WordSesh 2013

Building More Profit Into Your WordPress Business

Transcript

1. Building More Profit Into Your WordPress Business You can do it! Jesse Petersen @jpetersen petersenmediagroup.com
2. know your abilities married since 2006 using WP since 2005 business owner since 2009 foster dad since 2012 geek since 1978 @jpetersen 2 the 411 on jesse petersen “doing the ordinary extraordinarily well every day”
3. KNOW YOUR STRENGTHS
4. coding 4 @jpetersen Jesse Petersen WordSesh 2013
5. site analysis http://www.johninge.com 5 @jpetersen Jesse Petersen WordSesh 2013
6. customer acquisition 6 @jpetersen Jesse Petersen WordSesh 2013
7. design 7 @jpetersen Jesse Petersen WordSesh 2013
8. project management 8 @jpetersen Jesse Petersen WordSesh 2013
9. BE HONEST. . . REALLY
10. don’t promise the moon and give them 10 @jpetersen Jesse Petersen WordSesh 2013
11. know your abilities know your abilities know your abilities know your abilities know your abilities know your abilities 11 @jpetersen Jesse Petersen WordSesh 2013
12. CHARGE APPROPRIATELY
13. skill > speed 13 @jpetersen Jesse Petersen WordSesh 2013
14. without skill, you will lack respect 14 @jpetersen Jesse Petersen WordSesh 2013
15. without skill, you will lack confidence 15 @jpetersen Jesse Petersen WordSesh 2013
16. without skill, you will lack sales 16 @jpetersen Jesse Petersen WordSesh 2013
17. get the work, then work on speed 17 @jpetersen Jesse Petersen WordSesh 2013
18. speed should not dictate pricing 18 @jpetersen Jesse Petersen WordSesh 2013
19. speed should not dictate pricing ...not entirely How I Made $14,400/hr Fixing WordPress link: http://jkp.me/SAgTgz 19 @jpetersen Jesse Petersen WordSesh 2013
20. *never lose money *unless you screwed up so bad, the client shouldn’t have to pay for it 20 @jpetersen Jesse Petersen WordSesh 2013
21. integrity > skill 21 @jpetersen Jesse Petersen WordSesh 2013
22. a lack of integrity will kill your business 22 @jpetersen Jesse Petersen WordSesh 2013
23. CARE ABOUT CLIENTS
24. it’s not about the sale 24 @jpetersen Jesse Petersen WordSesh 2013
25. it’s not about the sale it’s not about the site 25 @jpetersen Jesse Petersen WordSesh 2013
26. it’s not about the sale it’s not about the site it’s about the client’s success 26 @jpetersen Jesse Petersen WordSesh 2013
27. CLIENTS ARE NOT ALWAYS RIGHT
28. you’re the expert 28 @jpetersen Jesse Petersen WordSesh 2013
29. clients are a dime a dozen 29 @jpetersen Jesse Petersen WordSesh 2013
30. good clients are rare 30 @jpetersen Jesse Petersen WordSesh 2013
31. THE IDEAL CLIENT
32. compete on value not on price 32 @jpetersen Jesse Petersen WordSesh 2013
33. you do not want cheap clients 33 @jpetersen Jesse Petersen WordSesh 2013
34. you can have it soon you can have it cheap you can have it awesome you can only have two of those 34 @jpetersen Jesse Petersen WordSesh 2013
35. the Golden Rule applies 35 @jpetersen Jesse Petersen WordSesh 2013
36. the truth in love 36 @jpetersen Jesse Petersen WordSesh 2013
37. QUESTIONS? @jpetersen contact me if you are stuck or need help in a bad client situation petersenmediagroup.com