Locations across APAC and the Middle East, serving the world Since the companyʼs founding in Singapore, weʼve expanded our business globally with 24 offices in 15 markets across Asia Pacific and the Middle East Locations Bangkok Jakarta Banten Ho Chi Minh City Hanoi Taipei Singapore Phnom penh Tokyo Saga Hong Kong Kuala Lumpur Petaling Jaya Manila Shanghai Shenzhen Delhi Bangalore Dubai Riyadh Seoul Mumbai Hangzhou
proprietary technology with operational expertise AnyMind offers a synergistic BPaaS offering, combining global platforms, local expertise and networks to serve enterprises worldwide across business processes, along with cross-border expansion. Locations
Sogo CEO and co-founder Otohiko Kozutsumi CCO and co-founder Keizo Okawa CFO Siwat Vilassakdanont Managing Director,Thailand and Philippines Tatum Kembara Managing Director, D2C and ECommerce Enablement Hitoshi Maruyama Managing Director, Publisher Growth Ben Chien Managing Director, Greater China Ryuji Takemoto Managing Director, Product Development Koki Shibata Managing Director, Engineering Punsak Limvatanayingyong Managing Director, Creator Growth Aditya Aima Managing Director of India and MENA Siddharth Kelkar Managing Director of India and MENA Takehiko Mizutani Managing Director, Human Resources Ted Kim Country Manager, Korea Lidyawati Aurelia Country Manager, Indonesia Wing Lee General Manager, Taiwan Lee Chin Chuan Country Manager, Malaysia Toh Yi Hui Country Manager, Singapore Mayi Baviera Country Manager, Philippines Koichiro Izawa Managing Director of Accounting & Financial Control Steven Tan Managing Director of ECommerce Enablement, Malaysia Takanobu Ushiyama Managing Director of Japan Junki Kitajima Managing Director of Japan Shodai Fujita Managing Director of Japan Akinori Kubo Managing Director of Global ECommerce 8 Lan Anh Nguyen Country Manager, Vietnam
Growth Our History 2016 2017 2018 2020 2021 2022 2025 2019 2023 Total revenue 9 2024 Series A 9.2 mil USD Series A Plus 1.9 mil USD Series B Plus 19.6 million USD Series B 16.2 million USD Pre-IPO Round 27.0 million USD IPO on the Tokyo Stock Exchange Growth Market
Group Group Companies GROVE is a Japan-based influencer network acquired in January 2020. ENGAWA is a Japan-based cross-border marketing company acquired in January 2021. Moindy is a Thailand-based influencer network acquired in March 2019. FourM is a Japan-based publisher trading desk acquired in October 2017. Acqua Media is a Hong Kong-based publisher trading desk acquired in August 2018. AnyUp is a Japan-based joint venture between AnyMind Group and PR firm Sunny Side Up. POKKT is an India-based mobile advertising platform acquired in March 2020. DDI is an Indonesia-based e-commerce enabler acquired in September 2023. Arche Digital isa Malaysia-based e-commerce enabler acquired in May 2024.
Our Partnerships Regional Local Google Ads Premier Partner Google Certified Publishing Partner Badged Service Provider for Amazon Marketplaces Badged Amazon Ads Verified Partner Badged Partner for Creator Marketing Shopify Plus Partner Badged Partner in Campaign Management Meta Business Accelerator 2023 Partner for Creator/ BCA Campaigns TikTok Shop Partner in TH, MY, PH, ID,VN Affiliate Partner in SG, MY, TH, PH, VN, ID Affiliate Partner in SG, MY, TH, PH, VN, ID, TW Lazada Sponsored Solutions Preferred Partners for TH Certified Engagement) Partner in TH 注）AnyMind Groupで取得したライセンス一覧
BPaaS BPaaS provides an additional layer of value on top of SaaS (software-centric) and BPO (operations-centric), by providing greater flexibility, scalability and automation to the entire business process lifecycle. 02 . BUSINESS
Business Supporting the growth of brands, publishers and creators AnyMind provides enterprises, publishers and creators with offerings in two main areas: Brand Commerce and Partner Growth. Brand Commerce For BRANDS Offerings to digitalize the business process, including production, marketing, e-commerce, logistics and cross-border expansion. For PUBLISHERS Comprehensive support for revenue maximization, user acquisition and UX improvement for web and mobile publishers. For CREATORS Solutions for creator economy growth: content distribution, monetization support, brand collaborations, and brand/product creation. Partner Growth
powered by proprietary technology Enterprises, publishers and creators can leverage synergistic networks and data. Brand Commerce Digital Transformation Production ECommerce eDistribution Influencer Marketing Digital Marketing Inbound Marketing Logistics Cross-Border Expansion For Brands User Acquisition Revenue Maximization Mobile App Operation Optimization Web Operation Optimization Music Distribution Content Monetization Product and Brand Development Talent Management For Publishers For Creators Partner Growth Solution
in Asia Through the BPaaS model • Customer review analysis using AI in AnyX • Multilingual AI-generated live commerce • Drafting social media post content using generative AI • Short video generation using AI in AnyManager, etc. Software Continuously promote data utilization and productivity improvement through the use of our technology Operations Provide operation support to work closely with clients to solve their challenges 16 Continuous Evolution Through AI Utilization • Automatic generation of content ideas for marketing • Support for pre-posting checks / Regulatory Compliance Check Support • Automation of initial research on customers, competitors, and markets • Multilingual translation of reporting documents • Sharing of internal knowledge through specialized bots, etc. In Asia, the effective utilization of technology remains a significant challenge. We believe our competitive advantage in the region lies in our BPaaS Business Process as a Service) model, which supports both software and operational aspects of business processes. Supporting business growth with technology X operations
21 Synergies Maximize value through synergistic solutions The cross-utilization of various proprietary technologies and services delivers multifold value to enterprises, publishers and creators. Marketing ECommerce Logistics Cross-Border Expansion Analytics & Monetization Marketing UI/UX Improvement ECommerce Social Media ops & analytics ECommerce Brand Collaborations Cross-Border Expansion BRANDS
Powerful Platforms Tap on a suite of platforms that are designed to drive greater efficiency and effectiveness across the business process - from e-commerce and influencer marketing to logistics and customer engagement. Data and AI Platform Web/application analysis platform Manufacturing Platform Influencer Marketing Platform Influencer Marketing Platform Logistics Management Platform CRM software EC construction/operation Manufacturing Platform Digital Marketing AI Live Commerce
AI chat Business dashboard GenAI Solutions AI-Driven Data Analysis & Business Process Platform AnyAI is an integrated data and AI utilization platform, that enables enterprises to build business processes designed for the AI era. Platform 02 . BUSINESS
cost Simultaneous multi-platform streaming Data-driven improvement cycles Collaboration with human live streamers GenAI Live Commerce Platform By combining GenAI live commerce and data-driven improvement flows, AnyLive opens up new sales channels and drive the growth of a brand's GMV Platform 02 . BUSINESS
Drive operational efficiency and data utilization through AnyX, and tap on in-market expertise and operations to enhance e-commerce growth. Cross-border e-commerce localization Brand.com site management Platform Unified dashboard for e-commerce E-commerce marketplace management 02 . BUSINESS
through data A single platform for full-funnel influencer marketing management and social media analytics, that taps on AnyMindʼs own pool of creators and influencers. Deep influencer insights Campaign management, tracking and reporting Social media analytics UGC management and utilization Platform 02 . BUSINESS
One-stop support for web and mobile app growth, from user acquisition and engagement to monetization, driving the growth of sustainable content creation and distribution Media Monetization App Monetization Media Commerce Consulting Platform 02 . BUSINESS
creators and influencers AnyCreator is a web and mobile app platform that supports creators and influencers with content creation, content monetization, and channel and account growth. Join campaigns from brands Social media analytics and optimization Link in Bio creation and management Platform 02 . BUSINESS Receive rewards and products
e-commerce Functional and intuitive platform that is connected with domestic and international shipping providers, providing optimization for both domestic and cross-border logistics. Centralized order and inventory management Receiving, packing and shipping Automatic issuance of invoices Display of customs and shipping charges at checkout Platform 02 . BUSINESS
sales opportunities A single platform for CRM operations, from CX improvement to LTV maximization - delivered through content that is tailored for each individual through centralized management and visualization of purchases and conversions. Platform 02 . BUSINESS Automated chat workflows Message broadcasting of campaign content Centralized chat management E-commerce integrations
Experts Fulfillment support Cross-border e-commerce localization Comprehensive support for e-commerce site development Support for the development, maintenance and upgrading of all types of e-commerce sites. Platform 02 . BUSINESS
management Customized designing and production Facilitation of global product manufacturing A manufacturing platform that connects anyone with over 200 factories across Asia, and match the most suitable factory based on product needs and requirements. Platform 02 . BUSINESS Extensive factory database
marketplace DOOH POKKT Mobile Ads (in-app advertising) Integrated management of web and app advertising A digital marketing platform that enables centralized management from ad serving to management and analysis of online and offline media globally. Platform 02 . BUSINESS
ORGANIZATION 35 Solutions Strength in local networks and in-market operations We have focused on strengthening in-market teams in each market across APAC. In a diverse region like Asia, we believe that the strength of local teams and network of local partners in each country are crucial in business growth. Team Size Taiwan 84 Hong Kong 53 Singapore 46 Others 47 Malaysia 105 India 115 Philippines 152 Vietnam 241 # of employees 1,941 Japan 411 Thailand 451 03 . ORGANIZATION As of Dec 31, 2024 Indonesia 236 Enterprise Clients Publishers Creators Number of Marketing Support Clients (1) 1,000 Enterpris ECommerce Clients 176 1 Number of clients transacted with in FY2024 2The "monthly churn rate" is the monthly average ratio of customers that left during the current quarter to the number of customers at the end of the previous quarter (excluding customers with less than 0.1% of the total usage ratio). 3 Except for 1) above, all figures on this page are as of 31 December 2024. Active Publishers 1,818 Monthly Churn Rate 1.0% Influencers 870,000 YouTubers 2,900 (Overseas ratio: 58%) 140 With 1M Followers（3） Overseas ratio: 61%
ORGANIZATION 36 Global development structure supporting continuous new business creation. We have development bases in four countries: Japan, Thailand, India, and Vietnam, and our in-house headhunting team has established a system to directly recruit engineers from around the world. We reflect the needs and market trends of each country as well as the latest technology in our development. By leveraging both operations and technology to the fullest extent, we strive to enhance the value provided by the platform. Operation Input on market needs and competitive environment Deployment to overseas offices Product development direction and priorities Product manager Global Development Team Country Manager
ORGANIZATION 37 Established multilateral operations Local operations, customer and employee management are led by country managers Business standardization, product development, cross-border initiatives and new business are led by business managers Simultaneous localization and accumulation of best practices and expertise Matrix-structured organization by business and market Japan Thailand Singapore Vietnam Indonesia Influencer Marketing Digital Marketing D2C & ECommerce Publisher Growth Creator Growth Operation
ORGANIZATION 39 SDGs SDG Initiatives Economic empowerment through our technology Our products and technology delivers ever-growing value to individuals and businesses. From empowering individuals to start their own businesses and online websites and apps to grow sustainably, to supporting the end-to-end supply chain of businesses and commerce. Our technologies and business models are simultaneously rolled out across 15 locations around Asia, stimulating the growth of economies in the region. Revitalize local communities We empower rural and urban communities across our 15 markets across Asia Pacific and beyond. Apart from the establishment of operations and hiring in local communities, we also work with organizations to promote the various regions weʼre in. From local manufacturers and governments to aspiring social media influencers and entrepreneurs in non-urban areas, weʼre revitalizing communities through our people and our technology. Socioeconomic empowerment for our people With a workforce of over 1,500 people located across Southeast Asia, East Asia, South Asia and the Middle East, we will continue to provide equal opportunities by ensuring standardization of initiatives from staff recruitment and development, performance evaluation and career opportunities, and grow our workforce to drive sustainable impact on our various societies. In addition, each of our people will go on to create their own impact on AnyMind Groupʼs own stakeholders and their own societies across the region. Diversity & inclusion At AnyMind Group, equality and inclusion are achievable by all and for all. Equal access and opportunities to learn, grow, succeed and thrive are available to all employees, regardless of age, nationality and gender. Performance individually, as a team and as a business is the fuel that keeps us going, and we recognize that. Our directors and management team are represented by over nine nationalities, and females comprise over 38% of managerial levels and above. Contribution to innovation As a company, we're on a constant journey of innovation to make it easier for commerce to be conducted across the region and the world. From innovative ways to implement greater trackability in manufacturing and drive greater efficiency for supply chains, to platforms that help businesses all over the world market and sell their products, whilst advancing the concept of commerce anywhere. We are continuously improving and building new functionalities for existing products, and developing new products and business models to drive innovation throughout the business supply chain.
anymind
anomalymarketing
formalklein_recruit
johannarothman
alpinc
aki_moon
anfini
mercari_inc
smaregi_recruit
yusukekayahara
cinchr
plott
masatoto
jmmastey
marcduiker
mongodb
lara
speakerdeck
tenderlove
bcantrill
sachag
lauravandoore
thekraken
bkeepers
keithpitt
