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"Design är en lagsport" @ UX Open 2016
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Marcus Castenfors
October 14, 2016
Design
1
480
"Design är en lagsport" @ UX Open 2016
Keynote presentation at UX Open in Stockholm October 2016.
Learn more:
https://goo.gl/CL1Cdy
Marcus Castenfors
October 14, 2016
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Transcript
Hej! Jag heter Marcus Castenfors Jag är Head of Product
Design på Nordnet Introduktion
Design är en lagsport Hur vi använder oss av design
sprints
Känner ni igen er?
Samarbete Prototypa Kundinsikter Botemedlet
Vad är en Design Sprint?
Agile Design Thinking Google + +
Monday Unpack Tuesday Sketch Wednesday Decide Thursday Prototype Friday Test
Monday Unpack Tuesday Sketch Wednesday Decide Thursday Prototype Friday Test
Prototype
VAD VILKA HUR
Upplägget Vad
None
Post its Papper Tape Sticky dots Pennor av bra kvalité
Whiteboard-pennor Små magneter Utrustning
Teamet Vilka
Core Front-end Developers Product Designers Sprint Master Support Scrum Master
Requirement Analyst Product Owner Engineers Data Scientist Design Researcher Expert Compliance Legal Risk Extended Business Developers Product Org Marketing Operations Customer Service
Driva en sprint Hur
Det är måndag…
Måndag Unpack
Time Activity Lead 09:00-09:15 Introduction Sprint Master 09:15-09:30 Business perspective
Product Owner 09:30-09:45 Walk-through of existing functionality Product Owner 09:45-10:00 Competitor demos Product Owner 10:00-10:15 Customer insights Design Researcher 10:15-10:30 Insights from analytics Data Scientist 10:30-11:30 Stakeholder interviews Everyone 11:30-12:00 Group insights Everyone 12:00-12:30 Job stories Everyone
When _____ , I want to _____ , so I
can _____ . SITUATION MOTIVATION OUTCOME
Tisdag Sketch
Time Activity Lead 09:00-09:15 Recap of yesterday Sprint Master 09:15-09:30
Crazy 8 Sprint Master 09:30-09:45 Story board Sprint Master 09:45-10:15 Presenting stories Sprint Master 10:15-11:15 Round 2 Sprint Master 11:15-11:45 Prioritization Sprint Master
Crazy 8
Storyboard
Presentationer
Prioritering
Kundvärde Komplexitet
Prototype + Onsdag Torsdag
Fredag Test
Time Activity Lead 09:00-12:00 User tests Design Researcher 15:00-15:45 Design
Critique Everyone 15:45-16:00 Retrospective Sprint Master
Ta fram pennorna och postits, när ska ni köra er
första sprint? “
Tack! @mcastenfors marcus.castenfors@nordnet.se Läs mer: https:/ /goo.gl/CL1Cdy