Matt Brannelly | Social Media Marketing Importance to Nonprofits

According to Matt Brannelly, Nonprofits rely on donations, and during these health crises raising funds poses a significant challenge. But with the help of social media platforms, nonprofits have been able to reach their fundraising and selling goals.

Know about the Social Media Marketing and their Benefits to Nonprofit Organizations with Matt Brannelly.

Transcript

1. Social Media Marketing for Nonprofits Matthew Brannelly
2. Social Media and their Benefits to Nonprofit Organizations • Social media posts tend to be free. • Social media provides word-of-mouth publicity about the organization’s mission. • Social media posts attract new donors and keep the existing ones engaged. • By social media marketing, new volunteers register. • Every post has a link to the donor page of an organization.
3. The Popular Social Media Platforms for the Nonprofit Organizations 1. Facebook The posts on this platform are short as people lack interest in lengthy paragraphs. At the starting of the post, incorporate the donation link and then follow it with a brief outline.
4. The Popular Social Media Platforms for the Nonprofit Organizations 2. YouTube As part of your social media marketing component, YouTube is a vital component. If the channel becomes trendy, you can earn money. Fundraises replicate the same as Facebook fundraisers. Adjacent to the live stream or video, there is a donation button.
5. The Popular Social Media Platforms for the Nonprofit Organizations 3. Instagram On Instagram, hashtags are essential and use them liberally when you post on this platform. Even there is an option to be hosting a live event. A non-profit organization relies on Instagram to share their fundraising events where users can actively participate in donations.