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Collective Creativity

Avatar for Nir Levy Nir Levy
October 30, 2011
Business
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Collective Creativity

Lessons learned from Pixar about effectively managing creativity and innovation.

Avatar for Nir Levy

Nir Levy

October 30, 2011
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Transcript

  1. Lessons learned from Pixar Collective Creativity

  2. Pixar customers demand every movie to be completely new and

    unique.

  3. large risks are inherent in producing a breakthrough

  4. recognize that risk mitigation kills creativity.

  5. bet big on creative people, give them enormous leeway and

    support, and provide them with an environment where they can get honest feedback from all

  6. autonomy is good. approval processes are bad. got creativity?

  7. “Proper Channels” restrict innovation.

  8. invest in an environment that facilitates open communication

  9. management must build the capacity to recover when failure occurs;

    not if.

  10. advisors can help evolve ideas only if the discussion is

    open and honest. Assemble open communication with experts that provide feedback with no authority.

  11. “this meeting is for sharing your unfinished work and the

    future you see for it.”

  12. 4-5 years is how long it takes Pixar to produce

    a single film.

  13. “You finished a project. What five things would you do

    again? what five things would you not?” continuous improvement through effective post-mortems.

  14. @quizbiz Based on “How Pixar Fosters Collective Creativity” by Ed

    Catmull in Harvard Business Review, September 2008. slides by