Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
Design freedom: Becoming data-informed, not data-controlled
Search
Joel G Goodman
May 16, 2021
Design
1
180
Design freedom: Becoming data-informed, not data-controlled
Presented at the Penn State Web Conference, June 2016
Joel G Goodman
May 16, 2021
Tweet
Share
More Decks by Joel G Goodman
See All by Joel G Goodman
Keynote Talk: Hospitable Design — A Framework for User Care
joelgoodman
0
250
Personalization + Hospitable Design
joelgoodman
0
180
Engaging Accepted Students Through WordPress
joelgoodman
1
92
CONTENT-FIRST DESIGN: WHAT DOES IT REALLY MEAN AND HOW CAN IT ENHANCE THE AUDIENCE EXPERIENCE?
joelgoodman
1
400
Building an Effective Creative Team
joelgoodman
0
390
Branding Yourself As An Expert
joelgoodman
2
220
Hustle Is Hope
joelgoodman
3
1.6k
Change the Future
joelgoodman
1
420
Typography Matters
joelgoodman
1
2k
Other Decks in Design
See All in Design
Installing and Running decksh/pdfdeck
ajstarks
0
470
デザインシステムで解消するさまざまな分断
hirataaa0220
0
150
フロントエンドエンジニアが知っておくべきUIUX心理学
yukiringo
1
220
データ活用に強い、伴走型デザインパートナー「DeC」紹介資料
hopin
0
150
Sociotechnical design for software and human systems
xinyao
1
410
ダークテーマとアクセシビリティ の融合したカラートークンの設計
degudegu2510
0
270
root Design Partnership Policy
root_recruit
0
3.4k
デザイナーの帽子をかぶったわたしが、プロダクト開発するうえでスクラムチームに提供したいこと / what I want to provide to Scrum teams when developing products
hiromitsuuuuu
14
4.5k
意志と、デザインと、ときどきお金
transit_kix
2
1.9k
Wolf and the seven goatkids
_limex_
PRO
0
300
現象と向き合うデザイン @Spectrum Tokyo Festival 2023
hirokazu_oda
3
1.3k
Crafting Blog covers: AI tools vs Human Illustrators. Who is the winner?
strongeron
0
120
Featured
See All Featured
VelocityConf: Rendering Performance Case Studies
addyosmani
319
23k
The Art of Programming - Codeland 2020
erikaheidi
40
12k
The Illustrated Children's Guide to Kubernetes
chrisshort
28
46k
Designing for Performance
lara
601
67k
Cheating the UX When There Is Nothing More to Optimize - PixelPioneers
stephaniewalter
272
12k
Fontdeck: Realign not Redesign
paulrobertlloyd
75
4.8k
Learning to Love Humans: Emotional Interface Design
aarron
266
39k
Navigating Team Friction
lara
177
13k
Designing the Hi-DPI Web
ddemaree
275
33k
Infographics Made Easy
chrislema
237
18k
How To Stay Up To Date on Web Technology
chriscoyier
781
250k
[Rails World 2023 - Day 1 Closing Keynote] - The Magic of Rails
eileencodes
1
1.2k
Transcript
DESIGN FREEDOM becoming data-informed, not data-controlled BRAVERYMEDIA.CO #econfpsu
JOEL G GOODMAN PRINCIPAL, BRAVERY MEDIA
None
Bravery is a design and web strategy agency based
in Austin, TX. We craft memorable experiences with colleges, universities, & startups.
@JOELGOODMAN BRAVERYMEDIA.CO | @BRAVERYMEDIA
DESIGN FREEDOM becoming data-informed, not data-controlled BRAVERYMEDIA.CO #econfpsu
None
BRAVERYMEDIA.CO SANITY CHECK. #econfpsu
BRAVERYMEDIA.CO WE ARE ALL WORKING OFF OF THE SAME DATA
#econfpsu
BRAVERYMEDIA.CO $$$ DON’T LIE #econfpsu
BRAVERYMEDIA.CO BUT THIS IS EVERYWHERE #econfpsu
BRAVERYMEDIA.CO UX DESIGNERS HAVE TAKEN OVER THE WORLD #econfpsu
BRAVERYMEDIA.CO UX CAN’T BE ONLY ABOUT USING THE PRODUCT #econfpsu
BRAVERYMEDIA.CO THE EFFECTS #econfpsu
None
None
IOS FLAT DESIGN DRIVES ME NUTS
BRAVERYMEDIA.CO #econfpsu BUTTONS DON’T LOOK LIKE BUTTONS GENERALLY LOW CONTRAST
CONTEXT GETS LOST
I’M GUILTY TOO
None
BRAVERYMEDIA.CO DATA-DICTATED PRODUCT DESIGN #econfpsu
BRAVERYMEDIA.CO DATA IS COLD. #econfpsu
BRAVERYMEDIA.CO #econfpsu It's really hard to design products by focus
groups. A lot of times, people don't know what they want until you show it to them. Steve Jobs, BusinessWeek, May 25, 1998
BRAVERYMEDIA.CO EXPERIENCES SHOULD APPEAL TO EMOTIONS #econfpsu
BRAVERYMEDIA.CO METRICS SHOULD INFORM THE CHOICES YOU MAKE #econfpsu
BRAVERYMEDIA.CO YOU SET GOALS. THE DATA DOES NOT. #econfpsu
None
BRAVERYMEDIA.CO A DATA-INFORMED APPROACH LEAVES ROOM FOR HUMANITY. #econfpsu
BRAVERYMEDIA.CO START WITH WHAT YOU KNOW, BUILD TO WHAT YOU
WANT #econfpsu
None
None
None
None
None
None
None
None
None
None
BRAVERYMEDIA.CO YOU MAD, BRO? #econfpsu
BRAVERYMEDIA.CO A DATA-INFORMED APPROACH LEAVES ROOM FOR YOUR EXPERTISE #econfpsu
BRAVERYMEDIA.CO A DATA-INFORMED APPROACH LEAVES ROOM FOR ART Fran Zablocki
(paraphrased) #econfpsu
BRAVERYMEDIA.CO HOW DO WE MASTER OUR DATA? #econfpsu
BRAVERYMEDIA.CO YOUR QUESTIONS @JOELGOODMAN BRAVERYMEDIA.CO | @BRAVERYMEDIA #econfpsu