Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
Design freedom: Becoming data-informed, not data-controlled
Search
Joel G Goodman
May 16, 2021
Design
1
210
Design freedom: Becoming data-informed, not data-controlled
Presented at the Penn State Web Conference, June 2016
Joel G Goodman
May 16, 2021
Tweet
Share
More Decks by Joel G Goodman
See All by Joel G Goodman
Keynote Talk: Hospitable Design — A Framework for User Care
joelgoodman
0
330
Personalization + Hospitable Design
joelgoodman
0
250
Engaging Accepted Students Through WordPress
joelgoodman
1
96
CONTENT-FIRST DESIGN: WHAT DOES IT REALLY MEAN AND HOW CAN IT ENHANCE THE AUDIENCE EXPERIENCE?
joelgoodman
1
480
Building an Effective Creative Team
joelgoodman
0
500
Branding Yourself As An Expert
joelgoodman
2
240
Hustle Is Hope
joelgoodman
3
1.7k
Change the Future
joelgoodman
1
460
Typography Matters
joelgoodman
1
2.1k
Other Decks in Design
See All in Design
生成AIを活用したサービス設計のススメ〜仮説構築編〜
tomo1215
2
1.1k
デザイナーの帽子をかぶったわたしが、プロダクト開発するうえでスクラムチームに提供したいこと / what I want to provide to Scrum teams when developing products
hiromitsuuuuu
14
5.4k
スマートバンクのプロダクトデザイン
putchomsmartbank
6
2k
社内のコミュニケーション課題に対して個人的に行っているデザイン以外の草の根活動
sugiyama_sukedachi
0
220
興味関心と組織とリサーチ #ResearchConf / 20240419
minamitary
1
130
情報サービスユニット UXUIチーム紹介/btobuxui
nikkei_engineer_recruiting
1
130
Amebaデザインシステム Spindleの開発 / The Development of Spindle
spindle
5
920
Sci-Fi: Descenso
elrtovar
0
200
Findy - デザイナー向け会社紹介 / Hiring Findy's Designers
findyinc
5
29k
アクセシビリティって何だろう? -アクセシビリティの概念、そして向き合い方まで-
securecat
5
930
MiKS inc. Company PR en_202404
zakkerooni
1
770
速攻で価値検証して無駄なものを作らないプロダクトデザイン
cremacrema
3
320
Featured
See All Featured
Typedesign – Prime Four
hannesfritz
37
2.2k
[RailsConf 2023] Rails as a piece of cake
palkan
35
4.4k
個人開発の失敗を避けるイケてる考え方 / tips for indie hackers
panda_program
78
15k
Thoughts on Productivity
jonyablonski
64
4.1k
Rebuilding a faster, lazier Slack
samanthasiow
78
8.5k
Atom: Resistance is Futile
akmur
261
25k
Building Adaptive Systems
keathley
34
2k
Making the Leap to Tech Lead
cromwellryan
127
8.7k
The Art of Programming - Codeland 2020
erikaheidi
48
13k
How STYLIGHT went responsive
nonsquared
93
5k
Building an army of robots
kneath
301
42k
Designing for Performance
lara
604
67k
Transcript
DESIGN FREEDOM becoming data-informed, not data-controlled BRAVERYMEDIA.CO #econfpsu
JOEL G GOODMAN PRINCIPAL, BRAVERY MEDIA
None
Bravery is a design and web strategy agency based
in Austin, TX. We craft memorable experiences with colleges, universities, & startups.
@JOELGOODMAN BRAVERYMEDIA.CO | @BRAVERYMEDIA
DESIGN FREEDOM becoming data-informed, not data-controlled BRAVERYMEDIA.CO #econfpsu
None
BRAVERYMEDIA.CO SANITY CHECK. #econfpsu
BRAVERYMEDIA.CO WE ARE ALL WORKING OFF OF THE SAME DATA
#econfpsu
BRAVERYMEDIA.CO $$$ DON’T LIE #econfpsu
BRAVERYMEDIA.CO BUT THIS IS EVERYWHERE #econfpsu
BRAVERYMEDIA.CO UX DESIGNERS HAVE TAKEN OVER THE WORLD #econfpsu
BRAVERYMEDIA.CO UX CAN’T BE ONLY ABOUT USING THE PRODUCT #econfpsu
BRAVERYMEDIA.CO THE EFFECTS #econfpsu
None
None
IOS FLAT DESIGN DRIVES ME NUTS
BRAVERYMEDIA.CO #econfpsu BUTTONS DON’T LOOK LIKE BUTTONS GENERALLY LOW CONTRAST
CONTEXT GETS LOST
I’M GUILTY TOO
None
BRAVERYMEDIA.CO DATA-DICTATED PRODUCT DESIGN #econfpsu
BRAVERYMEDIA.CO DATA IS COLD. #econfpsu
BRAVERYMEDIA.CO #econfpsu It's really hard to design products by focus
groups. A lot of times, people don't know what they want until you show it to them. Steve Jobs, BusinessWeek, May 25, 1998
BRAVERYMEDIA.CO EXPERIENCES SHOULD APPEAL TO EMOTIONS #econfpsu
BRAVERYMEDIA.CO METRICS SHOULD INFORM THE CHOICES YOU MAKE #econfpsu
BRAVERYMEDIA.CO YOU SET GOALS. THE DATA DOES NOT. #econfpsu
None
BRAVERYMEDIA.CO A DATA-INFORMED APPROACH LEAVES ROOM FOR HUMANITY. #econfpsu
BRAVERYMEDIA.CO START WITH WHAT YOU KNOW, BUILD TO WHAT YOU
WANT #econfpsu
None
None
None
None
None
None
None
None
None
None
BRAVERYMEDIA.CO YOU MAD, BRO? #econfpsu
BRAVERYMEDIA.CO A DATA-INFORMED APPROACH LEAVES ROOM FOR YOUR EXPERTISE #econfpsu
BRAVERYMEDIA.CO A DATA-INFORMED APPROACH LEAVES ROOM FOR ART Fran Zablocki
(paraphrased) #econfpsu
BRAVERYMEDIA.CO HOW DO WE MASTER OUR DATA? #econfpsu
BRAVERYMEDIA.CO YOUR QUESTIONS @JOELGOODMAN BRAVERYMEDIA.CO | @BRAVERYMEDIA #econfpsu