Announcing a.green:focus

Lifting the lid on my latest project to make conferences more eco-friendly, as well as some other ideas to encourage green thinking on the Web.

Transcript

1. Welcome!
   The Multipack Presents: Being Green
   

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2. This Annoyed Me…
   

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3. The SXSW ‘Big Bag’
   Photo
   Eric Hodel: http://www.flickr.com/photos/drbrain/421910167/
   

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4. The SXSW ‘Big Bag’
   Photo
   Joey Parsons: http://www.flickr.com/photos/joeyparsons/3352561284/
   

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5. The Response?
   

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6. Cool! Free Shit!
   Photo
   Julian Joseph: http://www.flickr.com/photos/julian88tex/3351053454/
   

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7. When it comes to the
   environment, we’re some of
   the worst offenders
   

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8. Jetting around the world to attend
   conferences and social events
   Using tools that consume lots of energy, leaving
   them on when no longer needed
   Always upgrading to the latest hardware
   Building sites that use inefficient code (linking
   to libraries and frameworks)
   

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9. Yet, we have the skills and
   tools to make a change
   

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10. Design interfaces that are easy to use
    Build websites accessible to all
    Organise communities and build networks
    

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11. So What Can We Do?
    

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12. a.green:focus
    

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13. A grassroots coalition of web developers
    working together to reduce our industry’s impact
    on the environment
    

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14. Build products that encourage and/or help
    people become more environmentally friendly
    Promote individuals and companies that are
    setting good examples
    Campaign against those that are not
    

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15. Think: The Web Standards Project yet not
    promoting standards, but encouraging people
    within our industry to reduce their impact on the
    environment
    

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16. http://agreenfocus.org
    @agreenfocus
    

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17. Initial Ideas
    

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18. Carbon Pledge: Like TweetCC but for signing
    environmental commitments instead of content
    licences
    Petitions: Encourage conference organisers to stop
    providing swag
    Wasteful Commons: A library of photos & video
    that document examples of waste
    Blog Meme: 10 Green Things
    

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19. I Need Your Help
    Obviously!
    

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20. Web paulrobertlloyd.com
    E-mail paul.lloyd@fourtwo.net
    Twitter @paulrobertlloyd
    

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