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メディアと社会のこれまで|logmi編集部勉強会02

aguri otsuka
December 28, 2019

 メディアと社会のこれまで|logmi編集部勉強会02

aguri otsuka

December 28, 2019
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  1. Confidential - Not to be disclosed or distributed to third parties. © aguri otsuka All Rights Reserved.
    Confidential - Not to be disclosed or distributed to third parties. © aguri otsuka All Rights Reserved.
    ฤूऀษڧձɹʗɹੈ͕ؒϝσΟΞʹٻΊΔ΋ͷ
    େ௩ѥप

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  2. Confidential - Not to be disclosed or distributed to third parties. © aguri otsuka All Rights Reserved.
    ຊ೔ͷϙΠϯτʛ
    w ৘ใٕज़ͷجຊతͳػೳ͸ෳ੡ɹˠɹ޿ΊΔͷ͕Χϯλϯʹ
    w Ϛεɾίϛϡχέʔγϣϯ͸ࣾձʹӨڹΛ༩͑Δཁૉ
    w Ϛεɾίϛϡχέʔγϣϯ͸ΠϯϑϧΤϯαʔͱڞଘ͍ͯ͠Δ
    w ϝσΟΞͷՁ஋͸ϚʔέςΟϯά΁ͷد༩౓
    w ϝσΟΞ͸ಛผͳ΋ͷͰ͸ͳ͍
    w zಡऀzͱ͍͏ఆٛʹऩ·Βͳ͍ϝσΟΞͷϢʔβʔ
    2

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  3. Confidential - Not to be disclosed or distributed to third parties. © aguri otsuka All Rights Reserved.
    +άʔςϯϕϧΫҎ߱
    3

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  4. Confidential - Not to be disclosed or distributed to third parties. © aguri otsuka All Rights Reserved.
    Ϛεɾίϛϡχέʔγϣϯͷ͸͡·Γ
    ੈلϤʔϩούɹ׆൛ҹ࡮ٕज़ͷൃ໌
    →ਖ਼͔֬ͭ༰қʹจॻΛෳ੡Ͱ͖Δ͜ͱ͕Ͱ͖ΔΑ͏ʹ
    ࣄ݅΍ग़དྷࣄͳͲΛ”ه࿥”͠࢒͓ͯ͘͠จॻ
    ͚ͩͰͳ͘ɺ
    ଟ͘ͷਓ΁”఻ୡ”͢ΔͨΊͷจॻ͕࡞ΕΔʂʂ
    4

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  5. Confidential - Not to be disclosed or distributed to third parties. © aguri otsuka All Rights Reserved.
    ৘ใٕज़ͷجຊతͳػೳ͸
    ෳ੡ɺίϐʔ
    5
    ຊ೔ͷϙΠϯτɿ̍

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  6. Confidential - Not to be disclosed or distributed to third parties. © aguri otsuka All Rights Reserved.
    ਓͱਓ͕ର໘Ͱ͖ΔൣғΛ௒͑ͯ
    ֦ࢄ͍ͯ͘͠
    ڊେͳίϛϡχέʔγϣϯ
    Ϛεɾίϛϡχέʔγϣϯͷ੒ཱ
    6

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  7. Confidential - Not to be disclosed or distributed to third parties. © aguri otsuka All Rights Reserved.
    ࣾձʹେ͖ͳӨڹΛ༩͑Δ
    ػೳ͔ͩΒɺ
    ޮೳͱ෭࡞༻Λ೺Ѳ͠ͳ͚Ε͹ʂ
    ৽ฉɺϥδΦɺςϨϏͱ͍ͬͨϚεɾίϛϡχέʔγϣϯͷޮՌݚڀ͕࣮ࢪ͞ΕΔΑ͏ʹɻ
    7

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  8. Confidential - Not to be disclosed or distributed to third parties. © aguri otsuka All Rights Reserved.
    ڧˠऑˠڧɹʜˠऑʁ
    ͬ͘͟ΓݴͬͯɺϝσΟΞͷݸਓʢʹࣾձΛߏ੒͢Δཁૉʣʹର͢ΔӨڹ͸ɺʮڧྗͩʂʯ
    ʮ͍΍ɺͦ͏Ͱ΋ͳ͍ʯʮ΍ͬͺΓେ͖͍ʯͱ͍͏ݚڀ͕ࣾձֶऀͷؒͰଓ͍ͯ·͢
    8
    ϚεɾίϛϡχέʔγϣϯͷޮՌݚڀͷେ͖ͳྲྀΕ

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  9. Confidential - Not to be disclosed or distributed to third parties. © aguri otsuka All Rights Reserved.
    ڧ
    ϚεɾίϛϡχέʔγϣϯͷޮՌݚڀͷେ͖ͳྲྀΕͷத਎
    9
    ڧ

    1920೥୅͔Β
    ୈ2࣍ੈքରઓத
    ڠྗޮՌϞσϧ
    ஄ؙཧ࿦ʗൽԼ஫ࣹޮՌ
    ϝσΟΞ͸डಈతௌऺड͚खʹର
    ͯ͠ɺϝοηʔδΛ௚઀తʹӨڹ
    Λٴ΅͢ʢ஄ؙ΍஫ࣹͷΑ͏ʹʣ
    ͱ͍͏࿦ɻ
    1940−60೥୅
    ݶఆޮՌϞσϧ
    ίϛϡχέʔγϣϯ2ஈ֊ͷྲྀΕ
    ʗબ୒త઀৮
    Ϛεɾίϛϡχέʔγϣϯͷओͳ
    ޮՌ͸ɺड͚खͷଶ౓ม༰Ͱ͸ͳ
    ͘ɺิڧ͢Δ͜ͱͩͱओு͢Δ
    આɻ
    1970೥୅Ҏ߱
    Ϛείϛͷٞ୊ઃఆػೳ
    ഓཆޮՌݚڀ
    ௜໧ͷཐટ
    ݶఆޮՌ࿦Λݟ௚͢ܗͰɺཧ࿦͕
    ఏএ͞Εɺʮ৽ɾڧྗޮՌ࿦ʯͱ
    ૯শ͞Ε͍ͯΔɻ

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  10. Confidential - Not to be disclosed or distributed to third parties. © aguri otsuka All Rights Reserved.
    ʮίϛϡχέʔγϣϯஈͷྲྀΕʯ
    10
    w ౤ථઌΛมߋͨ͠ཧ༝͸ɺύʔιφϧίϛϡχέʔγϣϯͷӨڹͷ΄͏͕େ͖͔ͬͨ
    w ҙࢥܾఆʹӨڹΛ༩͑ΔʮΦϐχΦϯɾϦʔμʔʯ͸ଞͷਓʑΑΓϚεɾίϛϡχέʔγϣϯί
    ϛϡχέʔγϣϯʹଟ͘઀৮͍ͯͨ͠
    ʰϐʔϓϧζɾνϣΠεʱʢ1'ϥβʔεϑΣϧυ ʣ
    w ফඅߦಈʹ͓͍ͯ΋ΦϐχΦϯɾϦʔμʔΛհͨ͠ύʔιφϧͳίϛϡχέʔγϣϯͷํ͕ɺϚ
    εɾίϛϡχέʔγϣϯΑΓ΋Өڹྗ͕େ͖͍
    w ΦϐχΦϯɾϦʔμʔ͕ूத͢ΔΑ͏ͳࣾձ֊૚͸ଘࡏ͠ͳ͍
    ʰύʔιφϧɾΠϯϑϧΤϯεʱʢ&Χοπɺ1'ϥβʔεϑΣϧυ ʣ

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  11. Confidential - Not to be disclosed or distributed to third parties. © aguri otsuka All Rights Reserved.
    ʮબ୒త઀৮ʗબ୒తड༰ʯ࿦
    11
    ਓʑ͸ϝσΟΞʹനࢴͷঢ়ଶͰ઀৮͢ΔΘ͚Ͱ͸ͳ͘ɺ࠷ॳ͔Β֤ʑ͕ੜ׆͍ͯ͠Δ஍Ҭ΍
    ࣾձूஂͷύʔιφϧͳίϛϡχέʔγϣϯʹج͍ͮͯɺࣾձܦࡁతɺफڭతɺ஍Ҭతʹ͋
    ΔҰఆͷ܏޲ੑΛ༗͍ͯ͠Δɻ
    ͦͷͨΊɺϚεɾίϛϡχέʔγϣϯͷޮՌ͸ɺड͚ख͕͢Ͱʹ༗͍ͯ͠Δҙݟ΍܏޲Λิ
    ڧͳ͍͠ଅਐ͢Δํ޲ʹڧ͘ಇ͘ɻਓʑ͸ࣗ෼͕ࢧ࣋͢Δཱ৔ͷओுʹ͸ࣖΛ܏͚ɺͦΕͱ
    ൓͢Δओு͔Β͸ɺҙਤతͰ͸ͳ͍ʹͤΑࣖΛͦΒ͍ͯ͠Δɻ

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  12. Confidential - Not to be disclosed or distributed to third parties. © aguri otsuka All Rights Reserved.
    ௜໧ͷཐટ
    12
    ੓ֶ࣏ͱϚεɾίϛϡχέʔγϣϯʹ͓͚ΔԾઆͰɺಉௐѹྗʹΑͬͯগ਺೿͕௜໧Λ༨ّ
    ͳ͘͞Ε͍ͯ͘աఔΛࣔͨ͠΋ͷɻ
    ਓؒ͸ݽཱ͢ΔڪාΛ͍࣋ͬͯΔɻपғΛ؍࡯͠ɺࣗ෼ͷҙݟ͕গ਺೿ɾྼ੎ͩͱ֮ࣗͨ͠
    ਓ͸ɺݽཱΛආ͚ΔͨΊʹҙݟද໌Λ߇͑ͯ͠·͏ɻϚεɾίϛϡχέʔγϣϯʹΑͬͯଟ
    ਺೿͔গ਺೿͔͕ఏࣔ͞ΕΔ͜ͱͰɺଟ਺೿ͷ੠͸ແࠜڌʹେ͖͘ͳΓɺগ਺೿͸ແࠜڌʹ
    ௜໧΁ͱ޲͔͍ɺੈ࿦ͷऩᏑ͕ى͜Δɻʮཐટʯͱ͸͜ͷΑ͏ͳ૬৐తྦྷੵత૿෯աఔΛද
    ද͍ͯ͠Δɻ
    ʰੈ࿦ܗ੒աఔͷࣾձ৺ཧֶʱʢ&ϊΤϨʹϊΠϚϯ ʣ

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  13. Confidential - Not to be disclosed or distributed to third parties. © aguri otsuka All Rights Reserved.
    ʮϚεɾίϛϡχέʔγϣϯͷٞ୊ઃఆػೳʯ
    13
    Ϛεɾίϛϡχέʔγϣϯͷೝ஌తޮՌͷҰछɻϚεɾίϛϡχέʔγϣϯʢͱ͘ʹใಓʣ
    Ͱͷݴٴྔɾස౓͕ɺੈͷதͷॏཁͳ૪఺ɾٞ୊ઃఆʹӨڹΛ༩͑Δͱ͍͏ओுɻ૪఺΍τ
    ϐοΫ͕ϚεɾίϛϡχέʔγϣϯʹΑͬͯڧௐ͞ΕΕ͹͞ΕΔ΄ͲɺެऺͷଆͰ΋ಉ͡૪
    ఺΍τϐοΫ͕ΑΓॏཁࢹ͞ΕΔΑ͏ʹͳΔɻड͚खͷ஫ҙΛಛఆͷ૪఺΍τϐοΫ΁ͱয
    ఺Խ͢Δʢಉ࣌ʹ໡఺΋ੜΈग़͢ʣͱߟ͑ΒΕΔɻ
    ʢϚοΫε΢ΣϧɾϚίʔϜζɺυφϧυɾϧΠεɾγϣʔ ʣ

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  14. Confidential - Not to be disclosed or distributed to third parties. © aguri otsuka All Rights Reserved.
    ςϨϏࢹௌ͕࣌ؒ௕͍ਓ΄ͲςϨϏ͕ඳ͘ݱ࣮૾ʹӨڹ͞Εɺ
    ςϨϏతͳݱ࣮ೝࣝɺՁ஋؍ɺ৴೦Λ΋ͭ
    ʢ(Ψʔϒφʔ ʣ
    ΞϝϦΧʹ͓͚ΔςϨϏɾυϥϚ͓ΑͼςϨϏͷΞχϝ൪૊ͷ಺༰෼ੳΛߦ͍ɺͦͷதʹؚ·ΕΔ๫ྗγʔϯͷ਺΍छྨΛௐ΂ͨΓɺ
    Ճ֐ऀ΍ඃ֐ऀͷಛ௃Λ໌Β͔ʹ͠ɺͦΕΒ͕ΞϝϦΧࣾձͷߏ଄ͱؔ࿈͍ͯ͠Δ͜ͱΛࣔͨ͠ɻ·ͨɺਓʑ͕ࣾձͷةݥ౓ʹؔͯ͠
    ͲͷΑ͏ͳೝࣝΛ΋͍ͬͯΔ͔Λੈ࿦ௐࠪํࣜͰௐ΂ɺͦΕͱςϨϏࢹௌ࣌ؒͷ௕͞ͱΫϩεͯ͠෼ੳ


    Ψʔϒφʔ͸ςϨϏͷʮಛʹϦςϥγʔ΋ඞཁͳ͘ʯʮͲ͜ͷՈఉʹ΋͋Γʯʮѹ౗తʹଟ͘ͷ࣌
    ؒ৮ΕΔʢ౰࣌ͷΞϝϦΧͷҰൠՈఉͷࢹௌ࣌ؒ͸࣌ؒఔ౓ʣʯͱ͍ͬͨɺଞͷϝσΟΞͱ͸ҟͳΔಛ௃ʹண໨
    ͠ɺςϨϏ͕ਓʑͷݱ࣮ೝࣝ΍ଶ౓ɺՁ஋؍ʹٴ΅͢௕ظతɾྦྷੵతͳӨڹʹ஫໨͠ɺ೥ޙ
    ൒͔Β௕೥͜ͷݚڀΛਪ͠ਐΊͨɻ
    ഓཆޮՌʗഓཆཧ࿦
    14

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  15. Confidential - Not to be disclosed or distributed to third parties. © aguri otsuka All Rights Reserved.
    Ϛεɾίϛϡχέʔγϣϯ͸
    ࣾձʹӨڹΛ༩͑Δཁૉ
    15
    ຊ೔ͷϙΠϯτɿ

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  16. Confidential - Not to be disclosed or distributed to third parties. © aguri otsuka All Rights Reserved.
    Ϛεɾίϛϡχέʔγϣϯ͸
    ΠϯϑϧΤϯαʔͱ
    ڞଘ͍ͯ͠Δ
    16
    ຊ೔ͷϙΠϯτ

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  17. ϝσΟΞͱ͸
    ࣮͸ɺ͜͜·ͰʮϝσΟΞʯͬͯ༻ޠΛ͋͑ͯ࢖͍ͬͯ·ͤΜɻ

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  18. Confidential - Not to be disclosed or distributed to third parties. © aguri otsuka All Rights Reserved.
    ϝσΟΞ͸ݩʑ͸޿ࠂۀք༻ޠ
    ϝσΟΞͱ͍͏ݴ༿ͷॳग़͸೥ͷʰ޿ࠂͱൢചʱࢽ
    ϝσΟΞ͕ഔհ͢Δ΋ͷ͸ʮϝοηʔδʯͰ͸ͳ͘ʮ޿ࠂʯͰ͋ͬͯɺ΋ͱ΋ͱͷҙຯ͸ʮ޿
    ࠂΛഔհ͢Δ΋ͷʯͱ͍͏ҙຯ
    18

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  19. Confidential - Not to be disclosed or distributed to third parties. © aguri otsuka All Rights Reserved.
    ͱ͋Δੲ࿩ʜʛϥδΦͷઌۦ͚ɹແઢి࿩ػࢪઃͷ༗ྉି͠
    ೥୅ɹ"55͸ແઢి࿩ͷࢪઃΛି͠ग़͢ࣄۀʹ৐Γग़͢ɻ
    ʮܖ໿ऀ͸ి࿩Λ͢ΔΑ͏ʹࢪઃΛ࢖͏ͩΖ͏ʯͱɺ
    "55͸ϝοηʔδͷ಺༰ʹ͸ཱͪೖΒͳ͍ͱ͍͏ํ਑ͰαʔϏεΛఏڙ͕ͨ͠ʜ
    ˠɹܖ໿ऀͷେ൒͕اۀ
    ˠɹಧ͚͍ͨ಺༰͸13͔঎඼એ఻͕΄ͱΜͲ
    ແઢ௨৴Λड৴͢ΔਓΛ࡞ΔͨΊʹɺࢪઃͷ௞ି͚ͩͰͳ͘ɺ
    ੵۃతͳ൪૊੍࡞ͱૹ৴࡞ۀʢͭ·Γ͸์ૹࣄۀʣΛ͢Δඞཁ͕ੜͨ͡
    ʢ"55͸௨৴ࣄۀʹઐ೦͢ΔͨΊఫୀʣ
    19

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  20. Confidential - Not to be disclosed or distributed to third parties. © aguri otsuka All Rights Reserved.
    ϝσΟΞࣄۀऀͷϚʔέςΟϯάʹ͓͚Δ໾ׂͱ͸
    24
    ޿ࠂ࿮ػೳ
    ʹੜ׆ऀͱͷίϯλΫτϙΠϯ
    τΛ͍࣋ͬͯΔ
    ύʔτφʔͱͯ͠ͷఏڙՁ஋
    ɾਓΛ͍ͬͺ๊͍͍͑ͯΔʢಡ
    ऀɺࢹௌऀɺ৐٬ɺ௨ߦਓɺͱ͋Δηάϝ
    ϯτͷਓʣ͔Βɺͦͷਓ͔ͨͪΒ
    ͷೝ஌Λ֫ಘͰ͖Δ
    FH೔ຊܦࡁ৽ฉɺ೔ςϨɺాԂ౎ࢢઢɺ
    ৽॓ϝτϩεʔύʔϓϨϛΞϜɺ(%/
    ϓϩμΫγϣϯػೳ
    ʹੜ׆ऀ΁ͷϝοηʔδΛҰॹ
    ʹ࡞ͬͯ͘ΕΔ
    ύʔτφʔͱͯ͠ͷఏڙՁ஋
    ɾੜ׆ऀΛཧղ͠ɺͦΕʹݟ
    ߹ͬͨΞ΢τϓοτΛ੍࡞Ͱ͖
    Δ
    ˞޿ࠂഔମ͕঎඼ͱͯ͠ఏڙ͢ΔλΠ
    Ξοϓهࣄ͸ɺʮೝ஌ͷ֫ಘʯºʮಡऀ
    Λཧղ্ͨ͠Ͱͷίϯςϯπ੍࡞ʯʹ
    ΑͬͯΫϥΠΞϯτͷ໨తΛୡ੒͢Δ
    ιϦϡʔγϣϯ
    Ϧαʔνػೳ
    ʹੜ׆ऀͷσʔλΛ͍࣋ͬͯΔ
    ύʔτφʔͱͯ͠ͷఏڙՁ஋
    ɾσδλϧϝσΟΞʹͳ͔ͬͯ
    Β͸༧Ί͍࣋ͬͯΔঢ়ଶ͕Մೳ
    ʹͳ͕ͬͨɺ͔ͭͯࡶࢽͰ͸ɺ
    Ξϯέʔτͷ࣮ࢪ΍ϞχλʔΛ
    ूΊͨΓ͍ͯͨ͠

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  21. Confidential - Not to be disclosed or distributed to third parties. © aguri otsuka All Rights Reserved.
    ΋ͱ΋ͱͷϝσΟΞͷՁ஋͸
    ϚʔέςΟϯά΁ͷد༩౓
    25
    ຊ೔ͷϙΠϯτɿ

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  22. Confidential - Not to be disclosed or distributed to third parties. © aguri otsuka All Rights Reserved.
    ޿ࠂഔମɹˠɹ఻ୡ૷ஔɹˠɹʁʁʁ
    26
    ૹΓखͱड͚खͷؒʹ͋Δ΋ͷͷ͜ͱ
    ʕςϨϏɺ৽ฉɺ8FCαΠτ͞·͟·ͳ΋ͷ͕ʮϝσΟΞʯ
    தؒʢ.FEJVNʣͷෳ਺ܗ
    ʮϝοηʔδʯͱʮίϯςϯπʯഔհ͢Δ

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  23. Confidential - Not to be disclosed or distributed to third parties. © aguri otsuka All Rights Reserved.
    ΦϯϥΠϯۭ͕֦ؒு͠ଓ͚Δ
    ࠓͷϝσΟΞͷՁ஋ͱ͸ʁ
    28

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  24. Confidential - Not to be disclosed or distributed to third parties. © aguri otsuka All Rights Reserved.
    ΦϯϥΠϯۭ͕ؒੜ·Εͨ͜ͱͰɺ
    ΄΅ແݶʹ͍ۙܗͰ
    ෳ੡͕Մೳʹ
    ΦϯϥΠϯʹ์ͬͨ৘ใ͸ɺ࣌ʹૹΓखͷҙਤ͠ͳ͍ن໛Ͱෳ੡ɺ֦ࢄ͞ΕΔ͜ͱ΋ɻ
    29

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  25. Confidential - Not to be disclosed or distributed to third parties. © aguri otsuka All Rights Reserved.
    ϝσΟΞ͸ಛผͳ΋ͷͰ͸ͳ͍
    27
    ຊ೔ͷϙΠϯτɿ

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  26. Confidential - Not to be disclosed or distributed to third parties. © aguri otsuka All Rights Reserved.
    zಡऀzͱ͍͏ఆٛʹ
    ऩ·Βͳ͍ϝσΟΞͷϢʔβʔ
    ૹΓखͱड͚खͷཱ৔͕ৗʹมಈ͢Δؔ܎ʹ͋Δ
    30
    ຊ೔ͷϙΠϯτɿ

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  27. Confidential - Not to be disclosed or distributed to third parties. © aguri otsuka All Rights Reserved.
    ಓ۩ͷಛ௃Λ౿·͑ͯɺ
    ͦͷ׆͔͠ํΛߟ͑Α͏ʂ
    31

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