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A Story Lived Is Worth Much More Than a Story Told

Marcus Castenfors
September 18, 2014

A Story Lived Is Worth Much More Than a Story Told

Presentation at Oracle CX Trip in Stockholm, September 17, 2014

Marcus Castenfors

September 18, 2014
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  1. …people will forget what you said, people will forget what

    you did, but people will never forget how you made them feel.” ” MAYA ANGELOU
  2. ”A brand is a person’s gut feeling about a product,

    service or a company […] in the end the brand is defined by individuals.” ” MARTY NEUMEIER
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