Let's face it—most of us who run creative shops did not study business. We just love making things, so we started companies where we could create on our own terms. Unfortunately, being a great maker does not necessarily equip us to make sound business decisions. For instance, how should you price your work?
In this session, Sparkbox’s Ron Harr will discuss differing pricing strategies, covering the pros and cons for each. While there’s no one right answer, he’ll show how hourly pricing has served Sparkbox well, and share advice on how to make hourly pricing work for other creative businesses. Any dedicated person should be able to run a profitable business, and figuring out pricing is a big step in that direction.
3 Main Take-Aways:
1. Knowing where and how to negotiate terms with larger clients
2. Avoiding common pricing pitfalls
3. Making hourly pricing work for your creative business