Maxim Babichev, VK.com

Mobile HTML5: Myths and Prejudices

(White Nights Conference Prague 2018)
The official conference website — http://wnconf.com

Transcript

2. Mobile HTML5: myths and prejudices by Maxim Babichev
3. I want to play immediately! Newly discovered era:
4. In-app gaming • gaming platforms within mobile applications • closely connected to the social graph • allow users to interact with one another
5. In-app gaming HTML5 is the technology that creates games People understand “HTML5 game” in different ways: •  games within the app •  WAP RPG •  mobile web-games •  portal projects monetized with pre-rolls
6. In-app gaming Will your project’s retention come down if it is launched as a standalone game outside a social application? If the impact is insignificant, then a project in this form is not ideal for in- app gaming.
7. Few engines support HTML5 Fear #1
8. and more…
9. How can a game be designed if the platform format is unclear? Fear #2
11. It is unclear which genres are good, thus my game may not be good Fear #3
12. All genres are suitable Casual Midcore Hardcore
13. Games are somehow not promoted Fear #4
14. Only the best projects will be launched TOP GAMES
15. There is no money in in-app gaming Fear #5
16. Payment is simply a matter of habit and time
17. Many people will come, but retention will be low Fear #6
18. Many tools for retaining and returning users Notifications Requests Invitations
19. The uncertain future of HTML5 games Fear #7
20. The amount of in-app gaming platforms is growing