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Stephen Jarrett, King

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March 02, 2018

Stephen Jarrett, King

How to Inspire Great Game Design

(White Nights Conference Prague 2018)
The official conference website — http://wnconf.com

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wnconf

March 02, 2018
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Transcript

  1. None
  2. © King.com Ltd 2015 – Commercially confidential Stephen Jarrett –

    VP Game Design How to Inspire Great Game Design Page 2
  3. © King.com Ltd 2015 – Commercially confidential Page 3

  4. © King.com Ltd 2015 – Commercially confidential Page 4

  5. © King.com Ltd 2015 – Commercially confidential Page 5

  6. © King.com Ltd 2015 – Commercially confidential Page 6

  7. © King.com Ltd 2015 – Commercially confidential Candy Crush Saga

    has been played… 1 trillion game rounds Over 5 million years! Time spent in the game… Page 7
  8. © King.com Ltd 2015 – Commercially confidential Page 8

  9. © King.com Ltd 2015 – Commercially confidential Page 9 Wall

    Bounces x24 bouncing bubbles travelled 24 times from the Earth to the Moon
  10. © King.com Ltd 2015 – Commercially confidential Making games is

    hard. Page 10 We want to make SUCCESSFUL GREAT GAMES Making a GREAT game is VERY HARD
  11. © King.com Ltd 2015 – Commercially confidential Understanding Game Design

    at King Page 11
  12. © King.com Ltd 2015 – Commercially confidential Idea Prototype Development

    Soft Launch Hard Launch Page 12
  13. © King.com Ltd 2015 – Commercially confidential INSPIRE Page 13

    VALUE
  14. © King.com Ltd 2015 – Commercially confidential 202 Game Designers

    at KING Page 14
  15. © King.com Ltd 2015 – Commercially confidential Page 15

  16. © King.com Ltd 2015 – Commercially confidential Page 16 Level

    Designers 30% Game Designers 47% Game Directors and Above 14% Narative Designer 5% Balancer 4% What we do 47% Game Designers 30% Level Designers 14% Game Directors and above 5% Narrative Designers 4% Game Balancers
  17. © King.com Ltd 2015 – Commercially confidential Page 17 Bathroom

    (Toilet/shower/bath) 12% Bed 12% Couch 6% Driving/public transport 14% Walking 13% Other Games 14% At my desk 10% Playing a Sport 5% Watching Tv/Movie 9% Comics/Books 5% Where do come up with ideas? 2017 13% Walking 12% Bed 12% Bathroom 14% Other games 14% Driving/public transport
  18. © King.com Ltd 2015 – Commercially confidential Page 18 ARTISTS

    PRODUCERS, MANAGEMENT CODERS, BPU
  19. © King.com Ltd 2015 – Commercially confidential Page 19 10+

  20. © King.com Ltd 2015 – Commercially confidential Page 20 subconscious

    influences that inspire our creativity Expertise Intrinsic motivation Analogous Inspiration Creativit y
  21. © King.com Ltd 2015 – Commercially confidential Page 21

  22. © King.com Ltd 2015 – Commercially confidential Page 22

  23. © King.com Ltd 2015 – Commercially confidential Page 23

  24. © King.com Ltd 2015 – Commercially confidential Speakers from different

    fields & creative activities Architecture, Biology, furniture design, Engineers, toy makers, Chefs, Mixologists, Actors Page 24
  25. © King.com Ltd 2015 – Commercially confidential Page 25

  26. © King.com Ltd 2015 – Commercially confidential Page 26

  27. © King.com Ltd 2015 – Commercially confidential Page 27

  28. © King.com Ltd 2015 – Commercially confidential Mother’s day Page

    28
  29. © King.com Ltd 2015 – Commercially confidential #1 BREAKING THE

    RULES Experiment and run different Innovation exercises. Page 29
  30. © King.com Ltd 2015 – Commercially confidential Break the rules.

    A restaurant must have food Write down the general rules of a mechanic or a situation A restaurant must have a Chef A restaurant must have a menu Page 30
  31. © King.com Ltd 2015 – Commercially confidential Break the rules.

    THIS restaurant DOES NOT have food THIS restaurant DOES NOT have a Chef THIS restaurant DOES NOT have a menu Page 31
  32. © King.com Ltd 2015 – Commercially confidential Break the rules.

    THIS restaurant DOES NOT have FOOD Customers bring food and a chef creates a dish. Flip the rules one at a time and then think of a creative way to make the rule still work Page 32
  33. © King.com Ltd 2015 – Commercially confidential Break the rules.

    THIS restaurant DOES NOT have a CHEF Flip the rules one at a time and then think of a creative way to make the rule still work Customers cook the food themselves on a grill in the middle of the table Page 33
  34. © King.com Ltd 2015 – Commercially confidential Break the rules.

    THIS restaurant DOES NOT have a MENU Flip the rules one at a time and then think of a creative way to make the rule still work Chef cooks ‘farm to table’ Page 34
  35. © King.com Ltd 2015 – Commercially confidential

  36. © King.com Ltd 2015 – Commercially confidential Tiles can be

    moved anywhere on the board to make a match Players can move a tile MORE than one space Players DO NOT move tiles Matching tiles are selected anywhere on a board and then removed like Mahjongg Break the rules – Match 3 Page 36
  37. © King.com Ltd 2015 – Commercially confidential Break the rules.

    Tiles ARE NOT the same type Tiles need to have a relation – Match Chef, with Knife, With Pig to make bacon Page 37
  38. © King.com Ltd 2015 – Commercially confidential Break the rules.

    When tiles are removed, new tiles DO NOT Automatically fall in When you remove tiles, they meld into a new tile Page 38
  39. © King.com Ltd 2015 – Commercially confidential #2 DESIGN WITHIN

    BOUNDARIES / BOXES Page 39
  40. © King.com Ltd 2015 – Commercially confidential Design a car

    That makes your day to day life easier Page 40
  41. © King.com Ltd 2015 – Commercially confidential Take a well

    known board game, break it down into it's component parts, restrict usage of those parts and apply a few more rules to make a new game to play within an allotted time. Twisting the game. –Designing within boundaries Page 41
  42. © King.com Ltd 2015 – Commercially confidential Free game every

    month – Page 42 10 euros a month to spend on In game purchases– Community
  43. © King.com Ltd 2015 – Commercially confidential Page 43 Why

    is this important? NARROW BROAD
  44. © King.com Ltd 2015 – Commercially confidential VALUE Page 44

  45. © King.com Ltd 2015 – Commercially confidential Kingfomarket Page 45

  46. © King.com Ltd 2015 – Commercially confidential Page 46 We

    bring all 2000+ Kingsters togethe
  47. © King.com Ltd 2015 – Commercially confidential And have a

    special day for our crafts Page 47 My 200+ game designers get to meet up and share experiences
  48. © King.com Ltd 2015 – Commercially confidential Page 48 Lots

    of internal presentations
  49. © King.com Ltd 2015 – Commercially confidential Amazing external speakers

    Page 49
  50. © King.com Ltd 2015 – Commercially confidential Page 50

  51. © King.com Ltd 2015 – Commercially confidential Page 51

  52. © King.com Ltd 2015 – Commercially confidential You feel valued

    You share Stories and Learnings You feel inspired You have fun Page 52
  53. © King.com Ltd 2015 – Commercially confidential GAME DESIGN FESTIVALS

    53
  54. © King.com Ltd 2015 – Commercially confidential Game Design Festivals

    - 54 THEME Provides Focus TRAINING Training relatable to theme COMPETITION Craft competition GIVEAWAY Themed gift SHARING Knowledge Sharing RECOGNITION New hires,Tenure CRAFT PROJECT Craft works together to achieve a result.
  55. © King.com Ltd 2015 – Commercially confidential Community Bringing Designers

    together. Page 55 Game Design Festival One
  56. © King.com Ltd 2015 – Commercially confidential Page 56 Community

  57. © King.com Ltd 2015 – Commercially confidential Page 57 Designer

    Profiles Community
  58. © King.com Ltd 2015 – Commercially confidential Page 58 Tenure

    Community
  59. © King.com Ltd 2015 – Commercially confidential Page 59 New

    Hires Community
  60. © King.com Ltd 2015 – Commercially confidential Page 60 Community

  61. © King.com Ltd 2015 – Commercially confidential We are part

    of something special Page 61 Community
  62. © King.com Ltd 2015 – Commercially confidential Training – Giving

    and receiving feedback Page 62 Community
  63. © King.com Ltd 2015 – Commercially confidential Invest in Creative

    talent Analogous inspiration Inspire & fuel their passion Show value Lots of Training Knowledge sharing Strong feeling of Community and Family Page 63 Low turnover & high engagement Community
  64. Thank you © King.com Ltd 2015 – Commercially confidential Stephen.Jarrett@King.c

    om @StephenJarrett4 king.com/jobs