEO CONTENT Make it entertaining Educational content Tags, hashtags and

    fun titles Tips Ideas and Formatting Share experiences
  11. WHY YOUTUBE? • Google owns it • Automatically can share

    with Twitter and G+ • “Unlimited” storage • Access to private events & other influencers • Increase your networking community • Create passive income
  12. CREATING VIDEOS UNDER $100 Recap!!! • Higher reach, higher engagement

    • Passive income stream through YouTube • Credibility, trust, and uniqueness TOTAL INVESTMENT = $60 - $100