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「起業大全」シリーズスライド⑧ Customer Successの極意

masa tadokoro
September 23, 2020

「起業大全」シリーズスライド⑧ Customer Successの極意

masa tadokoro

September 23, 2020
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  1. ܦӦ ۀ຿ ࣥߦ ࣄۀ ։ൃ ϓϩμΫτ ։ൃ Ϛʔέ ࡒ຿ $&0

    $50 $.0 $'0 ੒௕͠ͳ͍ελʔτΞοϓʢࣄۀʣ $90͕ۀ຿ࣥߦࢹ఺ ʢ෦෼࠷దࢹ఺ʣ ͔࣋ͨͣ͠ ܦӦೳྗ͕ͳ͍
  2. ܦӦ ۀ຿ ࣥߦ ࣄۀ ։ൃ ϓϩμΫτ ։ൃ Ϛʔέ ࡒ຿ $&0

    $50 $.0 $'0 ੒௕͢ΔελʔτΞοϓʢࣄۀʣ $00 $90͸ͦΕͧΕͷ ઐ໳ྖҬΛ࣋ͪͭͭ ޿͍ࢹ໺ͱ௕ظࢹ࠲ʹ ཱͪશࣾ࠷దΛߟ͑Δ ͜ͱ͕Ͱ͖Δ
  3. S ϚʔέςΟϯά ϑΟʔϧυ ηʔϧε ΧελϚʔ αΫηε ΠϯαΠυ ηʔϧε )3૊৫ઓུਓࡐͷ੒௕ ΧελϚʔϦϨʔγϣϯγοϓΤϯήʔδϝϯτ

    ϛογϣϯϏδϣϯόϦϡʔ 'JOBODJBM $VTUPNFS *OUFSOBM 1SPDFTT )3 0SHBOJ[BUJPO .77 4USBUFHZ ίʔϙϨʔτϓϩηεʢ஌ࡒɾ๏཯ɾΨόφϯεFUDʣ εςʔΫϗϧμʔϦϨʔγϣϯζ 69ઃܭϓϩμΫτ։ൃ 0& %BUB ׆༻ ϑΝΠφϯεόϦϡΤʔγϣϯ ઓུʢ1.'ϑΟʔδϏϦςΟεέʔϥϏϦςΟσΟϑΣϯγϏϦςΟ શͯͷཁૉ͕ ༗ػతʹ ݁߹͍ͯ͠Δ
  4. $&0 $50 $)30 $'0 ϝϯόʔ͕ แׅతͳࢹ࠲Λ ͍࣋ͬͯΔ ੒௕͢ΔελʔτΞοϓʢࣄۀʣ .77͕෢ثԽ $IVSO

    .33ສ ݄Ϧʔυ ݅ ݄݅ͷ Ҋ݅֫ಘ σʔλ υϦϒϯ ܦӦ࣮૷ ཭৬཰ ҎԼ F/14 ϙΠϯτ ωοτϫʔΫޮՌͷཱ֬ ϓϩμΫτؒΫϩεηϧ཰ اۀՁ஋ɿԯ /14ϙΠϯτ େखϝσΟΞܝࡌ ݄ܾ࣍ࢉ
  5. S .BSLFUJOH 'JFME 4BMFT $VTUPNFS 4VDDFTT *OTJEF 4BMFT )3૊৫ઓུਓࡐͷ੒௕ $VTUPNFS3FMBUJPOTIJQ&OHBHFNFOU

    .JTTJPO7JTJPO7BMVF 'JOBODJBM $VTUPNFS *OUFSOBM 1SPDFTT )3 0SHBOJ[BUJPO .77 4USBUFHZ ίʔϙϨʔτϓϩηεʢ஌ࡒɾ๏཯ɾΨόφϯεFUDʣ 4UBLFIPMEFS3FMBUJPOT 69ઃܭ ϓϩμΫτ։ൃϓϩηε ඪ ४ Խ  σ δ λ ϧ Խ  σ M λ ׆ ༻ 'JOBODF7BMVBUJPO ઓུʢ1.''FBTJCJMJUZ4DBMBCJMJUZ%FGFOTJCJMJUZʣ
  6. اۀ Ձ஋ #4 1- Ձ஋ ɾݱࡏͷऩӹੑ ɾ#4ͷ݈શੑʢݱ༬ۚɺआۚʣ ɾݻఆࢿ࢈ͷՁ஋ γεςϜɺઃඋͳͲʣ ελʔτΞοϓͷՁ஋ʢόϦϡΤʔγϣϯʣΛܾΊΔཁૉ

    %FGFOTJCJMJUZ "TTFU ڝ߹༏Ґੑ ࢿ࢈ʣ ɾࣗࣾอ༗ςΫϊϩδʔͷलҳ͞ ɾ஌ࡒʢಛڐʣ ɾΤϯδχΞϝϯόʔͷೳྗٕज़ྗ ɾ1SPEVDUͷलҳੑ 5FDIOPMPHZ*1&OHJOFFSJOH ɾ.BSLFU*OTJHIU ɾ%BUBྔ%BUBϞσϧ ɾ%BUB%SJWFOܦӦͷϊ΢ϋ΢γεςϜ %BUB*OTJHIU ɾىۀՈͷۀքݖҖੑ$BQBCJMJUZ4LJMM ɾܦӦೳྗ ɾ.77ͷਁಁ౓ ɾ5FBNϝϯόʔͷ$BQBCJMJUZ ɾϝϯόʔͷΤϯήʔδϝϯτϞνϕʔγϣϯ $VMUVSF5FBN$90 /FUXPSLF⒎FDU #VTJOFTTSFMBUJPOTIJQ"TTFU #SBOE"XBSFOFTT.BSLFUJOH"TTFU 0QFSBUJPOBM&YDFMMFODF ɾόϦϡʔνΣʔϯͷ੒ख़౓ΧελϚʔରԠଆϊ΢ϋ΢ ʢϕετϓϥΫςΟεɺࣄྫɺϚχϡΞϧͳͲʣ ɾόϦϡʔνΣʔϯͷ੒ख़౓ίʔϙϨʔταΠυϊ΢ϋ΢ ʢҙࢥܾఆਝ଎Խͷ࢓૊ΈɺΨόφϯεɺίϯϓϥΠΞϯεͳͲʣ ɾωοτϫʔΫޮՌ ɾϦϨʔγϣϯγοϓΞηοτ ʢސ٬ɺϝσΟΞɺΨόϝϯτɺ౤ࢿՈɺ ϝϯλʔΞυόΠβʔɺαϓϥΠϠʔͳͲʣ ɾ޿ࠂҎ֎ͷސ٬֫ಘνϟωϧ ʢϝσΟΞϦϨʔγϣϯίϛϡχςΟʔ ΠϯϑϧΤϯαʔͳͲʣ ɾ޿ࠂʹΑΔ֫ಘνϟωϧ ɾϒϥϯυೝ஌౓ ɾઓུͷ໌֬͞ ɾઓུͷಠࣗੑ ɾΠϊϕʔγϣϯϞσϧ 4USBUFHZ
  7. 1SF4FFE 4FFE 4FSJFT" 4FSJFT#d ʢεέʔϧΛ໨ࢦ͢ʣ 1SF*10 *10Λ໨ࢦ͢ʣ $1'14'Λ໨ࢦ͢ ʢ1.ୡ੒Λ໨ࢦ͢ʣ ʢ6OJUFDPOPNJDT݈શԽʣ

    1PTU*10 *10ޙͷ੒௕ʣ $4ͷ $4' ࣄྫ ܦӦਞ͕$4Λཧղ͍ͯ͠Δ $4͕શࣾͰཧղ͞Ε͍ͯΔ σʔλɾυϦϒϯͳ$4͕࣮૷Ͱ͖͍ͯΔ 1SPBDUJWFͳ$4͕Ͱ͖͍ͯΔ 1SFEJDUJWFͳ$4͕Ͱ͖͍ͯΔ $4νʔϜ্ཱ͕͕͍ͪͬͯΔ $4ͷػೳ͕࣮૷͞Ε͍ͯΔ $4͕ձࣾͷϋϒʹͳ͍ͬͯΔ
  8. *EFBUJPO $1' 14' 1.' 554 4DBMF *10 1PTU *10 1SPEVDU

    .BSLFU 'PVOEFS 5FBN 'JOBODF $1' 3JTL 'PVOEFS*TTVF'JU 3JTL *OJUJBM$BQJUBMJ[BUJPO 3JTL 'PVOEFS3FBEJOFTT3JTL 5FDI 'FBTJCJMJUZ 3JTL 1SPEVDU -BVODI 3JTL #VSO3JTL 1JWPU5PMFSBUJPO3JTL 1.' 3JTL 'PVOEJOH5FBN #VJMEJOH3JTL $PGPVOEFS4IBSF"MMPDBUJPO 3JTL 6OJU &DPOPNJDT 3JTL (SPXUI 3JTL )JSJOHSJTL *10 3JTL *10४උ 3JTL 4UPDL%JMVUJPO3JTL $POHMPNFSBUF %JTDPVOU3JTL 1PTU*10(SPXUI 3JTL %FGFOTJCJMJUZ#VJMEJOH3JTL 'PVOEFSUP$&0 5SBOTGPSN3JTL 1PTU*10)3 SJTL 4VDDFTT4UBUVT 2VP3JTL 0QFSBUJPOCMBDLCPY3JTL 4VDDFTTPS3JTL 1SFTFFE 4FFE 4FSJFT" 4FSJFT#d 1SF*10 $&01VCMJD'JHVSF 5SBOTGPSN3JTL 5BMFOU3FUFOUJPO3JTL 'VOESBJTJOH3JTL $VMUVSF#SFBL3JTL
  9. ڝ૪ ৚݅ Ձ֨-57 ࠩผԽେ ࠩผԽখ ௿͍ ߴ͍ ίϞσΟςΟʔ ػೳ αʔϏε

    ମݧՁ஋ʴ࣌ؒՁ஋ دΓఴ͍ސ٬ͷ੒ޭ ίετʹΑΔ ࠩผԽ
  10. ڝ૪ ৚݅ Ձ֨-57 ࠩผԽେ ࠩผԽখ ௿͍ ߴ͍ ίϞσΟςΟʔ ػೳ αʔϏε

    ମݧՁ஋ʴ࣌ؒՁ஋ دΓఴ͍ސ٬ͷ੒ޭ ػೳʹΑΔ ࠩผԽ
  11. ڝ૪ ৚݅ Ձ֨-57 ࠩผԽେ ࠩผԽখ ௿͍ ߴ͍ ίϞσΟςΟʔ ػೳ αʔϏε

    ମݧՁ஋ʴ࣌ؒՁ஋ دΓఴ͍ސ٬ͷ੒ޭ ײ৘རศੑ ʹΑΔ ࠩผԽ
  12. ڝ૪ ৚݅ Ձ֨-57 ࠩผԽେ ࠩผԽখ ௿͍ ߴ͍ ίϞσΟςΟʔ ػೳ αʔϏε

    ମݧՁ஋ʴ࣌ؒՁ஋ دΓఴ͍ސ٬ͷ੒ޭ دΓఴ͍ʴ ސ٬ͷ੒ޭ
  13. $VTUPNFS )FBMUI 4DPSF ࣌ؒ ௿ ߴ ސ٬ͷϥΠϑαΠΫϧ DIVSO DIVSO DIVSO

    Ձ஋௿ݮ Ձ஋௿ݮ Ձ஋௿ݮ 4UBSU 'JSTU 7BMVF 'JSTU 4VDDFTT DIVSO Ձ஋௿ݮ 3FQFBU 4VDDFTT ΞυϘΧγʔ
  14. ैདྷܕͷYYϞσϧ ʢैདྷܕͷόϦϡʔνΣʔϯϞσϧʣ ސ٬ ސ٬ ސ٬ ࣗࣾ αϓ ϥΠϠʔ αϓ ϥΠϠʔ

    αϓ ϥΠϠʔ 74 74 ਨ௚౷߹࿈߹ ਨ௚౷߹࿈߹ ਨ௚౷߹࿈߹ ɾࣗલओٛ ɾғ͍ࠐΈ ɾαϓϥΠαΠυ Τίϊϛʔ ɾചΓ੾ΓܕϞσϧ ࣗࣾ ࣗࣾ
  15. ސ٬ ސ٬ ސ٬ αϓ ϥΠϠʔ αϓ ϥΠϠʔ αϓ ϥΠϠʔ ΤίγεςϜ

    ɾ/YY/ ɾ͕ࣗࣾਅΜதʹཱͪ ϓϩσϡʔε ʢΦʔέετϨʔτ"1*׆ ༻ʣ ɾސ٬ͷ੒ޭΛߟ͑ͯ ॊೈʹ૊Έ߹ΘͤΛม͑ -57Λ࠷େԽ͢Δ //ͰΤίγεςϜΛ࡞ΓओಋݖΛѲΔ ʢΞϑλʔσδλϧͷΤίγεςϜϞσϧʣ ࣗࣾ
  16. ΧελϚʔͱͷ $PDSFBUJPO ΧελϚʔαΠυ Πϊϕʔγϣϯ αϓϥΠαΠυͱͷ $PDSFBUJPO "1*࿈ܞ ୅ସ඼ͷڴҖ ࣗΒ୅ସ඼Λ ࡞Δνϟϯε

    ৽نࢀೖͷڴҖ ࣗΒ৽نࢀೖΛ ࡞Δνϟϯε ۀքͷڝ૪ঢ়گ ۀքͷڞ૑ঢ়گ "1*࿈ܞ ڞ૑ઓུ $$ $P$SFBUJPO Ϟσϧ