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DevRel Leadership: all the pieces matter

DevRel Leadership: all the pieces matter

In this talk I question the nature of DevRel, set out what I think DevRel should be and then try to say what it means to be a leader in a DevRel organisation. I finish by showing leaders how to align their organisation so that it can go from a clear purpose to setting goals with clear metrics that drive activities that help your people grow into new leaders.

Ade Oshineye
PRO

December 08, 2017
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  1. DevRel Leadership
    All The Pieces Matter
    Ade Oshineye

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  2. @ade_oshineye
    blog.oshineye.com

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  3. Context

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  4. What is DevRel?

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  5. Hackathons & Conferences

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  6. Blogging & Tweeting

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  7. Rock stars?

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  8. A Cargo Cult?

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  9. What Should DevRel Be?

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  10. Customer Zero
    &
    Developer Support

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  11. Bi-directional Advocacy

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  12. What does it mean to be a
    leader in a DevRel organisation?

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  13. Articulate the team’s
    purpose

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  14. Map your organization and
    your ecosystem

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  15. Identify points of leverage

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  16. Structure your organisation based
    on the lifecycle of your product
    Outreach
    Samples
    Support
    Partnerships
    Community

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  17. Help your people grow
    &
    Manage your stakeholders

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  18. Help your people grow
    How do people grow in your DevRel organisation?
    Do people who stay in your organisation grow or rot?
    Are they happy?

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  19. Manage your stakeholders
    Who are your stakeholders?
    What do they want?
    Are they happy?

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  20. Hawthorne effect

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  21. Mullah Nasrudin, the lamp
    and the key

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  22. Acceptable ways of failing

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  24. How do we put all the
    pieces together?

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  25. Purpose and Alignment
    Clarify purpose then…
    Use goals to align…
    Metrics which drive…
    Activities which help your people…
    Grow into…
    New leaders that set new purpose

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