You Can Do Well, Or You Can Do Good

3abd4d4780f8bddabb22498f796b71b0?s=47 Sam Barnes
October 12, 2015

You Can Do Well, Or You Can Do Good

Presented at:

- 2015 DPM Summit, Philadelphia, US
- DPM:UK16, Manchester, UK

Sites:

- http://www.thesambarnes.com
- http://pathfinderdpm.com
- http://bureauofdigital.com/summits/digital-pm
- http://dpmuk.com

Being a Digital Project Manager means you spend most of your days stuck right in the middle of everyone and their often conflicting priorities. From bosses expecting you to deliver results with profit, production teams wanting to do their best work while not cutting corners, clients demanding your full attention, plus quick economical work, other departments and their strategies, colleagues with personal agendas, right through to fellow Digital Project Managers with their own projects and pressures.

When operating at the centre of this intense environment on a daily basis, it’s deceptively easy to lose sight of what should be your focus, delivering quality projects and instead be drawn into a world of energy-sapping office politics, peer group mentality, client bashing, territorial fighting, self-preservation and all sorts of bad things that will ultimately chip away at your soul, until perhaps you become someone you’d rather not be and people don’t enjoy working with.

In this presentation, Sam will talk about mistakes he’s made in the past, the early warning signs that you’re heading down the wrong path, what to do if you find yourself there already and how to avoid veering off course again so you can maintain your integrity and get back to focusing on delivering awesome projects.

3abd4d4780f8bddabb22498f796b71b0?s=128

Sam Barnes

October 12, 2015
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Transcript

  1. 4.
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    CONTENT ENTRY FRONT-END DEVELOPER DIGITAL PROJECT MANAGER ANNOYING CLIENT DEV

    TEAM MANAGER DIGITAL PROJECT MANAGER CONTENT ENTRY FRONT-END DEVELOPER ANNOYING CLIENT DEV TEAM MANAGER JOBS I’VE HAD
  3. 7.
  4. 8.
  5. 9.

    WHY DPM IS DIFFERENT COMPARATIVE YOUNG AGE STILL ESTABLISHING BEST

    PRACTICES WORKLOAD LEVELS NOT KNOWN DPM’S DOING THE ROLE OF MANY WE’RE THE WEBMASTERS OF DELIVERY
  6. 10.

    SALES PITCHES AND PROPOSALS CLIENT MANAGEMENT LINE MANAGEMENT STAKEHOLDER MANAGEMENT

    INTERNAL ADMIN PPC/SEO USER EXPERIENCE CMS VIDEO PRODUCTION PHOTOGRAPHY ICONOGRAPHY SOCIAL MEDIA CONTENT STRATEGY DESIGN (MAKING IT POP) MOBILE AND TABLET APPS FRONT-END DEVELOPMENT BACK-END DEVELOPMENT 3RD PARTY INTEGRATIONS QUALITY ASSURANCE SERVERS AND HOSTING DOMAIN MANAGEMENT ACCOUNT MANAGEMENT TYPOGRAPHY COPYWRITING PLANNING ECOMMERCE EMAIL CAMPAIGNS EMAIL DELIVERY SECURITY PERFORMANCE SCALABILITY LOCALISATION ACCESSIBILITY ANALYTICS COMPLIANCE AND MOAR! DPM KNOWLEDGE
  7. 11.
  8. 12.
  9. 13.
  10. 14.

    DPM

  11. 15.
  12. 17.
  13. 21.
  14. 22.

    WHAT SHOULD I SAY ABOUT THE LAUNCH DATE? TELL THEM

    IT WILL BE READY ON TIME. EVEN THOUGH WE BOTH KNOW IT WON’T BE AND WILL BE AT LEAST MANY MONTHS LATE? YES.
  15. 23.
  16. 24.
  17. 25.
  18. 26.

    IMPRESSING YOUR BOSS ADVANCING YOUR CAREER PROTECTING YOUR JOB RISKING

    ALL OF THE ABOVE DOING THE RIGHT THING DOING WELL IS DOING GOOD IS
  19. 27.
  20. 28.
  21. 29.
  22. 31.
  23. 32.

    YOU SHOULD BE AS MUCH OF A CHAMPION FOR YOUR

    CLIENTS AS YOU ARE FOR YOUR OWN COMPANY.
  24. 33.
  25. 35.
  26. 36.
  27. 38.

    I’M NOT HERE TO BE LIKED I’M NOT HERE TO

    MAKE FRIENDS I DON’T CARE WHO LIKES ME SAYING THIS SHIT MEANS YOU’RE BROKEN
  28. 39.
  29. 41.
  30. 42.
  31. 44.
  32. 48.
  33. 50.

    LINING UP TV OR PRINT CAMPAIGNS PROJECTED REVENUE IN BUDGETING

    RECRUITMENT & REDUNDANCIES EXPECTED REPAYMENTS TO BANKS PROMISES TO SHAREHOLDERS AND MOAR! WHAT LAUNCH DATES CAN MEAN TO CLIENTS
  34. 51.
  35. 53.

    I HATE PROJECT MANAGERS! I’VE NEVER WORKED WITH ONE WHO

    KNOWS WHAT THEY’RE DOING. THEY ARE POINTLESS! “ SO MANY PEOPLE
  36. 54.
  37. 56.

    1. WANT TO DO WELL & LOOK GOOD 2. WANT

    TO DO GOOD BUT CAN’T TWO TYPES OF SHIT DPM
  38. 57.
  39. 58.

    1010101010101010101010101010101010101010101010101010101010101010101010101010101010101010101010101010101 10101010101010101010101010101010101010101010101010101010101010101010101010101010101010101010101010101010 01010101010101010101010101010101010101010101010101010101010101010101010101010101010101010101010101010101 101010101010101010101010101010101010101010101010101010101010101010101010101010101010101010101010101010 HAVE THE PASSION = 1 HAVE

    KNOWLEDGE = 0 HAVE CONFIDENCE = 0 GOOD SHIT DPMS 10101010101010101010101010101010101010101010101010101010101010101010101010101010101010101010101010101010 01010101010101010101010101010101010101010101010101010101010101010101010101010101010101010101010101010101 10101010101010101010101010101010101010101010101010101010101010101010101010101010101010101010101010101010 10101010101010101010101010101010101010101010101010101010101010101010101010101010101010101010101010101010
  40. 61.
  41. 65.
  42. 66.
  43. 68.

    SENIORITY IS IRRELEVANT. YOUR JOB IS TO IRON OUT THE

    BUMPS & GET MORALE & MOMENTUM BACK.
  44. 70.

    JUST PEOPLE LIKE YOU & ME HAVEN’T HAD SPECIAL CEO

    TRAINING FORGET IT’S SCARY TO TALK TO THEM RARELY PRAISED OR ENCOURAGED OFTEN RECEIVE ONLY COMPLAINTS SURROUNDED BY YES PEOPLE CEOS & SENIOR MANAGEMENT
  45. 71.
  46. 72.

    1. IT’S IMPORTANT TO YOU TO DO GOOD 2. DOING

    GOOD IS WORTH JOB RISK 3. REGRET SUCKS, SO ALWAYS TRY 4. MOST IMPORTANT IS EMPATHY ALWAYS REMIND YOURSELF THAT
  47. 74.
  48. 75.
  49. 76.

    HAVE HIGH EMOTIONAL INTELLIGENCE UNDERSTAND ALL ANGLES OF THE DEBATE

    CAN THINK COMMERCIALLY & TECHNICALLY CAN BE TACTICAL & STRATEGIC DISPLAYING EMPATHY SHOWS YOU
  50. 78.
  51. 80.

    THE DIFFERENCE IN HOW EMPLOYEES RECEIVE UNPOPULAR DECISIONS OFTEN DEPENDS

    ON HOW THOSE DECISIONS ARE DELIVERED. “ IAN MCALLISTER, AMAZON
  52. 81.

    “ IAN MCALLISTER, AMAZON GOOD MANAGERS EXPLAIN WHY THE DECISION

    WAS MADE. BAD MANAGERS SAY BECAUSE THE BOSS SAID SO.
  53. 82.
  54. 84.

    INTEGRITY MEANS WHAT YOU THINK, SAY & DO ARE ALL

    IN HARMONY. “ MAHATMA GANDHI
  55. 85.

    HAVE NO INTEGRITY OR ANY INTEREST IN IT DO WELL

    RATHER THAN GOOD HAVE INTEGRITY & LIVE BY IT, ALWAYS DO GOOD RATHER THAN WELL HAVE INTEGRITY DEEP DOWN, BUT FIND IT HARD TO LIVE BY AS IT’S DIFFICULT & SCARY … THREE TYPES OF PEOPLE RE: INTEGRITY
  56. 86.
  57. 88.
  58. 89.

    CHOOSING TO DO GOOD RATHER THAN WELL ACTUALLY RESULTS IN

    YOU DOING WELL IN YOUR CAREER. REALLY BLOODY WELL!
  59. 90.
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  61. 94.

    CREDITSloth Magnetic Field by Ilsur Aptukov from the Noun Project

    Facepalm by Edward Boatman from the Noun Project Meeting by Alexis Sabarre from the Noun Project Sad by Ale Atroz from the Noun Project Happy by Ale Atroz from the Noun Project Happy by Ale Atroz from the Noun Project Heartbreak by Luis Prado from the Noun Project Map by Andrew Laskey from the Noun Project Mirror by Boudewijn Mijnlieff from the Noun Project Dictator by Luis Prado from the Noun Project Devil by Zlatko Najdenovski from the Noun Project Happy by Zlatko Najdenovski from the Noun Project Abuse by Luis Prado from the Noun Project Thinking by Juan Pablo Bravo from the Noun Project Dog by m. turan ercan from the Noun Project Network by Gilbert Bages from the Noun Project Settings by anbileru adaleru from the Noun Project Group Argue by Justin Blake from the Noun Project Arrow by Pecky from the Noun Project Signpost by factor[e] from the Noun Project Soccer by Juan Pablo Bravo from the Noun Project Argument by Eric Benoit from the Noun Project Robot by Aaron K. Kim from the Noun Project Poop by Vincent Montagnana from the Noun Project Winner by Juan Pablo Bravo from the Noun Project Growing Mind by Francielly Senra from the Noun Project Receptionist by Creative Stall from the Noun Project Mediation by Gilbert Bages from the Noun Project Supervison by Gregor Črešnar from the Noun Project Warrior Penguin by Hayden Kerrisk from the Noun Project Lion by Van Burn from the Noun Project Gangster by Simon Child from the Noun Project Devil by Milena Zanotelli from the Noun Project Goat by m. turan ercan from the Noun Project