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User Experience Design Lessons from Pornography

King Sidharth
September 29, 2013

User Experience Design Lessons from Pornography

Porn can give us much more than a momentary relief & pleasure. It can teach us several UX lessons.

King Sidharth

September 29, 2013
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  1. User Experience Design
    lessons from
    Pornography
    by @kingsidharth
    for Barcamp Mumbai 12 (Sep 2013)

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  2. Peter
    &
    his li le man
    Let’s talk about
    They need some action & relief.

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  3. Pressure
    Urgency
    Specific Purpose
    And handicapped
    Factors in play:
    poor thing can use only one hand.

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  4. Please Sign-up for updates!
    Pay with a tweet!!!!
    Subscribe to our newsle er!
    Invite your friends? Please?
    He opens his favorite site and meets:

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  5. Poor Peter

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  6. Peter = Your User
    Let him do what he wants to do.

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  7. Get out of the fucking way.
    Lesson:
    Let users do, what they want to do.
    Porn: Get off
    Commerce: Make a purchase
    Social Network: Talk
    Blog: Read

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  8. But Peter doesn’t like
    what he sees.
    Peter logs on to a better site
    Peter decides to watch a video.

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  9. Peter looks for
    alternatives in his vicinity.
    Ah! Related Videos!

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  10. Happy Peter

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  11. Have fallback actions.
    Lesson:
    If they don’t sign-up, have a backup plan
    Offer more information.
    Offer more things to read.
    Offer more things to watch.
    KEEP PETER AS LONG AS YOU CAN.

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  12. The black background, hot porn, so
    many options...
    Peter really likes this site.
    Things are pacing up.
    the like & tweet button are odd, though.

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  13. Use Visuals to Create the
    Mood
    Lesson:
    Aid actions & emotions with visual mood
    Better typography for reading.
    Better controls for video.
    Better speed for apps.
    But DO NOT distract.

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  14. He clicks to open, and
    clicks to close
    Peter has no problem finding his way
    He knows his way through every porn site!

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  15. A Case of
    Good Usability &
    User Expectation
    Let’s see the invisible

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  16. Photos, lists and previews.
    Links are always links.
    Play bu on is always in the same place.
    Porn sites have similar UI patterns:
    This might sound obvious. But many sites
    kill basic usability and break expected
    behavior in the name of design.

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  17. Peter doesn’t like that

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  18. Leverage Usability &
    User Expectation
    Lesson:
    In this one place, follow the crowd.
    Unless you know why and how you’re breaking it.

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  19. Peter is done.
    While we were at this...

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  20. And so are we!
    Thank you.
    This idea is still under construction.
    For ideas, suggestions, threats, and discussions:
    @kingsidharth
    or [email protected]

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