What to do when your Senior Designer Wants to be More…The Five Ways to Guide your Designer to the Next Level

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1. N e ha hi i a edi ed a c i f a li e e e a d he ef e ma c ai e . Thi a c i i he j i e f Ca i LIVE a d he a h i ed a e ible f a me a d ma be c ied ed b a he a i h a h i a i . www captionslive com au | captionslive outlook com | UX A a a De Leade T da , 14 Ma 2020 Ca i ned b : Rebekah G le i ch & Ke ie C ke
2. N e ha hi i a edi ed a c i f a li e e e a d he ef e ma c ai e . Thi a c i i he j i e f Ca i LIVE a d he a h i ed a e ible f a me a d ma be c ied ed b a he a i h a h i a i . Page 20 ZOE GUIRAUDON CALLEJA: Thank . STEVE BATY: OK, ne e en e da , I men i ned he ea lie , Mag Hanle , e a e al a deligh ed ha e Mag j in . She b ing a eal de h f e e ience f m h ee diffe en c n inen he k. We a e e e ci ed ha e he alk da . Mag , elc me. O e . MAGS HANLEY: Thank , S e e. Thank , le me ha e hi c een. Al igh ! STEVE BATY: The e a e. MAGS HANLEY: The e e g . Thank , S e e, and hank , Annabel f all he k did UX A alia nline. Wha I an d i a imagine ma be emembe hi . And emembe hen had a eam membe h ld c me de k and a , "I an alk ... " and g , "OK, ha ' al a d eadf l" and he c me in and he a , "I d n' hink I'm challenged. I hink I an lead" and i he e and g , "B ha d e leading mean?" I c ld mean m ch. When I hink ab m j b a a manage and ca ee c ach, ha I d i and k ha he ne e a e, he e e h ld be g ing, ha he eall a e g d a . S , da , I'm g ing f c n iding i h fi e a hel e le nde and ha he an d hen i c me leading and h can hel hem ge he e. In me a , hi b ild n he f hing ha Z e a j alking ab hen i c me e le m ing a nd and ac all a g h mind e and hi i f a f ame k and me e f ac all hel hem ge ha in . S , in he cha b , ha d d hen hi ha en ? S , ha I'd like d i g h gh he fi e e . I an nde and
3. N e ha hi i a edi ed a c i f a li e e e a d he ef e ma c ai e . Thi a c i i he j i e f Ca i LIVE a d he a h i ed a e ible f a me a d ma be c ied ed b a he a i h a h i a i . Page 21 ha "m e" mean hi e n. I'd like k h gh and de e mine hich le i be f each e n, igh n . S , b ilding n he f hing ha Z e a alking ab hen i came he den . Find he igh lace he jec f hem g . Change gani a i nal c e g h f eam and each hem he kill g . S , he e a e hing I an f c n bef e e m e an f he . One i ha I c n ide he h ee ca ee a h f UXe and he fi i a ac i i ne , a Ame ican a , an indi id al c n ib , he e he f c i n a eg , d ing de ign, and he e i he diffe ence, in a d c e ice gani a i n. And e' e alking ab g e i n f m he e i a j ni igh h gh a inci al. We hen ha e a manage ial ack he e he f c i h ee-f ld. De el ing e le, de el ing ac ice, and making e ha he gani a i n mee he b ine g al . And hen a a c n l an . And he f c n ac ice ha he ' e d ing b he diffe ence in ead f being a e manen membe f e ice gani a i n, he a e iding e e kill in gani a i n . S he a e g ing in, b inging e e kill in f a fini e am n f ime achie e a ecific hing and c ming . When e l k a he e e f le e a e alking ab e le f m f eelance leade . And hen, ha e ha e i he c ne ne f UX k. I al a hink ab h e h ee hing ha e need be able d hen i c me being a UX fe i nal de ign fe i nal. We need be able d echnical k. When I mean echnical, I d n' nece a il mean g ing in and c ding, ha I mean i being able d c n en a eg , nning k h , being able de ign and e. When i c me b ine kill , he e kill a e he ne ha de el e ime and i i kn ing h c e a jec , being able manage elf and manage he i hin a k eam, managing and g ing e le. And la l , e ha e he e le
4. N e ha hi i a edi ed a c i f a li e e e a d he ef e ma c ai e . Thi a c i i he j i e f Ca i LIVE a d he a h i ed a e ible f a me a d ma be c ied ed b a he a i h a h i a i . Page 22 a ec , hich i m e f h d de el a e n, h d k i h he ? And h d ac all de el he gani a i n? S , hen I hink ab he fi e i n, I an be m e, I an lead, he aim i f ac all a ll all f h e elemen and and big dee e . (A di f ee e) and he ne I hea a l , c ea e a eg , m e e e ience, d c managemen . And I ha e e i n f . And I n' g h gh all he e e i n in de ail. B he e i n a e f c ed n man diffe en a ea . S (a di f ee e)... and m In e ne died. E e ne back? I'm g ing g back. S , back in hi ? He e a e he e i n need a , need a a k hem m e hing like m e ab e le managemen , m e jec leade hi , m e a egic k, m e a n m , m e e e ience. And m le f h mb hen i c me hi i f a i he e and g , "L k a he e diffe en e i n " and iden if hich f he e f ack eem c me . And he aim i e he e an e k he UX ca ee a h ha ill i hem he be . Pl , kn he e e le. Wha d e hei e nali and he a he k dem n a e? B al , he aim i f e e imen . S , in he ne e , and hi I hink k e ell in ha Z e a alking ab he e e e e alking ab i m n h , ea , 10 ea - and I admi f m elf, 10 ea i a e ha d a f hink ab - i a hel hem iden if ha ' be igh n ? Beca e igh n , and ma be e en i m n h ' ime f ame, ac all hel hem e e imen , d me hing and k if i i ac all he igh a . S , he a I hink ab i i a ca ee i i n. And he e a e ac all ligh l m e m he hi , I an be able d hi , and i d e n' mean i i nece a il a c nc e e di ec i n. And a I aid e i l , he e a e man di ec i n a e n can g . And , j b i hel hem ac all e l e ha each f he e c ld be. Wha each manage , c n l an ac i i ne ca ee
5. N e ha hi i a edi ed a c i f a li e e e a d he ef e ma c ai e . Thi a c i i he j i e f Ca i LIVE a d he a h i ed a e ible f a me a d ma be c ied ed b a he a i h a h i a i . Page 23 a h c ld l k like ba ed n hei i i n and hen f he ne i m n h ha c ld ake hem d n ha a h ee if i ac all k f hem. Wha I an a i , "Le ' find ni ie in he b ine ha can hel m e a d being... ". Pe le can ee an kee hem and hel hem m e f a d. D n' a , "S a he e a e f i m n h and hen e'll c n ide i n ". Pe le can ee h gh ha . The kn ha n hing ill ha en. I ' alling. And I' e had a n mbe f gani a i n he e ha a ha ke c ming back me, "We like he e a e. Ma be e'll e ie hi in i m n h ". S , I' e g a c le f e am le f ha a ca ee i n i . If I a he e and alked ab me ne h i - h an de el and g e le in UX, each and c mm nica e, and de el and ac ice f e ice de ign. S , f e am le, e c ld ac all a , I an be a eache a GA ni e i . S , f m e f a d e c ld be i ing he e and alking ab eaching j ni in gani a i n eaching e e nal k h . The ne ne c ld be a manage di ec f CX/UX a a bank e aile . Y fi e i line e n ibili eaching e ice de ign he b ine ' e le in he b ine and m e king d n j n d c . The la ne c ld be hinking ab elf a a h gh leade in e ice de ign and c aching e le and eaching e ice de ign he b ine a ell. Then, e ha e king n man and a ied d c , jec and de el ing l f de el ing c n en a eg leading jec . He e he e a e h ee diffe en di ec i n a ell. Ma be an inde enden c n en a eg c n l an , a eciali in gani a i n, ma be an a h f a b k? And hen l k a he e e ha e me e c mm n ne , en e c n en a eg in gani a i n i ld cla beca e h can c n l i e if d n' ha e ha b h can c ea e eciali m in n jec a k ha can a e ha eciali m i hin he
6. N e ha hi i a edi ed a c i f a li e e e a d he ef e ma c ai e . Thi a c i i he j i e f Ca i LIVE a d he a h i ed a e ible f a me a d ma be c ied ed b a he a i h a h i a i . Page 24 jec . S e h ee i finding he igh lace g in he gani a i n. Wha an be able d i find a lan m e hem a d he igh di ec i n. If ha e ni ie c n ide king i h hem find hem in an gani a i n an he ne. I ' OK gge gani a i n d e n ha e he ni ie f g h and hel hem find me he e el e ha k . I ha e a mem f a g I a king i h a he BBC h ned me and aid, "I'm ne e g ing be able m e nle he e n I k i h die ". And I j l ked a him and he aid, "Y kn ha " and I aid, "Ye , hi e n ill al a be in he gani a i n f a l ng a he can be. Wha e' e g ing make e i eng h a e a g d a he can be and hel find ha lace hich ill enable g ". Y can k h gh all he diffe en kill k h gh and g kill . The he hing i a hink ab changing n eam. I hink hi k a li le bi , ing c nnec ge he ha Z e a alking ab hen he aid i h F l f and e le m ing back and f h and changing be een g . Think ab h can change ha gani a i n i and he a ha g de el he e e le g ing. S , if ' e l king a ac i i ne and hen e l k a malle eam f ac i i ne , e a e f c ing n a j ni a eni and hen a ha ab a eciali ? A lead a inci al? The ha e diffe en e n ibili ie , he a e ill d ing he k b a e d ing a l le managemen f hem and he a e aking n he k and g ing he b ine g ing he ecial i hin he gani a i n. Y can l k a he manage i h he eam leade and eam leade ld manage f and all he a e ill ac i i ne alking ab c aching b dd ing. Pe le h a e beginning lea n h manage he . And hen alk ab c n l an e alk ab ac ice lead k eam lead. Thi i he elemen f me, hi la ne, hich i eam
7. N e ha hi i a edi ed a c i f a li e e e a d he ef e ma c ai e . Thi a c i i he j i e f Ca i LIVE a d he a h i ed a e ible f a me a d ma be c ied ed b a he a i h a h i a i . Page 25 hem g . I a inc edibl l ck a a e ea l age f m ca ee hen I m ed he US f king i h Saman ha Baile and Sam ba icall a d n and aid, "N - ne can each h d all ca i n b d ing a c e. Y ac all ha e be men ed and h n". S , he en a l f ime i ing he e and h ing me h he made he deci i n all ca e e le in jec . W king n h he ld k ge he , he kill e ha a e i ed. Tem e amen . Did he ha e en gh echnical kill be able ake he le? Did he need ide m e and men ing f hem? If an i he e and de el ... and each hem h g . W k n hei de el men kill f e le and b ine and echn l g . Y need ide he e e am le f a eg and b ine ca e , OKR and KP I . S a alking anal ic and mea emen , b h an i a i e and ali a i e. Sh hem h c e al . Y need men hem. M del beha i i h eam and alk hem af e a d , he e le h an lead, ab h did ha . Ge hem had d ing all ca i n . Sh hem h effec i el e e ec a i n . When i c me he echnical and ac ice de el men , h hem h c dif , beca e c dif ing ac ice mean en a l le ime eaching me ne h e f m i and m e h a di hel he c me mee hei need hel he gani a i n c ea e and im lemen a ne CMX. Y ' e n i ing he e and de el ing he gani a i n all he ime ge ing hem l k nline. F c n h can gi e g d feedback, he he i i e ie ing k in c i i e hel ing e le g and hen ge hem each kill m e j ni membe . If he a e eni , he h ld ha e kill he can an fe he membe . S , a . He e a e he fi e hing : I an nde and ha "m e" mean hi e n. A k hem he igh e i n . De e mine hich le i be f each e n igh n hel hem
8. N e ha hi i a edi ed a c i f a li e e e a d he ef e ma c ai e . Thi a c i i he j i e f Ca i LIVE a d he a h i ed a e ible f a me a d ma be c ied ed b a he a i h a h i a i . Page 26 iden if hei en ial a f a d. Hel hem iden if hei ca ee i i n and ible di ec i n . Find he igh lace jec f hem g . S , c ea e a lan f he ne i m n h ge hem n a di ec i n, i can al a change. Change gani a i nal c e he g h f eam and c n ide changing g ide g h ni ie . O , hel hem find he . And each hem he kill g . A a leade , each hem he kill b h ing and men ing. Thank ! STEVE BATY: Thank e m ch, Mag . Tha a nde f l, a al a . We ha e ab 30 ec nd n he cl ck e ill ki e i n . MAGS HANLEY: N blem. STEVE BATY: Pa e i n in he cha , I ee ne f m Adam if ld like ake a l k. B hank , and e ill ee again n. MAGS HANLEY: Ab l el . Thank , g ! STEVE BATY: Thank , Mag . OK, ne eake and la eake f hi egmen bef e e ake a b eak f m ning ea i L c Den n. L c j in f m D e ail in S dne . P i ha , he a i h A ala ian f a n mbe f ea . We a e e ha ha e L c i h he e da . Hell , L c . And f ll ing n f m Mag ' alk, ' e g ing be alking ab h be an effec i e men . Welc me, and hank and e ! LUCY DENTON: Hi, e e ne. Can I j c nfi m, S e e, ha can ee m e en a i n?