The Best SEO Method for Businesses

This presentation teaches the best SEO method to outrank all your competitors in search engine results. Your website will be rewarded with good rankings and traffic by Google when these best practices are implemented. With top rankings and high conversion rates, you can become an industry leader that dominates the search engines.

This slidedeck was taken from The SEO Method #2. To find out more and watch the actual video presentation visit: http://www.melbourneseoservices.com/seo-products/seo-training-course-dvds/

Transcript

1. THE SEO METHOD 2.0 One method to outrank them all.
2. THERE CAN BE ONLY ONE • With enough links you can rank for anything • Analyse the ROI • Optimise for an outcome
3. BIG BEATS SMALL • Big error to only optimise for 5 phrases • Internal linking matters (ecommerce is easy) • Don’t be perfect, keep building
4. SAD BUT TRUE • No magic bullet • SEO, business and life takes hard work • White hat = long term
5. THE MASTER PLAN • 1. Know thy self • Google analytics • Site, # backlinks, depth of keywords • Competition defines the race • 2. Define your strategy • Frontal assault (head to head) • Flanking manoeuvre (weakest rankings) • Sneak attack (long tail)
6. THE MASTER PLAN - PART 2 • 3. Channel your power • New skool page rank sculpting (no nofollow) • 4. Power in numbers • build, build, build • If you’re not growing, you’re dying • 5. Build links... naturally • 80% of rankings is offpage • Introducing the SEO method 2.0
7. WAVE 1
8. DIRECTORY SUBMISSION • Submit to 300+, higher PR1+ (directory’s PR can rise) • Url links • Vary text submission (ask and they’ll do it) • Drip submissions • DM: www.theSEOmethod.com/maximiser
9. EZINE ARTICLES • Submit 10+ of your best • Direct links to your site + deep linking • e.g. David Jenyns Ezine account • Free best practise guide • www.theSEOmethod.com/ezine
10. 2ND TIER ARTICLE DIRECTORIES • Submit 10+ same Ezine articles • CC: www.theSEOmethod.com/crooner
11. BLOG NETWORKS • Submit 10+ spun versions of articles • Spin it by paragraph • Spinning service: www.theSEOmethod.com/contentboss (always human review) • Most allow 3 links + 1 video • 2/3 ==> Money site (homepage + deep) • 1/3 ==> Ezine
12. BLOG NETWORKS #2 • I’m grey hat so pick me carefully... • AMA (Plr Pro boys): www.theSEOmethod.com/ama • UAW (Darren Warmuth): www.theSEOmethod.com/uniquearticles • PF (Jason Katzenback): www.theSEOmethod.com/portalfeeder • Still testing: SEO Link Vine, Article Blueprint, Submit Your Article
13. 100 WORD POSTS • Submit 20+ unique posts • 10/20 ==> Money pages • 10/20 ==> Ezine • LV: www.theSEOmethod.com/linkvana • PF: www.theSEOmethod.com/portalfeeder • Still testing: Article Blueprint
14. WAVE II • Optionally... but not really • Submit 10+ videos • www.youtube.com • TM: www.tubemogul.com • TG: www.theSEOmethod.com/tg
15. WEB2.0 DOMINATION • Create 10+ unique profiles and post at least 1 content piece • www.blogger.com, www.weebly.com, www.wordpress.com, www.tumblr.com www.squidoo.com, www.posterous.com www.wetpaint.com, www.livejournal.com www.gather.com, www.instablogs.com • LW: www.theSEOmethod.com/linkwheel
16. SEO ON THE CHEAP • Directories (300+) • Ezine + Go Articles (20+) • Blog comments (30+) • Youtube + TubeMogul (10+) • Guest blog posts (3+) • Link to everything using: • AMA (20+) • Web2.0 (20+)
17. WAVE III • Wait 1-2 months • Review google analytics for easy wins • More links to pages you want to rank • High converting pages, high traffic keywords not #1, videos not #1 • Promote the promoters - go heavy with blog networks
18. WAVE IV • Look where the competition gets their links • Link bait and/or press releases e.g. Google vs. Yellow Pages • Guest posting • Building your own network - doing wave I + II + III (treat it like an authority site) • Don’t get caught up in unique registrations, hosting, ips
19. SOCIAL BOOKMARKING • My thoughts... it can’t hurt • Doing it manually • Social Marker: www.theSEOmethod.com/socialmarker • Traffic Bug: www.theSEOmethod.com/trafficbug • Immediate Edge: www.theSEOmethod.com/edge
20. RELAX & BREATHE • Remember I’m in a competitive niche • Most likely only need wave I & II • Create a system and outsource it
21. 80/20 RULE • Know thy self • Define your strategy • Channel your power • Power in numbers • Build your links naturally • Review your results • Log where you’re building links
22. QUESTIONS