2017年12月14日 SDN Japan Chapter Meetup vol.4 サービスデザイン最前線〜国際カンファレンス参加レポート用の資料。
#SDHK2017my subjective report䎃剢傈 4%/+BQBO$IBQUFS.FFUVQWPM؟٦ؽأرؠ؎ٝ剑简։㕂ꥷؕٝؿ؋ٖٝأ⸇ٖه٦ز(BKJ-BCP *OD 㿊䁘 מה
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• ֶ蘠ָ馯דׅ• )$%/FU钠㹀 ➂⚥䗰鏣鎘㼔㹺• ♧菙頿㔚岀➂欰巅㷕统涪頿㔚钠㹀ٙ٦ؙءّحفرؠ؎ش٦• 㹋כמַחֶ蘠ָ馯דׅ• 4FSWJDF%FTJHO4QSJOUTm钠㹀أفٔٝزوأة٦• 9رؠ؎ٝ㷕吤痥♧劍欰灇瑔崞⹛ծ䎃湡• 䙀ךֲ♧䏝铡僇ׅהծֶ蘠ָ馯דׅ@bout Me: 㿊䁘 מה 吳䒭⠓爡(BKJ-BCP 《箍䕵$90
➂ך崞⹛㟓䌴ׇׁ׃ֻرؠ؎ׅٝ➬✲➂ָ崞⹛ׅךؒ؝ءأذيرؠ؎ׅٝ➬✲
#SDHK2017my subjective report
Quickly Review the Contents of SDHK20174%),ؕٝؿ؋ٖٝأךⰻ㺁ׂהְֶׁ
4FSWJDF%FTJHO)POH,POHؕٝؿ؋ٖٝأ嚊銲• ⪵㖑껺庥ً؎ٝ⠓㜥ך➭ծ醱侧⠓㜥דػٖٕٓ㹋倵• 傈劤ַך⸇罏➂• ꆃ輐٥ꋒ遤٥⥂ꤹꟼ鸬ךرؠ؎ش٦ָ㢳ַ⽩韋ָ֮• 猘ָ湫䱸❛崧׃➂כծفٖ؎َ٦״وطآًٝز㾴ָ㢳ַ• 껺庥ךֶ䕵䨽װ遤佟㺔ך➂זך➂侧ָ⸇׃גְ
ؕٝؿ؋ٖٝأךذ٦وDesigning Ch^nge
ؕٝؿ؋ٖٝأךذ٦وDesigning Ch^nge*GZPVBHSFFXJUI)FSCFSU4JNPOUIBUEFTJHOFSTUSBOTGPSNDVSSFOUTJUVBUJPOTJOUPEFTJSFEPOFT UIFOEFTJHOFSTBSFJOTUJHBUPSTPGTZTUFNBUJDDIBOHF8FWFTIBQFEBUXPEBZQSPHSBNUIBUUFMMTUIFTUPSZPGEFTJHOFSTTUJSSJOH TDBMJOHBOETVTUBJOJOHDIBOHFJOPSHBOJTBUJPOT CJHBOETNBMMˑ˒IUUQXXXTFSWJDFEFTJHODPNILQSPHSBN
ؕٝؿ؋ٖٝأ傈湡ךⰻ㺁أؾ٦ؕ٦ח״ز٦ؙإحءّٝ
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ؕٝؿ؋ٖٝأ傈湡ךⰻ㺁ػطٕر؍أؕحءّٝ
ؕٝؿ؋ٖٝأ傈湡ךⰻ㺁ػطٕر؍أؕحءّٝ• $PNQVUFS4BZT/P 8IZEPNBOZPSHBOJTBUJPOT GJOEJUIBSEUPDIBOHF• #FTU1SBDUJDFJT1BTU1SBDUJDF
ؕٝؿ؋ٖٝأ傈湡ךⰻ㺁ؕٝؿ؋ٖٝأثٍٖٝآ
ؕٝؿ؋ٖٝأ傈湡ךⰻ㺁ؕٝؿ؋ٖٝأثٍٖٝآ• "DUJWF%BUB搀⡲捀ח鼅ל➂ָח⳿ג :FT/P،ٝ؛٦زח瘶ִ• $SFBUJWF.JYل،חזג )PX.JHIU8F䕎䒭ךֶ겗ח،؎ر؍،罋ִ
ؕٝؿ؋ٖٝأ傈湡ךⰻ㺁%SJOLT/FUXPSLJOH
ؕٝؿ؋ٖٝأ傈湡ךⰻ㺁ػٖٕٓٙ٦ؙءّحف٥㔐湡
ؕٝؿ؋ٖٝأ傈湡ךⰻ㺁ػٖٕٓٙ٦ؙءّحف٥㔐湡• 5SBDL4UJSSJOH$IBOHF• 5BDLMJOH5PVHI5PQJDT• 5SBDL4DBMJOH$IBOHF• 4USBUFHZUISPVHI"DUJPO• 5SBDL4VTUBJOJOH$IBOHF猘כֿךزٓحؙח⸇• 5SBOTGPSNBUJPOBM-FBEFSTIJQ• 5SBDL.PKP/PNBE+BN• $SFBUJOHB$PMJWJOH&YQFSJFODF
ؕٝؿ؋ٖٝأ傈湡ךⰻ㺁ٓٝثة؎ي
ؕٝؿ؋ٖٝأ傈湡ךⰻ㺁ػٖٕٓٙ٦ؙءّحف٥㔐湡• 5SBDL4UJSSJOH$IBOHF• #SFBLJOH%PXO#BSSJFSTUP$IBOHF• 5SBDL4DBMJOH$IBOHF• $POOFDUFE4FSWJDF%FTJHO• 5SBDL4VTUBJOJOH$IBOHF猘כֿךزٓحؙח⸇• 4FMMJOH4FSWJDF%FTJHO• 5SBDL.PKP/PNBE+BN• $SFBUJOHB$PMJWJOH&YQFSJFODF
SDHK 2017 Experience W^s F^nt^stic!4%),דךؕٝؿ؋ٖٝأ⡤꿀כׅל׃ַ
ׅל׃ַ⸇⡤꿀⸇䏝넝אך׃ַֽ⦐➂ך⽩韋דׅ˟ؔ٦ؖش؎ؠ٦ךⰕ䒭鋅鍑דכזֻծ猘⦐➂ַ鋅䩛זⴓ匿דׅկ
• 颵㉏ة؎ي崞䚍⻉ׇׁ׃ַֽ• ⩐搫ה⽯莆欰׃ַֽ• 魦⡤⹛ַ׃孡ⴓ鯄䳔ׅ׃ַֽ• ⪵㖑ך눁⸂⠗ִ׃ַֽ• ⱍꤹ䗰ֻּׅ׃ַֽ˟ؔ٦ؖش؎ؠ٦ךⰕ䒭鋅鍑דכזֻծ猘⦐➂ַ鋅䩛זⴓ匿דׅկׅל׃ַ⸇⡤꿀⸇䏝넝אך׃ַֽ⦐➂ך⽩韋דׅ
˟ؔ٦ؖش؎ؠ٦ךⰕ䒭鋅鍑דכזֻծ猘⦐➂ַ鋅䩛זⴓ匿דׅկ
ׅל׃ַ⸇⡤꿀傈劤הכ麩ֲ嵲㢩ך俑⻉⦐➂ך⽩韋דׅ
ׅל׃ַ⸇⡤꿀傈劤הכ麩ֲ嵲㢩ך俑⻉⦐➂ך⽩韋דׅ• 䔲ָׅץג薉铂אְגְֻךח礵ְםְ• أؾ٦ؕ٦ַ姻鍑⛱ֲךדכזֻծ㼎瘝ך甧㜥ד䠐鋅װؿ؍٦سغحؙ鎉ְさגְ• 荈ⴓ荈魦ך穗꿀ה撑׃ծأؾ٦ؕ٦װ➭ך⸇罏ַוז؎ٝأؾٖ٦ءّٝ䖤ַꅾ銲鋔׃גְ• ؿ؋ءٔذ٦ة٦כⲆח㜥鋅גծ荈⥋ח弫䡾䏝ד㜥م٦ٕس׃גְ• ⸇罏ָ䟝㹀㢩ך瘶ִ⳿׃ג「ֽⰅ欽䠐ָ֮
㔐䗰ָ䫓ת׃ָծזׁח⸔ֽծ嚂׃ֻ⸇דֹת׃կכׄגך⸇דծֹה4%/ךًٝغ٦ָ⸔ֽגֻתׅկ嵲㢩ؕٝؿ؋ٖٝأך⸇ח鶳גְ➂כծ遤ׯִ
References: ٔؿ؋ٖٝأ劤傈꽀ֽ駈דֶ鑧׃ⰻ㺁כծـؚٗחֲֿׅ׃鑫׃ֻתהתגְתׅկ״׃ֽלさׇג׀鋮ְֻׁկ• 4FSWJDF%FTJHO)POH,POHח⸇׃גˌˌؕٝؿ؋ٖٝأ嚊錁ה䠬䟝 迯כ殅㸚דׅ罋• IUUQUIPVHIUIJUPZBNDPNFOUSZTFSWJDFEFTJHOIPOHLPOHPWFSWJFX• 4FSWJDF%FTJHO)POH,POHח⸇׃גˌˌ⽩韋帾ְ⸇⡤꿀ךⴓ匿 迯כ殅㸚דׅ罋• IUUQUIPVHIUIJUPZBNDPNFOUSZTFSWJDFEFTJHOIPOHLPOHFYQFSJFODF