Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
"Design är en lagsport" @ UX Open 2016
Search
Marcus Castenfors
October 14, 2016
Design
1
520
"Design är en lagsport" @ UX Open 2016
Keynote presentation at UX Open in Stockholm October 2016.
Learn more:
https://goo.gl/CL1Cdy
Marcus Castenfors
October 14, 2016
Tweet
Share
More Decks by Marcus Castenfors
See All by Marcus Castenfors
Embrace ______________ to stay competitive
mcastenfors
0
160
Agil produktutveckling & design
mcastenfors
0
240
Design sprints & design är en lagsport
mcastenfors
0
130
Design is a team sport
mcastenfors
0
3.8k
Innovation at Nordnet
mcastenfors
0
160
Lektion 2: En sammanlänkad kundupplevelse
mcastenfors
0
110
Lektion 1: Experience Design - Verktyg & metoder
mcastenfors
0
370
Why Can't We Be More Like Disneyland?
mcastenfors
0
1.2k
Lektion 2: Experience Design - En sammanlänkad kundupplevelse
mcastenfors
0
100
Other Decks in Design
See All in Design
地理院地図をもっと楽しく!れきちず新機能のご紹介
hjmkth
1
130
Installing and Running decksh/pdfdeck
ajstarks
1
840
minpaku-community-scrum-patterns
norinity1103
1
360
AI業務アプリケーションの体験デザイン
kazuhirokimura
0
160
8_8_リサーチカンファレンスプレイベント.pdf
muture
PRO
2
330
オルタナUX | AIで高速化するのもいいけど品質も大事なんじゃない?というお話
iflection
6
2.3k
「キャリア」のプロダクトをつくる私の「キャリア」への向き合い方 / JAM de NIGHT DESIGN SESSION Vol3
visional_engineering_and_design
1
200
AIで加速するアクセシビリティのこれから
magi1125
3
670
文字コントラストを改めて考える / Reevaluating Text Contrast
lycorptech_jp
PRO
0
510
AIを身近に感じるために、デザイナー全員で一つのサービスを使ってみた
_psyc0_
0
300
portfolio.pdf
onof003
0
160
Мышление историями. Как текстовые модели поведения помогают дизайнеру проектировать
ashapiro
0
140
Featured
See All Featured
Fight the Zombie Pattern Library - RWD Summit 2016
marcelosomers
234
17k
Mobile First: as difficult as doing things right
swwweet
224
9.9k
Become a Pro
speakerdeck
PRO
29
5.5k
"I'm Feeling Lucky" - Building Great Search Experiences for Today's Users (#IAC19)
danielanewman
229
22k
Large-scale JavaScript Application Architecture
addyosmani
512
110k
Dealing with People You Can't Stand - Big Design 2015
cassininazir
367
27k
The Art of Delivering Value - GDevCon NA Keynote
reverentgeek
15
1.6k
10 Git Anti Patterns You Should be Aware of
lemiorhan
PRO
656
61k
jQuery: Nuts, Bolts and Bling
dougneiner
64
7.9k
BBQ
matthewcrist
89
9.8k
実際に使うSQLの書き方 徹底解説 / pgcon21j-tutorial
soudai
PRO
188
55k
I Don’t Have Time: Getting Over the Fear to Launch Your Podcast
jcasabona
33
2.4k
Transcript
Hej! Jag heter Marcus Castenfors Jag är Head of Product
Design på Nordnet Introduktion
Design är en lagsport Hur vi använder oss av design
sprints
Känner ni igen er?
Samarbete Prototypa Kundinsikter Botemedlet
Vad är en Design Sprint?
Agile Design Thinking Google + +
Monday Unpack Tuesday Sketch Wednesday Decide Thursday Prototype Friday Test
Monday Unpack Tuesday Sketch Wednesday Decide Thursday Prototype Friday Test
Prototype
VAD VILKA HUR
Upplägget Vad
None
Post its Papper Tape Sticky dots Pennor av bra kvalité
Whiteboard-pennor Små magneter Utrustning
Teamet Vilka
Core Front-end Developers Product Designers Sprint Master Support Scrum Master
Requirement Analyst Product Owner Engineers Data Scientist Design Researcher Expert Compliance Legal Risk Extended Business Developers Product Org Marketing Operations Customer Service
Driva en sprint Hur
Det är måndag…
Måndag Unpack
Time Activity Lead 09:00-09:15 Introduction Sprint Master 09:15-09:30 Business perspective
Product Owner 09:30-09:45 Walk-through of existing functionality Product Owner 09:45-10:00 Competitor demos Product Owner 10:00-10:15 Customer insights Design Researcher 10:15-10:30 Insights from analytics Data Scientist 10:30-11:30 Stakeholder interviews Everyone 11:30-12:00 Group insights Everyone 12:00-12:30 Job stories Everyone
When _____ , I want to _____ , so I
can _____ . SITUATION MOTIVATION OUTCOME
Tisdag Sketch
Time Activity Lead 09:00-09:15 Recap of yesterday Sprint Master 09:15-09:30
Crazy 8 Sprint Master 09:30-09:45 Story board Sprint Master 09:45-10:15 Presenting stories Sprint Master 10:15-11:15 Round 2 Sprint Master 11:15-11:45 Prioritization Sprint Master
Crazy 8
Storyboard
Presentationer
Prioritering
Kundvärde Komplexitet
Prototype + Onsdag Torsdag
Fredag Test
Time Activity Lead 09:00-12:00 User tests Design Researcher 15:00-15:45 Design
Critique Everyone 15:45-16:00 Retrospective Sprint Master
Ta fram pennorna och postits, när ska ni köra er
första sprint? “
Tack! @mcastenfors
[email protected]
Läs mer: https:/ /goo.gl/CL1Cdy