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UXINDIA18 - HUMANS ARE MORE THAN A PRODUCT INTE...
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uxindia
October 06, 2018
Design
1
130
UXINDIA18 - HUMANS ARE MORE THAN A PRODUCT INTERACTION: Using Research to Holistically Understand People
Key note - Day 3
uxindia
October 06, 2018
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Transcript
None
meena kothandaraman @meena_ko humans > product interaction using research to
holistically understand people
2 what comprises an experience? @meena_ko
3 experience = people + interaction @meena_ko
4 experience = people + interaction (PRODUCTS, TECHNOLOGY) @meena_ko
5 experience = people + interaction (PRODUCTS, TECHNOLOGY) @meena_ko
6 we experience mediocrity more often than we like @meena_ko
7 how are people typically studied? @meena_ko
8 typical research question: tell me about the last time
you …. @meena_ko
9 The standard protocol gives people 5 minutes to answer
rich questions about their lives @meena_ko
10 and expects a golden nugget @meena_ko
11 studies often jump right to interaction, product, and technology
@meena_ko
12 we need to study people and give them space
to articulate their ways @meena_ko
13 (hint: not a pub) @meena_ko
14 how can we study people? @meena_ko
15 note: the best solution to studying people is to
just do it by advocating for it… @meena_ko
16 but if you cannot: start with the people, and
move to the product to avoid bias @meena_ko
17 we can share techniques to gain more insight into
people 1 @meena_ko 2 3
18 give people a chance to think @meena_ko 1
19 ROBOTIC DEVICES how do people learn about robotic vacuums?
HOMEWORK @meena_ko 1
20 reveal patterns of behaviors + aptitudes with rationale @meena_ko
2
21 behaviors aptitudes attitudes emotions what people do what people
can do/know what people think what people feel CHANGE MORE FREQUENTLY CHANGE LESS FREQUENTLY @meena_ko 2
22 JUDICIAL COUNCIL OF CALIFORNIA how do people self-litigate? @meena_ko
2
23 avoid the typical list of questions, and allow people
to articulate in different ways @meena_ko 3
24 INSURANCE COMPANY how do people keep a track of
valuables? @meena_ko 3
25 @meena_ko CITY OF BOSTON how do people describe their
neighborhoods? 3
26 keep people first when studying interaction give people a
chance to think PERMISSION TO THINK DEEPLY reveal patterns of behaviors, aptitudes PERMISSION TO DECONSTRUCT allow articulation in different ways PERMISSION TO SHARE NATURALLY @meena_ko 1 2 3
27 evolve studies and study protocols to include people @meena_ko
28 designs that are anchored in the rich complexity of
people can create meaningful interaction @meena_ko
thank you
[email protected]
| @meena_ko | #peoplefirst www.twigandfish.com THANKS TO
THE NOUN PROJECT FOR ICONS