AAGW3 - Todd Slind - Web Maps for the non-technical user

Transcript

1. W E B M A PS FOR THE NON-TECHNICAL USER Text Friday, March 15, 13
2. WHO ARE THE USERS? Friday, March 15, 13
3. NOT JUST THESE FOLKS. Friday, March 15, 13
4. NOT JUST THESE FOLKS. Friday, March 15, 13
5. 03/08/13 CONSIDER REAL PEOPLE. 4 Investment Practitioner – Executive Decision Maker Title: Program President Investment Practitioner – Executive Decision Maker Title: Program President Name: Dr. Abrahim Adekanabe Age: 55 Major Responsibilities: Deciding how to spend his organization’s annual agricultural development budget on investments that are likely to have near-term ROI as measured by increases in domestic product. Education: Phd Quote: “If I could easily compare investment scenarios for improving rice yield in Burkina Faso, I’d be a very jolly man.” Environment: Dr. Adekanabe works in a well-appointed office building in Nairobi. He has a full staff to complement his work. Quote: “If I could easily compare investment scenarios for improving rice yield in Burkina Faso, I’d be a very jolly man.” Key Attributes: Dr. Adekanabe needs “at a glance” level information products that represent a comprehensive synthesis of decision factors and strategic guidance on the agricultural investment decisions he must make. His staff provides him with issue briefs that contain summary tables, charts, maps and the occasional infographic. Investment Practitioner – Portfolio Manager Title: Senior Program Officer Investment Practitioner – Portfolio Manager Title: Senior Program Officer Name: Dr. Daris Bergerich Age: 43 Major Responsibilities: Developing investment strategies that will be used by executive decision-makers to set investment level and targets for annual grant making. Education: Phd Quote: “I can only use this for the presentation if I have a high level of confidence in its validity. If I knew how it was produced, that’d make it a whole lot easier.” Environment: Mrs. Bergerich works in a modern office space but frequently travels to the field to review grants and collect insight for strategy formulation. She has access to a few “go- fers” who help her collect and analyze data. Quote: “I can only use this for the presentation if I have a high level of confidence in its validity. If I knew how it was produced, that’d make it a whole lot easier.” Key Attributes: Daris needs readily usable research content in the form of snippets of information and graphics that can be easily validated. She tends to gravitate towards presentations, briefs and topic papers which provide clear and concise analysis of the subject matter. Daris is most interested in embeddable charts, maps and other graphics that can be used in a presentation to her superiors. She will often reach out to SMEs with whom she has worked to help with a specific answer to a “fire drill” question. Friday, March 15, 13
6. 03/08/13 TOO MUCH DATA AT ONCE TOO MAP CENTRIC POOR CARTOGRAPHY NON-INTUITIVE CONTROLS MISSING FEATURES UNEXPECTED UI BEHAVIORS CLICK HEAVY INADEQUATE USER FEEDBACK NOT SUPPORTIVE OF USER WORKFLOWS 5 WEB MAP DESIGN SINS! Friday, March 15, 13
7. 03/12/13 | 12 ENVIRONMENTAL SUSTAINABILITY PLANNING MAPS Friday, March 15, 13
8. SITE MAP 03/12/13 | 13 Friday, March 15, 13
9. 8 DEMO Friday, March 15, 13
10. 03/12/13 | 14 WHAT MAPS • Serve as a companion to an Environmental Sustainability Planner tool • Help identify environmental resources, constraints and issues: – Where are some of the endowments that should be preserved? – What is the health of critical ecosystem services? – Where are there constraints in water and soil? • Provide visual resources to facilitate conversations • NOT an authoritative source on environmental issues, rather a means to indicate where issues likely exist and warrant further investigation. THE ARE FOR Friday, March 15, 13
11. 03/12/13 | 15 WHERE DOES THE DATA COME FROM Metadata and citations provided in Map Gallery Plans to refresh/replace data as new/ better becomes available T he u sua l sus pe ct s ... ? Friday, March 15, 13
12. 11 DEMO FAIL Friday, March 15, 13
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