Your website's users want to get stuff done, and you probably aren't making it easy for them. When users encounter forms with unnecessary steps, content that requires too many clicks to access, or things that just don't make sense, they often give up. In this talk, you’ll see some practical examples of sites that do a good job of making interactions and content easy to follow and understand, and you'll learn how to help your users get to where they want to be without annoying them on the way there.
Presented in 2016 at ConFoo.