scarce, expensive to collect, to store and process So we kept it simple, only handled a couple of factors Information was shared only amongst a selected few...
emails Facebook invites you to tell who your friends are Twitter makes you share what you do and how you feel ... we are sharing a lot of personal information !
see... We're understanding them from our own experience and theorization We have mental pictures of them, but we never get a chance to see them for real... ... data visualization can give us eyes to see
people leave, people change they have dynamic patterns resulting from the complex interactions of individuals ... we need to see how they react and change
lab... we need to see things in slowmotion we need to peel the layers and see what is under the hood we need to isolate specific things ... we need tools to operate on data