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Remote Design Sprint (english) #AMSUX

Benno Loewenberg
September 02, 2020

Remote Design Sprint (english) #AMSUX

Despite lockdown, demanding to work from home, Design Sprints can be used successfully to answer critical business questions by sparking innovation, encourage user-centered thinking, aligning teams under a shared vision, and gaining insights about the marketability of products before their launch – if you know how to do them remote.

This talk provides an intensive and compact introduction into the method mix from Google Ventures, how this structured process works, about its strengths, and most importantly, how it can be conducted successfully as “remote”. Since this is significantly different to “in-person”, this will cover a comparison of the physical and digital version of Design Sprints – and it provides a lot of practical insights for remote workshops in general too.

#DesignSprint , #DesignThinking , #LeanStartup , #RemoteWork , #WorkFromHome , #Facilitation , #Workshops, #NewWork

Benno Loewenberg

September 02, 2020
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  1.   REMOTE DESIGN SPRINT 
    AMSTERDAM UX
    SEPTEMBER 2. 2020
    @BENNOLOEWENBERG

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  2.   AUTOMATIC DOORS 
    Photo: @BennoLoewenberg

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  3. @BennoLoewenberg
      AUTOMATIC DOORS 
    Video: @BennoLoewenberg https://www.youtube.com/watch?v=_6uegMPSnP4

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  4. @BennoLoewenberg
    Video: @BennoLoewenberg https://www.youtube.com/watch?v=_6uegMPSnP4

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  5. @BennoLoewenberg
    Video: @BennoLoewenberg https://www.youtube.com/watch?v=_6uegMPSnP4

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  6. @BennoLoewenberg
    Video: @BennoLoewenberg https://www.youtube.com/watch?v=_6uegMPSnP4

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  7. @BennoLoewenberg
    Video: @BennoLoewenberg https://www.youtube.com/watch?v=_6uegMPSnP4

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  8. @BennoLoewenberg
    Video: @BennoLoewenberg https://www.youtube.com/watch?v=_6uegMPSnP4

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  9. @BennoLoewenberg
    Video: @BennoLoewenberg https://www.youtube.com/watch?v=_6uegMPSnP4

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  10.  PRODUCT 
    Graphic: @BennoLoewenberg
    1 3
    4
    2
    LAUNCH
    IDEATE
    BUILD
    LEARN
    Here it costs
    a lot of time & money

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  11.   WHAT ? 
    Structured process
    to develop and test ideas
    within a short amount of time.
    @BennoLoewenberg

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  12.  DESIGN 
    Graphic: @BennoLoewenberg
    1 3
    4
    2
    LAUNCH
    IDEATE
    BUILD
    LEARN

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  13.   WHAT FOR ? 
    When innovations for products and services are needed
    When big challenges are to be solved
    In case of a lot of stakeholders or complicated processes
    I case of a high investment risk
    @BennoLoewenberg

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  14.   WHY ? 
    Validated concepts for solutions
    to develop or improve products and services
    „maximizing customer value“
    @BennoLoewenberg

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  15.   THINKING + LEAN 
    Graphic: @BennoLoewenberg
    UNDERSTAND IDEATE
    DEFINE PROTOTYPE
    EVALUATE
    MEASURE
    BUILD
    LEARN
    +

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  16. HILLS ≈ MVP
    Graphic: @BennoLoewenberg (aft. IBM)
     COMBINATION 

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  17. Graphic: @BennoLoewenberg (aft. IBM)
      DESIGN SPRINT 

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  18. Photo: @BennoLoewenberg
     TIMEFRAME 

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  19.  STRUCTURE 
    Graphic: DesignSprintKit

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  20.  RESULTS 
    Photo: @BennoLoewenberg

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  21. Graphic: @jakek
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     TOOLS 

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  22.  TEAM 
     & SPACE 
    Photo: @BennoLoewenberg (in “The Garage” at Google)

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  23.   WHY REMOTE ? 
    Remote became a necessity
    and the current reality of work.
    Remote Design Sprints help to
    maintain the ability to work (creatively).
    @BennoLoewenberg

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  24.   PHYSICAL ≠ DIGITAL 
    Trying to conduct remote workshops
    exactly like in-person workshops … fails.
    @BennoLoewenberg

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  25.   PHYSICAL ≠ DIGITAL 
    Big meeting rooms,
    Creative spaces
    Where At home, Quiet room (mostly),
    Variable time zones
    Full-day workshops,
    Several days all together
    When A few flexible sessions (1,5 – 2 hrs. each),
    Offline homework
    Facilitator + Interdisciplinary team
    (1 + 6–8 people)
    Who Facilitator + Co-Facilitator +
    Interdisciplinary team (2 + 6–8 people)
    Sticky-Notes, Timer, Flipcharts,
    Whiteboards, Tabletennis/Kickertable
    How Video conferencing, Digital whiteboard,
    Online timer, Homeoffice streching
    @BennoLoewenberg aft. Hildebranding

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  26.   REMOTE AGENDA 
    Not one consecutive workshop,
    but a sequence of short sessions.
    @BennoLoewenberg

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  27.   SCHEDULE – PHYSICAL “1.0” 
    1 2 3 4 5
    Mon Tue Wed Thu Fri
    Expert
    interviews,
    Challenge
    statement
    Lightning
    talks,
    Sketch
    Decide,
    Combine,
    Storyboard
    Prototype,
    Test
    guideline,
    Recruiting
    User tests,
    Evaluation
    @BennoLoewenberg aft. Hildebranding

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  28.   SCHEDULE – PHYSICAL “2.0”/“3.0” 
    1 2 3 4
    Mon Tue Wed Thu
    Expert
    interviews,
    Challenge
    statement
    Lightning
    talks,
    Sketch
    Decide,
    Combine,
    Storyboard
    Prototype,
    Test
    guideline,
    Recruiting
    User tests,
    Evaluation
    @BennoLoewenberg aft. Hildebranding

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  29.   SCHEDULE – DIGITAL (CORE) 
    1 2 3
    Mon Tue Wed
    Understand
    the landscape;
    1,5 h
    Ideate and envision
    the future;
    2 h
    Understand the users
    and their journey;
    1,5 h
    Discuss actions
    and plan;
    1,5 h
    @BennoLoewenberg aft. Google

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  30.   SCHEDULE – DIGITAL (COMPLETE) 
    @BennoLoewenberg aft. Semih Aridogan
    1 2 3 4
    Preparation Warm-Up Des. Sprint Next Steps
    Problem
    framing,
    Team
    composition,
    Schedule &
    invitations;
    2 weeks
    Tools
    introduction,
    Getting to know
    the participants;
    1 h
    Completely
    online;
    Asynchronous
    & synchronous
    exercises;
    5 days
    Results
    presentation,
    Recommen-
    dations;
    1 h

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  31.   SCHEDULE – DIGITAL (EXT.) 
    @BennoLoewenberg aft. Beschnitt & Bretschneider
    Week 1
    1 2 3 4 5
    Mon Tue Wed Thu Fri
    Preparation
    and pre-
    screening of
    participants
    Individual
    participant
    interviews;
    6–60 min
    Internal
    kickoff and
    research
    Customer
    journey
    mapping
    Alignment
    workshop
    Stakeholder
    Interviews
    Workshop
    preparation

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  32.   SCHEDULE – DIGITAL (EXT.) 
    @BennoLoewenberg aft. Beschnitt & Bretschneider
    Week 2
    6 7 8 9 10
    Mon Tue Wed Thu Fri
    Solution
    workshop
    Decision
    workshop
    Prototyping User testing User testing
    (fallback)
    Preparation
    & wrap-up
    Preparation
    & wrap-up
    Wrap up
    workshop

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  33.  PLANNING 
    Generously timed agenda items
    Many breaks
    @BennoLoewenberg

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  34.  TIMES 
    Source: Knapp, Zeratzky, Colburn

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  35.   RHYTHM & CADENCE 
    “Together Alone”:
    Sessions, warm ups, check ins, discussions all togehter
    Excercises in groups
    “Home work” individually
    @BennoLoewenberg

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  36.   PREPARATION – IN-PERSON 
    Graphic: @BennoLoewenberg (aft. @mpowel85)
    PREPARATION
    EFFORT
    TIME
    AFT.
    SPRINT

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  37.   PREPARATION – REMOTE 
    Graphic: @BennoLoewenberg (aft. @mpowel85)
    PREPARATION
    EFFORT
    ZEIT
    AFT.
    SPRINT

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  38.   PREPARATION – ORGANISATION 
    Co-facilitator
    focussed on technical handling
    @BennoLoewenberg

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  39.   PREPARATION – CONTENTS 
    Altering the plan during a running session
    (e. g. switching to an alternative exercise)
    can only be successful, when those backups
    have been prepared beforehand.
    @BennoLoewenberg

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  40.   VIRTUAL TOOLS 
    Screenshot: Mural

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  41. Screenshot: Miro
      VIRTUAL TOOLS 

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  42.   TECH SETUP 
    Photo: @BennoLoewenberg
    a good microphone a chat
    day ight or
    good lighting
    two screens
    (1 video & 1 whiteboard)
    a timer

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  43.   TECH SETUP 
    Video conferencing tool
    with breakout functionality
    Stable and fast web connection !
    @BennoLoewenberg

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  44.   PHYSICAL ONBOARDING 
    Photo: @BennoLoewenberg
    „care“ package with
    tools & fuels for workshops

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  45.   DIGITAL ONBOARDING 
    Pre-session for newbies
    Small aids and helpful infos “in situ”
    Warmups, that familiarize with the tool/functions
    @BennoLoewenberg

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  46.   EMBEDDING DIGITALLY 
    Rules (video, audio, chat, tabs, breaks)
    Assinging roles (note taking, sorting stickies)
    1-screen mode (video as audio)
    @BennoLoewenberg

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  47.   PHYSICAL TOOLS 
    Photo: @BennoLoewenberg
    use what people
    have at home

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  48. Photo: @BennoLoewenberg
      PHYSICAL TOOLS 

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  49. @BennoLoewenberg
     ENGAGEMENT 
    @BennoLoewenberg

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  50. Source: Sarah McIlwain
    “ Ideas are ephemeral
    when you’re in-person,
    but there’re automatically recorded
    when you work online”

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  51.  CHALLENGES 
    Distractions
    Engagement
    Communication
    Tech (esp. in DE: Internet)
    Preparation
    @BennoLoewenberg

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  52.  ADVANTAGES 
    Ideal for distributed or international teams
    No need for a particular workshop room
    Only little (physical) material needed
    Saves costs
    Different possibilities (e. g. Undo, Copy-Paste)
    New way of working (for shy persons too)
    @BennoLoewenberg

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  53.   TOOLS & TIPS DESIGN SPRINT 
    @BennoLoewenberg

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  54. Photo: @BennoLoewenberg
      NO GUESSWORK … 

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  55. Photo: @BennoLoewenberg (prototyping an elevator cabin)
      … BUT THINKING & TESTING 

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  56. Photo: @BennoLoewenberg
      NO ROCKET SCIENCE … 

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  57. Photo: @BennoLoewenberg
      … BUT A PRACTICAL SHORTCUT 

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  58.   BENNOLOEWENBERG 
     LINKEDIN /  TWITTER
     @

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