Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
startup.school.nz August slides
Search
Sponsored
·
Ship Features Fearlessly
Turn features on and off without deploys. Used by thousands of Ruby developers.
→
Lenz Gschwendtner
August 07, 2016
Business
77
4
Share
startup.school.nz August slides
slides for the August stratup.school.nz deep dive workshop in Nelson.
Lenz Gschwendtner
August 07, 2016
More Decks by Lenz Gschwendtner
See All by Lenz Gschwendtner
business modelling
norbu09
0
99
productivity hacks
norbu09
1
78
founder.hacks August meetup
norbu09
5
76
Debugging Humans
norbu09
0
70
Docker intro - Meetup Wellington
norbu09
0
120
Planet Express Ship
norbu09
1
1.1k
Continuos Deployment
norbu09
4
630
iWantMyName architecture
norbu09
1
140
realizing ideas
norbu09
1
120
Other Decks in Business
See All in Business
1分でわかる株式会社プレックス
plex
0
170
Project Facilitation
hiranabe
1
250
GMOリザーブプラス|カルチャーデック "Way Book"
gmo_rp
0
680
内定者100人の就活対策術
ababa_company
0
3.6k
フルカイテン株式会社 採用資料
fullkaiten
0
84k
Rakus Career Introduction
rakus_career
0
490k
DNX Ventures Japan|Introduction Deck
natsumidnx
0
3.7k
イグニション・ポイント株式会社/採用エントランスBook_2026
ignitionpointhr
2
180k
AIエージェント時代のハーネスエンジニアリングとは
tame
4
2.6k
enechain company deck_english
enechain
PRO
1
340
SANU Regenerative Action Report 2026
sanu
0
7.9k
株式会社SunAsterisk-CompanyDeck(採用向け/会社紹介資料)
sunasterisk
PRO
1
1.7k
Featured
See All Featured
Breaking role norms: Why Content Design is so much more than writing copy - Taylor Woolridge
uxyall
0
240
The B2B funnel & how to create a winning content strategy
katarinadahlin
PRO
1
310
The Straight Up "How To Draw Better" Workshop
denniskardys
239
140k
Mobile First: as difficult as doing things right
swwweet
225
10k
コードの90%をAIが書く世界で何が待っているのか / What awaits us in a world where 90% of the code is written by AI
rkaga
61
43k
The Art of Programming - Codeland 2020
erikaheidi
57
14k
Into the Great Unknown - MozCon
thekraken
40
2.3k
Redefining SEO in the New Era of Traffic Generation
szymonslowik
1
260
Joys of Absence: A Defence of Solitary Play
codingconduct
1
330
SEOcharity - Dark patterns in SEO and UX: How to avoid them and build a more ethical web
sarafernandez
0
160
Building Applications with DynamoDB
mza
96
7k
How to Talk to Developers About Accessibility
jct
2
170
Transcript
None
who are we people who care about our community
why business matters
Venue toilets, wifi, exits
today • talk about purpose • learn something about your
purpose • talk about the Business Model Canvas • learn how to use it • apply it to your business • go and have a drink
purpose driven companies
why how what
our brain quick de-tour
neo cortex speech, rational the “what”
limbic brains feelings “why” and “how”
pursuit of “what” high potential of failure on the usual
front: capital, market, people
pursuit of the “why” higher likelihood of success
quick de-tour why is there so much focus on the
team when going for funding …
teams that tall a “why” story … “touch the heart”
let talk a bit about “why” why do we do
what we do
“why” is about people business is about people
we relate to things similar to us the regional example
a business needs a personality be genuine, be yourself, tell
your story
Apple think different
Microsoft where do you want to go today …
Exercise write down your “why”
“why” • define your why, the reason why you started
your business • something people should relate to when they think of your business • make it simple, concise, one to two sentences
share your “why” to the rest of the teams
break
that grownup thing aka a business model
aka an untested assumption used to be a dusted piece
of paper in the drawer for the banker who never read it
Business Model Canvas the “how”
None
explore business models as a creative process doodle on a
napkin
get into the habit of exploring throw away the obvious
ones
let’s do an example how about coffee
The Cafe
None
break
let’s play a bit how about scaling it globally
Starbucks
None
starting to see the canvas evolve? creativity starts on a
piece of paper :)
your turn exercise time
your business • draw a canvas for your business •
don’t overthink things • don’t spend more than 20min on it
share your canvas to the rest of the teams
let’s play again what constraint would you like? free, global,
direct sales, …
your business again • apply the constraint to your business
• draw a canvas for your new business • don’t overthink things • don’t spend more than 20min on it
share your canvas to the rest of the teams