Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
メディアと社会のこれまで|logmi編集部勉強会02
Search
aguri otsuka
December 28, 2019
Business
1.3k
0
Share
Embed
Copy iframe code
Copy JS code
Copy link
Start on current slide
メディアと社会のこれまで|logmi編集部勉強会02
aguri otsuka
December 28, 2019
More Decks by aguri otsuka
See All by aguri otsuka
Basic Writing Lesson
aguringo
2
510
Product-Writing
aguringo
7
3.8k
0→1の開発チームでのUXライターの動き方・改
aguringo
1
1k
「ちいさくはじめるデザインシステム」とUXライター
aguringo
3
820
toB SaaS開発におけるUXライティング|あつまるデザナレ2022
aguringo
5
1.7k
「書けるようになる」ということ
aguringo
7
17k
メンタルモデルとは? カスタマーサポート向けズレ埋め勉強会
aguringo
1
2.8k
社員にとってのSmartHR Design System
aguringo
0
4.4k
Inboxに入れるもの、入れないもの|Notion Tokyo meetup#7
aguringo
3
4k
Other Decks in Business
See All in Business
[2026.07] カルチャーデック|株式会社サイバーリンクス
cyberlinks
0
720
AIネイティブ時代における 開発組織の役割と拡張の可能性
recruitengineers
PRO
2
450
医院継承G紹介資料_エムスリー株式会社
m3
0
2.3k
研修後のキャリアについて.pdf
nicrecruit
0
140
ファブリカホールディングス_2027年3月期 第1四半期説明資料
fabrica_com
1
6.1k
Junpei_Mukouyama_SalesDeck
mj6237
0
150
何から手をつける?SmartHRのセキュリティ対策の考え方
smarthr
2
1.2k
顧客理解レースでAIの一歩先を行く / Know customers better than AI
hirokiyamamoto14
PRO
1
380
malna-recruiting-pitch
malna
0
24k
数字で見る松岡会計事務所(2026年版)
wf714201
0
850
20年続く長寿タイトルが、15年目にして売上を伸ばせた理由
gree_tech
PRO
0
590
【全資料公開】AIとアイデアソン:思考の盲点を突く「人機共想」のプロセスと実践手法
ishiirikie
1
120
Featured
See All Featured
How to build an LLM SEO readiness audit: a practical framework
nmsamuel
1
870
Speed Design
sergeychernyshev
33
2k
I Don’t Have Time: Getting Over the Fear to Launch Your Podcast
jcasabona
35
2.8k
Automating Front-end Workflow
addyosmani
1369
210k
30 Presentation Tips
portentint
PRO
1
380
Learning to Love Humans: Emotional Interface Design
aarron
275
41k
Cheating the UX When There Is Nothing More to Optimize - PixelPioneers
stephaniewalter
287
14k
Being A Developer After 40
akosma
91
590k
Optimising Largest Contentful Paint
csswizardry
37
3.9k
The Impact of AI in SEO - AI Overviews June 2024 Edition
aleyda
6
1.2k
Skip the Path - Find Your Career Trail
mkilby
1
190
How to Get Subject Matter Experts Bought In and Actively Contributing to SEO & PR Initiatives.
livdayseo
0
180
Transcript
Confidential - Not to be disclosed or distributed to third
parties. © aguri otsuka All Rights Reserved. Confidential - Not to be disclosed or distributed to third parties. © aguri otsuka All Rights Reserved. ฤूऀษڧձɹʗɹੈ͕ؒϝσΟΞʹٻΊΔͷ େ௩ѥप
Confidential - Not to be disclosed or distributed to third
parties. © aguri otsuka All Rights Reserved. ຊͷϙΠϯτʛ w ใٕज़ͷجຊతͳػೳෳɹˠɹΊΔͷ͕Χϯλϯʹ w ϚεɾίϛϡχέʔγϣϯࣾձʹӨڹΛ༩͑Δཁૉ w ϚεɾίϛϡχέʔγϣϯΠϯϑϧΤϯαʔͱڞଘ͍ͯ͠Δ w ϝσΟΞͷՁϚʔέςΟϯάͷد༩ w ϝσΟΞಛผͳͷͰͳ͍ w zಡऀzͱ͍͏ఆٛʹऩ·Βͳ͍ϝσΟΞͷϢʔβʔ 2
Confidential - Not to be disclosed or distributed to third
parties. © aguri otsuka All Rights Reserved. +άʔςϯϕϧΫҎ߱ 3
Confidential - Not to be disclosed or distributed to third
parties. © aguri otsuka All Rights Reserved. Ϛεɾίϛϡχέʔγϣϯͷ͡·Γ ੈلϤʔϩούɹ׆൛ҹٕज़ͷൃ໌ →ਖ਼͔֬ͭ༰қʹจॻΛෳͰ͖Δ͜ͱ͕Ͱ͖ΔΑ͏ʹ ࣄ݅ग़དྷࣄͳͲΛ”ه”͓ͯ͘͠͠จॻ ͚ͩͰͳ͘ɺ ଟ͘ͷਓ”ୡ”͢ΔͨΊͷจॻ͕࡞ΕΔʂʂ 4
Confidential - Not to be disclosed or distributed to third
parties. © aguri otsuka All Rights Reserved. ใٕज़ͷجຊతͳػೳ ෳɺίϐʔ 5 ຊͷϙΠϯτɿ̍
Confidential - Not to be disclosed or distributed to third
parties. © aguri otsuka All Rights Reserved. ਓͱਓ͕ର໘Ͱ͖ΔൣғΛ͑ͯ ֦ࢄ͍ͯ͘͠ ڊେͳίϛϡχέʔγϣϯ Ϛεɾίϛϡχέʔγϣϯͷཱ 6
Confidential - Not to be disclosed or distributed to third
parties. © aguri otsuka All Rights Reserved. ࣾձʹେ͖ͳӨڹΛ༩͑Δ ػೳ͔ͩΒɺ ޮೳͱ෭࡞༻ΛѲ͠ͳ͚Εʂ ৽ฉɺϥδΦɺςϨϏͱ͍ͬͨϚεɾίϛϡχέʔγϣϯͷޮՌݚڀ͕࣮ࢪ͞ΕΔΑ͏ʹɻ 7
Confidential - Not to be disclosed or distributed to third
parties. © aguri otsuka All Rights Reserved. ڧˠऑˠڧɹʜˠऑʁ ͬ͘͟ΓݴͬͯɺϝσΟΞͷݸਓʢʹࣾձΛߏ͢Δཁૉʣʹର͢ΔӨڹɺʮڧྗͩʂʯ ʮ͍ɺͦ͏Ͱͳ͍ʯʮͬͺΓେ͖͍ʯͱ͍͏ݚڀ͕ࣾձֶऀͷؒͰଓ͍ͯ·͢ 8 ϚεɾίϛϡχέʔγϣϯͷޮՌݚڀͷେ͖ͳྲྀΕ
Confidential - Not to be disclosed or distributed to third
parties. © aguri otsuka All Rights Reserved. ڧ ϚεɾίϛϡχέʔγϣϯͷޮՌݚڀͷେ͖ͳྲྀΕͷத 9 ڧ ऑ 1920͔Β ୈ2࣍ੈքରઓத ڠྗޮՌϞσϧ ؙཧʗൽԼࣹޮՌ ϝσΟΞडಈతௌऺड͚खʹର ͯ͠ɺϝοηʔδΛతʹӨڹ Λٴ΅͢ʢؙࣹͷΑ͏ʹʣ ͱ͍͏ɻ 1940−60 ݶఆޮՌϞσϧ ίϛϡχέʔγϣϯ2ஈ֊ͷྲྀΕ ʗબత৮ Ϛεɾίϛϡχέʔγϣϯͷओͳ ޮՌɺड͚खͷଶม༰Ͱͳ ͘ɺิڧ͢Δ͜ͱͩͱओு͢Δ આɻ 1970Ҏ߱ Ϛείϛͷٞઃఆػೳ ഓཆޮՌݚڀ ͷཐટ ݶఆޮՌΛݟ͢ܗͰɺཧ͕ ఏএ͞Εɺʮ৽ɾڧྗޮՌʯͱ ૯শ͞Ε͍ͯΔɻ
Confidential - Not to be disclosed or distributed to third
parties. © aguri otsuka All Rights Reserved. ʮίϛϡχέʔγϣϯஈͷྲྀΕʯ 10 w ථઌΛมߋͨ͠ཧ༝ɺύʔιφϧίϛϡχέʔγϣϯͷӨڹͷ΄͏͕େ͖͔ͬͨ w ҙࢥܾఆʹӨڹΛ༩͑ΔʮΦϐχΦϯɾϦʔμʔʯଞͷਓʑΑΓϚεɾίϛϡχέʔγϣϯί ϛϡχέʔγϣϯʹଟ͘৮͍ͯͨ͠ ʰϐʔϓϧζɾνϣΠεʱʢ1'ϥβʔεϑΣϧυ ʣ w ফඅߦಈʹ͓͍ͯΦϐχΦϯɾϦʔμʔΛհͨ͠ύʔιφϧͳίϛϡχέʔγϣϯͷํ͕ɺϚ εɾίϛϡχέʔγϣϯΑΓӨڹྗ͕େ͖͍ w ΦϐχΦϯɾϦʔμʔ͕ूத͢ΔΑ͏ͳࣾձ֊ଘࡏ͠ͳ͍ ʰύʔιφϧɾΠϯϑϧΤϯεʱʢ&Χοπɺ1'ϥβʔεϑΣϧυ ʣ
Confidential - Not to be disclosed or distributed to third
parties. © aguri otsuka All Rights Reserved. ʮબత৮ʗબతड༰ʯ 11 ਓʑϝσΟΞʹനࢴͷঢ়ଶͰ৮͢ΔΘ͚Ͱͳ͘ɺ࠷ॳ͔Β֤ʑ͕ੜ׆͍ͯ͠ΔҬ ࣾձूஂͷύʔιφϧͳίϛϡχέʔγϣϯʹج͍ͮͯɺࣾձܦࡁతɺफڭతɺҬతʹ͋ ΔҰఆͷੑΛ༗͍ͯ͠Δɻ ͦͷͨΊɺϚεɾίϛϡχέʔγϣϯͷޮՌɺड͚ख͕͢Ͱʹ༗͍ͯ͠ΔҙݟΛิ ڧͳ͍͠ଅਐ͢Δํʹڧ͘ಇ͘ɻਓʑ͕ࣗࢧ࣋͢ΔཱͷओுʹࣖΛ͚ɺͦΕͱ ͢Δओு͔ΒɺҙਤతͰͳ͍ʹͤΑࣖΛͦΒ͍ͯ͠Δɻ
Confidential - Not to be disclosed or distributed to third
parties. © aguri otsuka All Rights Reserved. ͷཐટ 12 ֶ࣏ͱϚεɾίϛϡχέʔγϣϯʹ͓͚ΔԾઆͰɺಉௐѹྗʹΑͬͯগ͕Λ༨ّ ͳ͘͞Ε͍ͯ͘աఔΛࣔͨ͠ͷɻ ਓؒݽཱ͢ΔڪාΛ͍࣋ͬͯΔɻपғΛ؍͠ɺࣗͷҙݟ͕গɾྼͩͱ֮ࣗͨ͠ ਓɺݽཱΛආ͚ΔͨΊʹҙݟද໌Λ߇͑ͯ͠·͏ɻϚεɾίϛϡχέʔγϣϯʹΑͬͯଟ ͔গ͔͕ఏࣔ͞ΕΔ͜ͱͰɺଟͷແࠜڌʹେ͖͘ͳΓɺগແࠜڌʹ ͱ͔͍ɺੈͷऩᏑ͕ى͜Δɻʮཐટʯͱ͜ͷΑ͏ͳ૬తྦྷੵత૿෯աఔΛද ද͍ͯ͠Δɻ ʰੈܗաఔͷࣾձ৺ཧֶʱʢ&ϊΤϨʹϊΠϚϯ ʣ
Confidential - Not to be disclosed or distributed to third
parties. © aguri otsuka All Rights Reserved. ʮϚεɾίϛϡχέʔγϣϯͷٞઃఆػೳʯ 13 ϚεɾίϛϡχέʔγϣϯͷೝతޮՌͷҰछɻϚεɾίϛϡχέʔγϣϯʢͱ͘ʹใಓʣ Ͱͷݴٴྔɾස͕ɺੈͷதͷॏཁͳ૪ɾٞઃఆʹӨڹΛ༩͑Δͱ͍͏ओுɻ૪τ ϐοΫ͕ϚεɾίϛϡχέʔγϣϯʹΑͬͯڧௐ͞ΕΕ͞ΕΔ΄ͲɺެऺͷଆͰಉ͡૪ τϐοΫ͕ΑΓॏཁࢹ͞ΕΔΑ͏ʹͳΔɻड͚खͷҙΛಛఆͷ૪τϐοΫͱয Խ͢Δʢಉ࣌ʹੜΈग़͢ʣͱߟ͑ΒΕΔɻ ʢϚοΫεΣϧɾϚίʔϜζɺυφϧυɾϧΠεɾγϣʔ ʣ
Confidential - Not to be disclosed or distributed to third
parties. © aguri otsuka All Rights Reserved. ςϨϏࢹௌ͕͍࣌ؒਓ΄ͲςϨϏ͕ඳ͘ݱ࣮૾ʹӨڹ͞Εɺ ςϨϏతͳݱ࣮ೝࣝɺՁ؍ɺ৴೦Λͭ ʢ(Ψʔϒφʔ ʣ ΞϝϦΧʹ͓͚ΔςϨϏɾυϥϚ͓ΑͼςϨϏͷΞχϝ൪ͷ༰ੳΛߦ͍ɺͦͷதʹؚ·ΕΔྗγʔϯͷछྨΛௐͨΓɺ ՃऀඃऀͷಛΛ໌Β͔ʹ͠ɺͦΕΒ͕ΞϝϦΧࣾձͷߏͱؔ࿈͍ͯ͠Δ͜ͱΛࣔͨ͠ɻ·ͨɺਓʑ͕ࣾձͷةݥʹؔͯ͠ ͲͷΑ͏ͳೝࣝΛ͍ͬͯΔ͔ΛੈௐࠪํࣜͰௐɺͦΕͱςϨϏࢹௌ࣌ؒͷ͞ͱΫϩεͯ͠ੳ ΨʔϒφʔςϨϏͷʮಛʹϦςϥγʔඞཁͳ͘ʯʮͲ͜ͷՈఉʹ͋Γʯʮѹతʹଟ͘ͷ࣌ ؒ৮ΕΔʢ࣌ͷΞϝϦΧͷҰൠՈఉͷࢹௌ࣌ؒ࣌ؒఔʣʯͱ͍ͬͨɺଞͷϝσΟΞͱҟͳΔಛʹண ͠ɺςϨϏ͕ਓʑͷݱ࣮ೝࣝଶɺՁ؍ʹٴ΅͢ظతɾྦྷੵతͳӨڹʹ͠ɺޙ ͔Β͜ͷݚڀΛਪ͠ਐΊͨɻ ഓཆޮՌʗഓཆཧ 14
Confidential - Not to be disclosed or distributed to third
parties. © aguri otsuka All Rights Reserved. Ϛεɾίϛϡχέʔγϣϯ ࣾձʹӨڹΛ༩͑Δཁૉ 15 ຊͷϙΠϯτɿ
Confidential - Not to be disclosed or distributed to third
parties. © aguri otsuka All Rights Reserved. Ϛεɾίϛϡχέʔγϣϯ ΠϯϑϧΤϯαʔͱ ڞଘ͍ͯ͠Δ 16 ຊͷϙΠϯτ
ϝσΟΞͱ ࣮ɺ͜͜·ͰʮϝσΟΞʯͬͯ༻ޠΛ͍͋͑ͯͬͯ·ͤΜɻ
Confidential - Not to be disclosed or distributed to third
parties. © aguri otsuka All Rights Reserved. ϝσΟΞݩʑࠂۀք༻ޠ ϝσΟΞͱ͍͏ݴ༿ͷॳग़ͷʰࠂͱൢചʱࢽ ϝσΟΞ͕ഔհ͢ΔͷʮϝοηʔδʯͰͳ͘ʮࠂʯͰ͋ͬͯɺͱͱͷҙຯʮ ࠂΛഔհ͢Δͷʯͱ͍͏ҙຯ 18
Confidential - Not to be disclosed or distributed to third
parties. © aguri otsuka All Rights Reserved. ͱ͋ΔੲʜʛϥδΦͷઌۦ͚ɹແઢిػࢪઃͷ༗ྉି͠ ɹ"55ແઢిͷࢪઃΛି͠ग़͢ࣄۀʹΓग़͢ɻ ʮܖऀిΛ͢ΔΑ͏ʹࢪઃΛ͏ͩΖ͏ʯͱɺ "55ϝοηʔδͷ༰ʹཱͪೖΒͳ͍ͱ͍͏ํͰαʔϏεΛఏڙ͕ͨ͠ʜ ˠɹܖऀͷେ͕اۀ ˠɹಧ͚͍ͨ༰13͔એ͕΄ͱΜͲ ແઢ௨৴Λड৴͢ΔਓΛ࡞ΔͨΊʹɺࢪઃͷି͚ͩͰͳ͘ɺ ੵۃతͳ൪੍࡞ͱૹ৴࡞ۀʢͭ·Γ์ૹࣄۀʣΛ͢Δඞཁ͕ੜͨ͡ ʢ"55௨৴ࣄۀʹઐ೦͢ΔͨΊఫୀʣ 19
Confidential - Not to be disclosed or distributed to third
parties. © aguri otsuka All Rights Reserved. ϝσΟΞࣄۀऀͷϚʔέςΟϯάʹ͓͚Δׂͱ 24 ࠂػೳ ʹੜ׆ऀͱͷίϯλΫτϙΠϯ τΛ͍࣋ͬͯΔ ύʔτφʔͱͯ͠ͷఏڙՁ ɾਓΛ͍ͬͺ๊͍͍͑ͯΔʢಡ ऀɺࢹௌऀɺ٬ɺ௨ߦਓɺͱ͋Δηάϝ ϯτͷਓʣ͔Βɺͦͷਓ͔ͨͪΒ ͷೝΛ֫ಘͰ͖Δ FHຊܦࡁ৽ฉɺςϨɺాԂࢢઢɺ ৽॓ϝτϩεʔύʔϓϨϛΞϜɺ(%/ ϓϩμΫγϣϯػೳ ʹੜ׆ऀͷϝοηʔδΛҰॹ ʹ࡞ͬͯ͘ΕΔ ύʔτφʔͱͯ͠ͷఏڙՁ ɾੜ׆ऀΛཧղ͠ɺͦΕʹݟ ߹ͬͨΞτϓοτΛ੍࡞Ͱ͖ Δ ˞ࠂഔମ͕ͱͯ͠ఏڙ͢ΔλΠ Ξοϓهࣄɺʮೝͷ֫ಘʯºʮಡऀ Λཧղ্ͨ͠Ͱͷίϯςϯπ੍࡞ʯʹ ΑͬͯΫϥΠΞϯτͷతΛୡ͢Δ ιϦϡʔγϣϯ Ϧαʔνػೳ ʹੜ׆ऀͷσʔλΛ͍࣋ͬͯΔ ύʔτφʔͱͯ͠ͷఏڙՁ ɾσδλϧϝσΟΞʹͳ͔ͬͯ Β༧Ί͍࣋ͬͯΔঢ়ଶ͕Մೳ ʹͳ͕ͬͨɺ͔ͭͯࡶࢽͰɺ Ξϯέʔτͷ࣮ࢪϞχλʔΛ ूΊͨΓ͍ͯͨ͠
Confidential - Not to be disclosed or distributed to third
parties. © aguri otsuka All Rights Reserved. ͱͱͷϝσΟΞͷՁ ϚʔέςΟϯάͷد༩ 25 ຊͷϙΠϯτɿ
Confidential - Not to be disclosed or distributed to third
parties. © aguri otsuka All Rights Reserved. ࠂഔମɹˠɹୡஔɹˠɹʁʁʁ 26 ૹΓखͱड͚खͷؒʹ͋Δͷͷ͜ͱ ʕςϨϏɺ৽ฉɺ8FCαΠτ͞·͟·ͳͷ͕ʮϝσΟΞʯ தؒʢ.FEJVNʣͷෳܗ ʮϝοηʔδʯͱʮίϯςϯπʯഔհ͢Δ
Confidential - Not to be disclosed or distributed to third
parties. © aguri otsuka All Rights Reserved. ΦϯϥΠϯۭ͕֦ؒு͠ଓ͚Δ ࠓͷϝσΟΞͷՁͱʁ 28
Confidential - Not to be disclosed or distributed to third
parties. © aguri otsuka All Rights Reserved. ΦϯϥΠϯۭ͕ؒੜ·Εͨ͜ͱͰɺ ΄΅ແݶʹ͍ۙܗͰ ෳ͕Մೳʹ ΦϯϥΠϯʹ์ͬͨใɺ࣌ʹૹΓखͷҙਤ͠ͳ͍نͰෳɺ֦ࢄ͞ΕΔ͜ͱɻ 29
Confidential - Not to be disclosed or distributed to third
parties. © aguri otsuka All Rights Reserved. ϝσΟΞಛผͳͷͰͳ͍ 27 ຊͷϙΠϯτɿ
Confidential - Not to be disclosed or distributed to third
parties. © aguri otsuka All Rights Reserved. zಡऀzͱ͍͏ఆٛʹ ऩ·Βͳ͍ϝσΟΞͷϢʔβʔ ૹΓखͱड͚खͷཱ͕ৗʹมಈ͢Δؔʹ͋Δ 30 ຊͷϙΠϯτɿ
Confidential - Not to be disclosed or distributed to third
parties. © aguri otsuka All Rights Reserved. ಓ۩ͷಛΛ౿·͑ͯɺ ͦͷ׆͔͠ํΛߟ͑Α͏ʂ 31