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新規プロダクトの事業化のために大切なこと / PLAID × M3_20190204

Shinobu Miyahara
February 04, 2019

新規プロダクトの事業化のために大切なこと / PLAID × M3_20190204

Shinobu Miyahara

February 04, 2019
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  1. Profile ٶݪ ೜ 2006೥ɹ೔شגࣜձࣾ ৽ଔೖࣾ ΤϯδχΞ৬ͱͯ͠৘ใγεςϜͷاըɾ։ൃ 2011೥ɹגࣜձࣾϦΫϧʔτ த్ೖࣾ 2017೥ɹגࣜձࣾϓϨΠυ த్ೖࣾ

    ෆಈ࢈ɾॅ୐৘ใྖҬϓϩμΫτͷاըɾ։ൃ ৽نࣄۀͷ্ཱͪ͛ɾάϩʔε த௕ظܦӦܭը / R&Dઓུͷࡦఆɾ࣮ߦ ࣄۀ։ൃ͔ΒϓϩμΫτϚωδϝϯτɺ ΞϥΠΞϯεશൠΛϦʔυ
  2. Ԋֵ ໊ࣾ ॴࡏ஍ ࣾһ਺ גࣜձࣾϓϨΠυʢPLAID, Inc.ʣ ౦ژ౎தԝ۠ۜ࠲6-10-1 GINZA SIX 10F

    100໊ 2011೥10݄ 2014೥7݄ 2014೥12݄ 2015೥3݄ 2015೥8݄ 2018೥4݄ ૑ۀ ϑΣϜτάϩʔεΩϟϐλϧ౳͔Β1.5ԯԁͷࢿۚௐୡ IVS Launch Padʹొஃ͠ɺLaunch Pad AwardΛ֫ಘ CXϓϥοτϑΥʔϜʮKARTEʯਖ਼ࣜ൛Λఏڙ։࢝ Fidelity Growth Partners Japan౳͔Β5ԯԁͷࢿۚௐୡ طଘ౤ࢿՈΛத৺ʹ7͔ࣾΒ૯ֹ27ԯԁͷࢿۚௐୡΛ࣮ࢪ
  3. ߪೖ ଐੑ Ӿཡ ಠࣗDB App ΞφϦςΟΫε CRM/MA πʔϧ ΦʔσΟΤϯε σʔλ

    input ʢdataʣ ͋ΒΏΔ σʔλΛ ᶃ νϟοτ ϓογϡ௨஌ ϝʔϧ Ξϯέʔτ SMS LINE ϙοϓΞοϓ output ʢactionʣ ʴ ͋ΒΏΔ ݸ٬઀఺Ͱ׆༻ ᶅ Customer Visualization in Real-Realtime ݸ٬࣠Ͱ ղੳɾՄࢹԽ͠ ᶄ
  4. ҙࢥܾఆ ɾධՁ αʔϏε ։ൃ ৔ͮ͘Γ ू٬ ɾCRM ઀٬ αϙʔτ CX

    (Customer Experience) Platform Business Intelligence BigQuery ࿈ܞ GA360 ࿈ܞ TreasureData ࿈ܞ Salesforce ࿈ܞ Marketo ࿈ܞ App SDK ຒΊࠐΈ ॻ͖׵͑ ޿ࠂ࿈ܞ Ξϯέʔτ NPS ϙοϓΞοϓ ϓογϡ௨஌ SMS഑৴ LINE࿈ܞ ϝʔϧ഑৴ νϟοτ
  5. EC[ΞύϨϧ] ۚ༥ / อݥ εϙʔπ ෆಈ࢈ Ոి ૯߹௨ൢ ίεϝ /

    ݈߁৯඼ ਓࡐ ιϑτ΢ΣΞɾ Ϋϥ΢υαʔϏε ཱྀߦ ڭҭ ϝʔΧʔ ௨৴ ϝσΟΞ / ϙʔλϧαΠτ Ωοζ / ͓΋ͪΌ / ήʔϜ ۀछɾن໛ʹؔ܎ͳ͘ɺ ଟ͘ͷاۀͰ “CXʢސ٬ମݧʣ” ͷ޲্ʹߩݙ
  6. ֎෦αʔϏε import export σʔληοτ ඥ෇͚ςʔϒϧ ΞΫγϣϯςʔϒϧ Ϣʔβʔʹ ଐੑ৘ใΛඥ෇͚ ઀٬αʔϏεͷ ίϯςϯπʹ׆༻

    ϝʔϧɾLINEɾSMS౳ʹ ഑৴Ϧετͱͯ͠࿈ܞ query query query ଟछେྔͷσʔλΛ౷߹͔Β׆༻·Ͱ “ϫϯετοϓ” Ͱ࣮ݱ͢ΔιϦϡʔγϣϯ