Hit Subscribe State of the Business August 2024

The presentation for Hit Subscribe's monthly state of the business meeting

Transcript

1. HIT SUBSCRIBE STATE OF THE BUSINESS
2. HIT SUBSCRIBE NEWS & ANNOUNCEMENTS AUGUST, 2024
3. MARKET FOR CONTENT IS CLEARLY BACK. • Major new client deals in the works. • Established clients working through backlogs and re-ordering large batches. • Market clearly more favorable than a year ago. • Hopefully more work for everyone!
4. HIRING FOR SDR (SALES DEVELOPMENT REPRESENTATIVE) • Thanks for the leads/suggestions! • Tentatively filled. • I never knew how many companies sold this kind of staff augmentation and aren’t afraid to bury you in unsolicited spam.
5. PEOPLE ANNOUNCEMENTS: 2 YEARS! • Hit Subscribe MarTech Practice Manager • 2 years of salaried employment • 3 years of project contracting • 6 years of contributing
6. WANT TO BE ON THE TEAM PAGE? • Any author, editor, or staff is welcome to be featured here. • Just submit a bio and headshot to Gaby. • We’re also looking to start doing author and staff features again. • If you’ve submitted and are waiting, that’s my bad, I’m currently our CMS admin and bottlenecking.
7. HIT SUBSCRIBE OPPORTUNITIES WHAT’S IN IT FOR YOU?
8. OFFICIAL REFERRAL PROGRAM EARN MONEY PASSIVELY • If you – Facilitate a warm introduction – To a prospect we don’t already have a relationships with • You get – 10% of first year’s revenue – Payable in quarters in arrears • Or – We give the client a 10% discount
9. COMMON REFERRAL SCENARIO WE NEED A *LOT* OF CONTENT! • Relevant right now. • Hard for organizations to spot hire – too much lead time for recruitment • Hard for traditional agencies to help – need to staff accounts with staff augs • Easy for a business like HS to do
10. THE SHOWCASE FILES GETTING ORGANIZED • Tracy is now going to help organize this effort and solicit contributions. • She’ll coordinate with authors on promotion and syndication. • Write the articles, and get paid your normal author rate, plus the referral rev share if the brand notices and engages us. • I am currently the bottleneck here, apologies.
11. ANYTHING TO ASK?
12. Links of the month • SLO vs SLA vs SLI: A Complete Guide for DevOps Professionals • A guide to Jira test management