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Startup MBA~Financeの極意

Startup MBA~Financeの極意

Startup MBA~Financeの極意

masa tadokoro

April 21, 2020
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  1. 4UBHF ϦεΫ ஌ࣝ Ϩϕϧ ߴ͍ ௿͍ ߴ͍ ௿͍ 1SFTFFE 4FFE

    4FSJFT" 4FSJFT# ॳظεςʔδʹஔ͍ͯɺ ࢿۚௐୡϑΝΠφϯεʹ ؔͯ͠ϦεΫ͕ߴ͍ʹ΋ ؔΘΒͣɺ஌ࣝϨϕϧ͕௿͍ ʢॳظεςʔδʣ
  2. S .BSLFUJOH 'JFME 4BMFT $VTUPNFS 4VDDFTT *OTJEF 4BMFT )3૊৫ઓུਓࡐͷ੒௕ $VTUPNFS3FMBUJPOTIJQ&OHBHFNFOU

    .JTTJPO7JTJPO7BMVF 'JOBODJBM $VTUPNFS *OUFSOBM 1SPDFTT )3 0SHBOJ[BUJPO .77 4USBUFHZ ίʔϙϨʔτϓϩηεʢ஌ࡒɾ๏཯ɾΨόφϯεFUDʣ 4UBLFIPMEFS3FMBUJPOT 69ઃܭ ϓϩμΫτ։ൃϓϩηε 0& %BUB ׆༻ 'JOBODF7BMVBUJPO ઓུʢ1.''FBTJCJMJUZ4DBMBCJMJUZ%FGFOTJCJMJUZ [
  3. اۀ Ձ஋ #4 1- Ձ஋ ɾݱࡏͷऩӹੑ ɾ#4ͷ݈શੑʢݱ༬ۚɺआۚʣ ɾݻఆࢿ࢈ͷՁ஋ γεςϜɺઃඋͳͲʣ ελʔτΞοϓͷՁ஋ʢόϦϡΤʔγϣϯʣΛܾΊΔཁૉ

    %FGFOTJCJMJUZ "TTFU ڝ߹༏Ґੑ ࢿ࢈ʣ ɾࣗࣾอ༗ςΫϊϩδʔͷलҳ͞ ɾ஌ࡒʢಛڐʣ ɾΤϯδχΞϝϯόʔͷೳྗٕज़ྗ ɾ1SPEVDUͷलҳੑ 5FDIOPMPHZ*1&OHJOFFSJOH ɾ.BSLFU*OTJHIU ɾ%BUBྔ%BUBϞσϧ ɾ%BUB%SJWFOܦӦͷϊ΢ϋ΢γεςϜ %BUB*OTJHIU ɾىۀՈͷۀքݖҖੑ$BQBCJMJUZ4LJMM ɾܦӦೳྗ ɾ.77ͷਁಁ౓ ɾ5FBNϝϯόʔͷ$BQBCJMJUZ ɾϝϯόʔͷΤϯήʔδϝϯτϞνϕʔγϣϯ $VMUVSF5FBN$90 /FUXPSLF⒎FDU #VTJOFTTSFMBUJPOTIJQ"TTFU #SBOE"XBSFOFTT.BSLFUJOH"TTFU 0QFSBUJPOBM&YDFMMFODF ɾόϦϡʔνΣʔϯͷ੒ख़౓ΧελϚʔରԠଆϊ΢ϋ΢ ʢϕετϓϥΫςΟεɺࣄྫɺϚχϡΞϧͳͲʣ ɾόϦϡʔνΣʔϯͷ੒ख़౓ίʔϙϨʔταΠυϊ΢ϋ΢ ʢҙࢥܾఆਝ଎Խͷ࢓૊ΈɺΨόφϯεɺίϯϓϥΠΞϯεͳͲʣ ɾωοτϫʔΫޮՌ ɾϦϨʔγϣϯγοϓΞηοτ ʢސ٬ɺϝσΟΞɺΨόϝϯτɺ౤ࢿՈɺ ϝϯλʔΞυόΠβʔɺαϓϥΠϠʔͳͲʣ ɾ޿ࠂҎ֎ͷސ٬֫ಘνϟωϧ ʢϝσΟΞϦϨʔγϣϯίϛϡχςΟʔ ΠϯϑϧΤϯαʔͳͲʣ ɾ޿ࠂʹΑΔ֫ಘνϟωϧ ɾϒϥϯυೝ஌౓ ɾઓུͷ໌֬͞ ɾઓུͷಠࣗੑ ɾΠϊϕʔγϣϯϞσϧ 4USBUFHZ
  4. اۀ Ձ஋ #4 1- Ձ஋ ɾݱࡏͷऩӹੑ ɾ#4ͷ݈શੑʢݱ༬ۚɺआۚʣ ɾݻఆࢿ࢈ͷՁ஋ γεςϜɺઃඋͳͲʣ ελʔτΞοϓͷՁ஋ʢόϦϡΤʔγϣϯʣΛܾΊΔཁૉ

    %FGFOTJCJMJUZ "TTFU ڝ߹༏Ґੑ ࢿ࢈ʣ ɾࣗࣾอ༗ςΫϊϩδʔͷलҳ͞ ɾ஌ࡒʢಛڐʣ ɾΤϯδχΞϝϯόʔͷೳྗٕज़ྗ ɾ1SPEVDUͷलҳੑ 5FDIOPMPHZ*1&OHJOFFSJOH ɾ.BSLFU*OTJHIU ɾ%BUBྔ%BUBϞσϧ ɾ%BUB%SJWFOܦӦͷϊ΢ϋ΢γεςϜ %BUB*OTJHIU ɾىۀՈͷۀքݖҖੑ$BQBCJMJUZ4LJMM ɾܦӦೳྗ ɾ.77ͷਁಁ౓ ɾ5FBNϝϯόʔͷ$BQBCJMJUZ ɾϝϯόʔͷΤϯήʔδϝϯτϞνϕʔγϣϯ $VMUVSF5FBN$90 /FUXPSLF⒎FDU #VTJOFTTSFMBUJPOTIJQ"TTFU #SBOE"XBSFOFTT.BSLFUJOH"TTFU 0QFSBUJPOBM&YDFMMFODF ɾόϦϡʔνΣʔϯͷ੒ख़౓ΧελϚʔରԠଆϊ΢ϋ΢ ʢϕετϓϥΫςΟεɺࣄྫɺϚχϡΞϧͳͲʣ ɾόϦϡʔνΣʔϯͷ੒ख़౓ίʔϙϨʔταΠυϊ΢ϋ΢ ʢҙࢥܾఆਝ଎Խͷ࢓૊ΈɺΨόφϯεɺίϯϓϥΠΞϯεͳͲʣ ɾωοτϫʔΫޮՌ ɾϦϨʔγϣϯγοϓΞηοτ ʢސ٬ɺϝσΟΞɺΨόϝϯτɺ౤ࢿՈɺ ϝϯλʔΞυόΠβʔɺαϓϥΠϠʔͳͲʣ ɾ޿ࠂҎ֎ͷސ٬֫ಘνϟωϧ ʢϝσΟΞϦϨʔγϣϯίϛϡχςΟʔ ΠϯϑϧΤϯαʔͳͲʣ ɾ޿ࠂʹΑΔ֫ಘνϟωϧ ɾϒϥϯυೝ஌౓ ɾઓུͷ໌֬͞ ɾઓུͷಠࣗੑ ɾΠϊϕʔγϣϯϞσϧ 4USBUFHZ
  5. 7$ϝιουʹΑΔ ࠓϥ΢ϯυͷόϦϡΤʔγϣϯͷٻΊํ ౤ࢿ࣮ߦ࣌ͷ7$ͷ࣋ͪ෼ൺ཰ ͜ͷϥ΢ϯυͰ֫ಘ͢ΔγΣΞ͔Β &YJU࣌ʹ͸ͲΕ͘Β͍رऍԽ͢Δ͔ܭࢉʣ ˠ&YJU࣌ͷ7$ͷγΣΞᶆ &YJU࣌ͷརӹ ૝ఆ͢Δʣᶃ ൺֱྨࣅاۀͷ্৔࣌1&3ɹᶄ *10࣌ͷ૝ఆ࣌Ձ૯ֹᶅʢٻΊํɿᶃYᶄʣ

    &YJU࣌ͷ7$ͷอ࣋͢ΔόϦϡʔᶇʢٻΊํɿᶅYᶆʣ ελʔτΞοϓʹࠓϥ΢ϯυʹ౤ࢿͨ࣌͠ͷظ଴*33 ಺෦ऩӹ཰ʣᶈ ʨ ᶈʩʹ ౤ࢿՈͷظ଴͢Δ *33 ಺෦ऩӹ཰ʣʹɹᶉ ᶈᶉͳΒ͹ ౤ࢿ࣮ߦ Zʢ&YJU·Ͱ೥਺ʣ ɹɹ&YJU࣌ͷ7$ͷอ࣋όϦϡʔ ᶇ ɹ౤ࢿ࣮ߦ࣌7$౤ࢿֹ
  6. 1SF4FFE 4FFE 4FSJFT" 4FSJFT#d ʢεέʔϧΛ໨ࢦ͢ʣ 1SF*10 *10Λ໨ࢦ͢ʣ $1'14'Λ໨ࢦ͢ ʢ1.ୡ੒Λ໨ࢦ͢ʣ ʢ6OJUFDPOPNJDT݈શԽʣ

    1PTU*10 *10ޙͷ੒௕ʣ 'JOBODF ͷ$4' ࣄྫ ϕϯνϟʔϑΝΠφϯεͷཧղ &YJUʹ޲͚ͨ&RVJUZ4UPSZ͕ඳ͚͍ͯΔ ॳظͷࢿຊ੓ࡦ͕͏·͘ߦ͍ͬͯΔ ্৔ͷ४උ͕Ͱ͖͍ͯΔ ࣗࣾʹͱͬͯෆརʹͳΒͳ͍Α͏ͳ౤ࢿܖ໿͕Ͱ͖͍ͯΔ ্৔Ͱ͖Δ ্৔ޙͷ੒௕ετʔϦʔ͕ ඳ͚ͯΔ
  7. *EFBUJPO $1' 14' 1.' 554 4DBMF *10 1PTU *10 1SPEVDU

    .BSLFU 'PVOEFS 5FBN 'JOBODF $1' 3JTL 'PVOEFS*TTVF'JU 3JTL *OJUJBM$BQJUBMJ[BUJPO 3JTL 'PVOEFS3FBEJOFTTϦεΫ 5FDI 'FBTJCJMJUZ 3JTL 1SPEVDU -BVODI 3JTL #VSO3JTL 1JWPU5PMFSBUJPO3JTL 1.' 3JTL 'PVOEJOH5FBN #VJMEJOH3JTL $PGPVOEFS4IBSF"MMPDBUJPO 3JTL 6OJU &DPOPNJDT 3JTL (SPXUI 3JTL )JSJOHSJTL *10 3JTL *10४උ 3JTL 4UPDL%JMVUJPO3JTL $POHMPNFSBUF %JTDPVOU3JTL 1PTU*10(SPXUI 3JTL %FGFOTJCJMJUZ#VJMEJOH3JTL 'PVOEFSUP$&0 5SBOTGPSN3JTL 1PTU*10)3 SJTL 4VDDFTT4UBUVT 2VP3JTL 0QFSBUJPOCMBDLCPY3JTL 4VDDFTTPS3JTL 1SFTFFE 4FFE 4FSJFT" 4FSJFT#d 1SF*10 $&01VCMJD'JHVSF 5SBOTGPSN3JTL 5BMFOU3FUFOUJPO3JTL 'VOESBJTJOH3JTL $VMUVSF#SFBL3JTL
  8. *EFBUJPO $1' 14' 1.' 554 4DBMF *10 1PTU *10 1SPEVDU

    .BSLFU 'PVOEFS 5FBN 'JOBODF $1' 3JTL 'PVOEFS*TTVF'JU 3JTL *OJUJBM$BQJUBMJ[BUJPO 3JTL 'PVOEFS3FBEJOFTTϦεΫ 5FDI 'FBTJCJMJUZ 3JTL 1SPEVDU -BVODI 3JTL #VSO3JTL 1JWPU5PMFSBUJPO3JTL 1.' 3JTL 'PVOEJOH5FBN #VJMEJOH3JTL $PGPVOEFS4IBSF"MMPDBUJPO 3JTL 6OJU &DPOPNJDT 3JTL (SPXUI 3JTL )JSJOHSJTL *10 3JTL *10४උ 3JTL 4UPDL%JMVUJPO3JTL $POHMPNFSBUF %JTDPVOU3JTL 1PTU*10(SPXUI 3JTL %FGFOTJCJMJUZ#VJMEJOH3JTL 'PVOEFSUP$&0 5SBOTGPSN3JTL 1PTU*10)3 SJTL 4VDDFTT4UBUVT 2VP3JTL 0QFSBUJPOCMBDLCPY3JTL 4VDDFTTPS3JTL 1SFTFFE 4FFE 4FSJFT" 4FSJFT#d 1SF*10 $&01VCMJD'JHVSF 5SBOTGPSN3JTL 5BMFOU3FUFOUJPO3JTL 'VOESBJTJOH3JTL $VMUVSF#SFBL3JTL 'JOBODFͰ Χόʔ͢Δ಺༰
  9. 4UBHF $VTUPNFS 1SPCMFNpU 1SPCMFN TPMVUJPOpU 1SPEVDU .BSLFUpU 4DBMJOH -FBO $BOWBT

    .71 ϩʔϯνલ .71 ϩʔϯνޙ ݱঢ়ͷϞσϧ ΧελϚʔ ηάϝϯτ 1JWPU ΧελϚʔχʔζ 1JWPU ;PPNJO1JWPU ;PPNPVU1JWPU 1MBUGPSN1JWPU $IBOOFM 1JWPU ࣄۀߏ଄1JWPU Өڹྗେ Өڹྗத Өڹྗখ Өڹྗ࠷େ
  10. UJNF ച্ߴ /PO 3FDVSSJOH 3FWFOVF 3FDVSSJOH 3FWFOVF ຊۀͰചΓ্͛ ཱ͕ͭॳظஈ֊͸ ۀ຿ҕୗίϯαϧͳͲ

    ͰΩϟογϡϑϩʔΛ ੜΈग़͢ $PQZSJHIU.BTBZVLJ5BEPLPSP"MMSJHIUTSFTFSWFE
  11. UJNF ച্ߴ /PO 3FDVSSJOH 3FWFOVF 3FDVSSJOH 3FWFOVF /PO3FDVSSJOH3FWFOVF ʢडୗ΍ίϯαϧςΟϯάʣ ͸ݮΒ͍ͯ͘͠

    $PQZSJHIU.BTBZVLJ5BEPLPSP"MMSJHIUTSFTFSWFE 3FDVSSJOH3FWFOVFʹ ຊϓϩμΫτ͔Βͷച্Λ ૿΍͍ͯ͘͜͠ͱʹϑΥʔΧεʂ
  12. 4UBHF ϦεΫ ஌ࣝ Ϩϕϧ ߴ͍ ௿͍ ߴ͍ ௿͍ 1SFTFFE 4FFE

    4FSJFT" 4FSJFT# ॳظεςʔδʹஔ͍ͯɺ ࢿۚௐୡϑΝΠφϯεʹ ؔͯ͠ϦεΫ͕ߴ͍ʹ΋ ؔΘΒͣɺ஌ࣝϨϕϧ͕௿͍ ʢॳظεςʔδʣ
  13. *EFBUJPO $1' 14' 1.' 554 4DBMF *10 1PTU *10 1SPEVDU

    .BSLFU 'PVOEFS 5FBN 'JOBODF $1' 3JTL 'PVOEFS*TTVF'JU 3JTL *OJUJBM$BQJUBMJ[BUJPO 3JTL 'PVOEFS3FBEJOFTTϦεΫ 5FDI 'FBTJCJMJUZ 3JTL 1SPEVDU -BVODI 3JTL #VSO3JTL 1JWPU5PMFSBUJPO3JTL 1.' 3JTL 'PVOEJOH5FBN #VJMEJOH3JTL $PGPVOEFS4IBSF"MMPDBUJPO 3JTL 6OJU &DPOPNJDT 3JTL (SPXUI 3JTL )JSJOHSJTL *10 3JTL *10४උ 3JTL 4UPDL%JMVUJPO3JTL $POHMPNFSBUF %JTDPVOU3JTL 1PTU*10(SPXUI 3JTL %FGFOTJCJMJUZ#VJMEJOH3JTL 'PVOEFSUP$&0 5SBOTGPSN3JTL 1PTU*10)3 SJTL 4VDDFTT4UBUVT 2VP3JTL 0QFSBUJPOCMBDLCPY3JTL 4VDDFTTPS3JTL 1SFTFFE 4FFE 4FSJFT" 4FSJFT#d 1SF*10 $&01VCMJD'JHVSF 5SBOTGPSN3JTL 5BMFOU3FUFOUJPO3JTL 'VOESBJTJOH3JTL $VMUVSF#SFBL3JTL
  14. 1SF4FFE 4FFE 4FSJFT" 4FSJFT#d ʢεέʔϧΛ໨ࢦ͢ʣ 1SF*10 *10Λ໨ࢦ͢ʣ $1'14'Λ໨ࢦ͢ ʢ1.ୡ੒Λ໨ࢦ͢ʣ ʢ6OJUFDPOPNJDT݈શԽʣ

    1PTU*10 *10ޙͷ੒௕ʣ 4UBSUVQͷ ϑΣʔζຖ 3JTL $1'3JTL ॳظࢿຊ੓ࡦ3JTL 'PVOEFS*TTVF'JU3JTL 5FDIOJDBM'FBTJCJMJUZ3JTL 1SPEVDUMBVODI3JTL ૑ۀνʔϜ૊੒3JTL 1JWPUUPMFSBUJPO3JTL 1.'3JTL 6OJU&DPOPNJDT3JTL 0QFSBUJPO#MBDLCPY3JTL $VMUVSF#SFBL3JTL )JSJOH3JTL 5BMFOU3FUFOUJPO3JTL %FGFOTJCJMJUZ#VJMEJOH3JTL &OUSFQSFOFVSUP$90USBOTGPSNSJTL $POHMPNFSBUF%JTDPVOU3JTL *103JTL *10ޙ੒௕3JTL
  15. ڞಉ ૑ۀऀ " ڞಉ ૑ۀऀ # *EFBUJPO &YFDVUJPO ޻਺ʢ&⒎PSU "

    # גΛ෼ׂ " #   " # ૑ۀऀؒ גओ ܖ໿ ܖ໿Λ݁Ϳ
  16. ڞಉ ૑ۀऀ " ڞಉ ૑ۀऀ # *EFBUJPO &YFDVUJPO ޻਺ʢ&⒎PSU "

    # ཭୤ " # " " #   " #  " ૑ۀऀؒܖ໿ ͕͋Δͱ ૑ۀऀ"ʹ ג͕໭Δ ૑ۀऀؒ גओ ܖ໿
  17. ڞಉ ૑ۀऀ " ڞಉ ૑ۀऀ # *EFBUJPO &YFDVUJPO ޻਺ʢ&⒎PSU "

    # ཭୤ " # " " #   " #  " #ͷגΛ ฦͯ͠΋Β͏ ίϛοτ͢Δ ૑ۀऀʹ ג͕໭Δ
  18. ϕεςΟϯάύλʔϯ ᶃॳ೥౓ΫϦϑ9.POUIMZϕεςΟϯά 5JNF גͷ ׂ߹ :FBS :FBS :FBS :FBS 

       QFSNPOUI ݟۃΊظؒ ڞಉ૑ۀऀ ͷίϛοτΛ ݟۃΊΔ
  19. ϕεςΟϯάύλʔϯ ᶄຖ೥ΫϦϑ 5JNF גͷ ׂ߹ :FBS :FBS :FBS :FBS 

       ݟۃΊظؒ ڞಉ૑ۀऀ ͷίϛοτΛ ݟۃΊΔ
  20. ॳ೥౓ΫϦϑ9.POUIMZϕεςΟϯά 4JOHMFUSJHHFS"DDFMFSBUJPO 5JNF גͷ ׂ߹ :FBS :FBS :FBS :FBS 

       ݟۃΊظؒ τϦΨʔᶄ ." ͕ى͖ͨ ࣙ೚ͨ͠Β ࢒Γ͸څ෇
  21. ϕεςΟϯάͷՃ଎ %PVCMFUSJHHFS 4JOHMF5SJHHFSͰͷ໰୊Λղܾ͢ΔͨΊʹ4JOHMF5SJHHFSΛ ૊Έ߹ΘͤΔͱ͍͏ࢪࡦɺͭ·ΓɺܦӦݖͷมߋ ." ͚ͩ Ͱͳ͘ɺܦӦݖͷมߋ͕ੜͨ͡ޙͷҰఆظؒ಺ʹཧ༝ͳ͘ ձࣾ XJUIPVUDBVTF ΛࣙΊͤ͞ΒΕͨΓɺਖ਼౰ཧ༝

    HPPE SFBTPO ͰࣙΊΔ͜ͱʹͳͬͨ৔߹͸ɺ"DDFMFSBUJPOΛೝ ΊΔ ૑ۀϝϯόʔΛकΔͨΊʹઃఆ͞Ε͍ͯΔɻങऩଆ͕ɺങऩ ޙʹ͙͢ʹटΛ੾ͬͯ͠·͏ͱɺגΛڅ෇͢Δඞཁ͕༗Δ
  22. ॳ೥౓ΫϦϑ9.POUIMZϕεςΟϯά %PVCMFUSJHHFS"DDFMFSBUJPO 5JNF גͷ ׂ߹ :FBS :FBS :FBS :FBS 

       ݟۃΊظؒ ." ͕ى͖ͨ ΩʔϚϯ͕࠷ޙ ·Ͱ຿Ί্͛ͯ 1.*ͷ੒ޭʹߩݙ
  23. *EFBUJPO $1' 14' 1.' 554 4DBMF *10 1PTU *10 1SPEVDU

    .BSLFU 'PVOEFS 5FBN 'JOBODF $1' 3JTL 'PVOEFS*TTVF'JU 3JTL *OJUJBM$BQJUBMJ[BUJPO 3JTL 'PVOEFS3FBEJOFTTϦεΫ 5FDI 'FBTJCJMJUZ 3JTL 1SPEVDU -BVODI 3JTL #VSO3JTL 1JWPU5PMFSBUJPO3JTL 1.' 3JTL 'PVOEJOH5FBN #VJMEJOH3JTL $PGPVOEFS4IBSF"MMPDBUJPO 3JTL 6OJU &DPOPNJDT 3JTL (SPXUI 3JTL )JSJOHSJTL *10 3JTL *10४උ 3JTL 4UPDL%JMVUJPO3JTL $POHMPNFSBUF %JTDPVOU3JTL 1PTU*10(SPXUI 3JTL %FGFOTJCJMJUZ#VJMEJOH3JTL 'PVOEFSUP$&0 5SBOTGPSN3JTL 1PTU*10)3 SJTL 4VDDFTT4UBUVT 2VP3JTL 0QFSBUJPOCMBDLCPY3JTL 4VDDFTTPS3JTL 1SFTFFE 4FFE 4FSJFT" 4FSJFT#d 1SF*10 $&01VCMJD'JHVSF 5SBOTGPSN3JTL 5BMFOU3FUFOUJPO3JTL 'VOESBJTJOH3JTL $VMUVSF#SFBL3JTL