UXINDIA18 - HUMANS ARE MORE THAN A PRODUCT INTERACTION: Using Research to Holistically Understand People

Key note - Day 3

Transcript

2. meena kothandaraman @meena_ko humans > product interaction using research to holistically understand people
3. 2 what comprises an experience? @meena_ko
4. 3 experience = people + interaction @meena_ko
5. 4 experience = people + interaction (PRODUCTS, TECHNOLOGY) @meena_ko
6. 5 experience = people + interaction (PRODUCTS, TECHNOLOGY) @meena_ko
7. 6 we experience mediocrity more often than we like @meena_ko
8. 7 how are people typically studied? @meena_ko
9. 8 typical research question: tell me about the last time you …. @meena_ko
10. 9 The standard protocol gives people 5 minutes to answer rich questions about their lives @meena_ko
11. 10 and expects a golden nugget @meena_ko
12. 11 studies often jump right to interaction, product, and technology @meena_ko
13. 12 we need to study people and give them space to articulate their ways @meena_ko
14. 13 (hint: not a pub) @meena_ko
15. 14 how can we study people? @meena_ko
16. 15 note: the best solution to studying people is to just do it by advocating for it… @meena_ko
17. 16 but if you cannot: start with the people, and move to the product to avoid bias @meena_ko
18. 17 we can share techniques to gain more insight into people 1 @meena_ko 2 3
19. 18 give people a chance to think @meena_ko 1
20. 19 ROBOTIC DEVICES how do people learn about robotic vacuums? HOMEWORK @meena_ko 1
21. 20 reveal patterns of behaviors + aptitudes with rationale @meena_ko 2
22. 21 behaviors aptitudes attitudes emotions what people do what people can do/know what people think what people feel CHANGE MORE FREQUENTLY CHANGE LESS FREQUENTLY @meena_ko 2
23. 22 JUDICIAL COUNCIL OF CALIFORNIA how do people self-litigate? @meena_ko 2
24. 23 avoid the typical list of questions, and allow people to articulate in different ways @meena_ko 3
25. 24 INSURANCE COMPANY how do people keep a track of valuables? @meena_ko 3
26. 25 @meena_ko CITY OF BOSTON how do people describe their neighborhoods? 3
27. 26 keep people first when studying interaction give people a chance to think PERMISSION TO THINK DEEPLY reveal patterns of behaviors, aptitudes PERMISSION TO DECONSTRUCT allow articulation in different ways PERMISSION TO SHARE NATURALLY @meena_ko 1 2 3
28. 27 evolve studies and study protocols to include people @meena_ko
29. 28 designs that are anchored in the rich complexity of people can create meaningful interaction @meena_ko
30. thank you meena@twigandfish.com | @meena_ko | #peoplefirst www.twigandfish.com THANKS TO THE NOUN PROJECT FOR ICONS