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Social Media Update: Strategic Uses for Global ...
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Eric Stoller
May 30, 2013
Education
1
250
Social Media Update: Strategic Uses for Global Student Affairs
Presentation from the 2013 NAFSA Annual Conference in St. Louis, Missouri.
Eric Stoller
May 30, 2013
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Transcript
Social Media Strategic Uses for Global Student Affairs
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#NAFSA13 @ericstoller
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trust value connection authority
Identify champions
Digital Sandbox
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multiple services
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1.1 billion 127 out of 137 countries
Amsterdam; Auckland; Brussels; Buenos Aires; Dubai; Dublin; Hamburg; Hong Kong;
Hyderabad; London; Madrid; Melbourne; Mexico City; Milan; Paris; Selangor; Sao Paulo; Seoul; Singapore; Stockholm; Sydney; Tokyo; Toronto; Warsaw.
79% of active users outside of U.S. and Canada
Top Countries United States Brazil India Indonesia Mexico United Kingdom
Turkey
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1 billion views per day
1 billion views per day on mobile devices
really ridiculous?
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storytelling
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Dear Saudi Telecommunication Authority, social media is a tool for
the people to make the government hear their voices. Just thinking of blocking them is a losing war, and a way to put more pressure on the citizens
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Listen
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conversations
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1100 million Monthly Active Users 240 million Photos Per Day
38500 Likes Per Second 41000 Comments Per Second
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timely
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Twitter: @ericstoller Email: ericstoller@gmail.com Web: ericstoller.com