DevRel Leadership: all the pieces matter

In this talk I question the nature of DevRel, set out what I think DevRel should be and then try to say what it means to be a leader in a DevRel organisation. I finish by showing leaders how to align their organisation so that it can go from a clear purpose to setting goals with clear metrics that drive activities that help your people grow into new leaders.

Transcript

1. DevRel Leadership All The Pieces Matter Ade Oshineye
2. @ade_oshineye blog.oshineye.com
3. Context
4. What is DevRel?
5. Hackathons & Conferences
6. Blogging & Tweeting
7. Rock stars?
8. A Cargo Cult?
9. What Should DevRel Be?
10. Customer Zero & Developer Support
11. Bi-directional Advocacy
12. What does it mean to be a leader in a DevRel organisation?
13. Articulate the team’s purpose
14. Map your organization and your ecosystem
15. Identify points of leverage
16. Structure your organisation based on the lifecycle of your product Outreach Samples Support Partnerships Community
17. Help your people grow & Manage your stakeholders
18. Help your people grow How do people grow in your DevRel organisation? Do people who stay in your organisation grow or rot? Are they happy?
19. Manage your stakeholders Who are your stakeholders? What do they want? Are they happy?
20. Hawthorne effect
21. Mullah Nasrudin, the lamp and the key
22. Acceptable ways of failing
24. How do we put all the pieces together?
25. Purpose and Alignment Clarify purpose then… Use goals to align… Metrics which drive… Activities which help your people… Grow into… New leaders that set new purpose